玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)35.896.883.9416.2547.196.9817.1245.2112.1213.7145.719.744.8361.5419.263.6865.0221.450.2613.040.021.2927.948.932.04-7.61-7.8395.080.52-4.034.92-27.21431.1516.24-10.23-0.98
23Q3 (19)33.583.1-5.6211.0416.58-27.3711.7911.97-24.379.4132.54-22.622.9930.0-31.582.2326.7-28.750.23-4.17-8.016.649.62-18.1134.68-13.49-8.8894.595.27-2.686.76-33.4140.9918.09-1.29.37
23Q2 (18)32.57-7.34-1.849.4716.05-29.0110.5323.45-24.417.105.5-33.332.3038.55-42.211.7635.38-37.590.2426.32-7.6915.187.74-17.8640.0947.5-13.4589.86-5.76-6.2810.14118.12146.0118.31-18.737.64
23Q1 (17)35.151.81.918.16-46.28-30.498.53-44.14-30.886.73-41.22-31.261.66-59.01-46.281.30-57.1-39.530.19-26.92-9.5214.09-27.93-18.9327.18-21.81-35.7695.35-3.760.964.65402.3311.6322.5337.3819.46
22Q4 (16)34.53-2.959.3115.19-0.0729.1715.27-2.0529.0811.45-5.8422.24.05-7.3210.963.03-3.1921.690.264.00.019.55-3.7920.634.76-8.67-32.3999.071.930.30.93-66.98016.40-0.852.89
22Q3 (15)35.587.232.6815.2013.9428.9215.5911.9229.712.1614.1823.964.379.857.763.1310.9963.020.25-3.8531.5820.329.9614.0338.06-17.83-22.297.201.38-1.182.80-32.0171.0316.54-2.76-11.55
22Q2 (14)33.18-3.8-1.9813.3413.6313.7313.9312.8815.710.658.7817.553.9828.829.222.8231.1631.160.2623.8113.0418.486.3310.5346.329.48-2.9795.881.52-1.464.12-1.0352.5817.01-9.81-4.87
22Q1 (13)34.499.18-1.2611.74-0.17-8.4212.344.31-2.689.794.480.23.09-15.34-0.962.15-13.65-0.920.21-19.23-4.5517.387.22-1.742.31-17.7-7.1594.44-4.39-6.874.170395.8318.8618.3218.17
21Q4 (12)31.59-8.83-3.7811.76-0.25-11.9111.83-1.58-12.829.37-4.49-7.683.6531.77-2.412.4929.69-2.350.2636.848.3316.21-9.03-10.4951.415.095.8398.780.431.160.00-100.0-100.015.94-14.760.44
21Q3 (11)34.652.364.8711.790.51-25.6612.02-0.17-22.659.818.28-15.792.77-10.06-36.761.92-10.7-34.020.19-17.39-20.8317.826.58-12.1748.922.47-7.0898.361.09-3.651.64-39.34178.6918.704.590.48
21Q2 (10)33.85-3.0911.211.73-8.56.5412.04-5.057.799.06-7.275.353.08-1.281.992.15-0.922.870.234.55-4.1716.72-5.432.9647.744.76-13.9597.30-4.05-1.182.70291.8975.6817.8812.030
21Q1 (9)34.936.413.8912.82-3.9741.6612.68-6.5639.199.77-3.7435.883.12-16.5853.692.17-14.949.660.22-8.3315.7917.68-2.3715.1845.57-6.24.37101.413.851.41-1.41-219.72015.960.57-22.97
20Q4 (8)32.83-0.6412.6613.35-15.8322.5913.57-12.6825.310.15-12.8824.853.74-14.6111.312.55-12.377.590.240.0-14.2918.11-10.7422.248.58-7.73-1.4697.65-4.35-3.641.18156.47015.87-14.720.13
20Q3 (7)33.048.543.6415.8644.0535.0915.5439.1234.911.6535.4738.034.3845.0353.682.9139.2347.720.240.04.3520.2924.9427.7752.65-5.117.86102.083.680.51-2.08-235.42-33.3318.61014.88
20Q2 (6)30.44-0.757.4511.0121.6631.5411.1722.6130.038.6019.6143.813.0248.7744.52.0944.1437.50.2426.320.016.245.831.0755.4827.075.9498.46-1.542.481.540-21.540.00-100.0-100.0
20Q1 (5)30.675.25-2.149.05-16.9-20.689.11-15.88-18.957.19-11.56-13.582.03-39.58-15.061.45-38.82-20.770.19-32.14-9.5215.353.58-2.4243.66-11.4420.44100.00-1.32-1.750.000100.020.7230.7322.1
19Q4 (4)29.14-8.590.010.89-7.240.010.83-5.990.08.13-3.670.03.3617.890.02.3720.30.00.2821.740.014.82-6.680.049.3010.360.0101.33-0.230.0-0.00100.00.015.85-2.160.0
19Q3 (3)31.8812.530.011.7440.260.011.5234.110.08.4441.140.02.8536.360.01.9729.610.00.23-4.170.015.8828.170.044.67-14.70.0101.565.710.0-1.56-179.690.016.206.510.0
19Q2 (2)28.33-9.60.08.37-26.640.08.59-23.580.05.98-28.120.02.09-12.550.01.52-16.940.00.2414.290.012.39-21.230.052.3744.470.096.08-5.610.01.96209.80.015.21-10.370.0
19Q1 (1)31.340.00.011.410.00.011.240.00.08.320.00.02.390.00.01.830.00.00.210.00.015.730.00.036.250.00.0101.790.00.0-1.790.00.016.970.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)34.29-0.4411.54-17.344.364.8312.33-14.149.50-14.111.67-24.428.92-19.280.92-6.1217.07-10.1132.04-7.8393.83-3.656.49126.090.52-5.8418.518.06
2022 (9)34.442.4713.9616.244.16-7.814.3618.3811.0616.6715.4420.8111.0526.580.988.8918.9911.5734.76-32.3997.39-1.592.87175.720.5536.4617.130.53
2021 (8)33.615.5912.01-4.154.51-3.6812.13-3.359.48-0.6312.78-1.018.73-2.130.90-1.117.02-3.5151.415.8398.96-0.71.04202.080.40105.4917.04-7.24
2020 (7)31.835.9212.5318.544.6825.6412.5519.39.5423.912.9121.798.9215.390.91-6.1917.6420.4148.58-1.4699.66-0.750.3400.20-29.1618.3714.74
2019 (6)30.05-8.3310.57-30.413.7352.5610.52-32.487.70-30.5110.60-30.997.73-33.70.97-6.7314.65-19.6449.3041.5100.413.0-0.4100.28111.5516.011.33
2018 (5)32.78-1.6215.194.182.446.6115.583.4511.08-3.1515.36-5.5911.66-8.191.04-5.4518.234.2334.8413.397.480.722.52-21.620.13015.80-1.13
2017 (4)33.324.6514.58-2.022.291.815.06-1.2511.442.8816.271.2412.70-1.631.10-5.1717.49-1.1330.7514.8296.78-0.883.2236.290.00015.982.63
2016 (3)31.84-0.6214.882.622.25-0.8615.254.4511.126.0116.070.5612.91-1.31.16-6.4517.693.9426.7814.8497.64-1.442.36279.940.00015.572.98
2015 (2)32.046.5914.5018.082.27-3.8914.6018.3110.4912.1915.9818.4613.0819.341.246.917.0214.323.323.0999.07-0.520.6249.070.00015.122.65
2014 (1)30.06012.2802.36-2.3412.3409.35013.49010.9601.16-0.8514.89-4.9222.62-13.5399.581.390.42-76.560.00014.7310.92

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