玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)33.300.067.289.342.64-6.223.01-74.38-64.213.67-59.98-56.470.84-60.93-64.850.69-58.43-60.120.180.0-10.07.56-54.18-43.4127.833.88-27.39316.67300.0166.99-216.67-1045.45-1064.5830.21-1.9213.79
23Q3 (19)33.2812.8931.659.1059.374.7211.7546.330.439.1741.29-13.252.1536.94-41.581.6643.1-34.390.185.88-21.7416.5027.413.9726.79-28.39-40.5179.1712.156.0522.92-22.08-9.6130.80-2.5927.38
23Q2 (18)29.48-4.1334.185.71-40.713.638.03-24.8176.876.49-20.7635.771.57-22.28-5.421.16-22.670.00.17-5.56-29.1712.95-16.7751.4637.41-9.4-29.1270.59-21.01-41.8729.41176.47237.2531.622.8330.99
23Q1 (17)30.75-0.9321.39.63-3.3126.5410.6826.99-4.478.19-2.85-5.972.02-15.48-21.091.50-13.29-15.730.18-10.0-10.015.5616.47-2.1441.297.720.8889.36-24.6629.5710.64157.18-67.5330.7515.8211.25
22Q4 (16)31.0422.7819.759.9614.6115.958.41-28.12-19.068.43-20.25-41.982.39-35.05-49.791.73-31.62-46.270.20-13.04-9.0913.36-15.82-10.7538.33-14.88-26.7118.6058.8943.31-18.60-173.39-207.9126.559.814.05
22Q3 (15)25.2815.07-13.348.6957.71-22.5511.70157.71-2.2610.57121.13-16.043.68121.69-2.92.53118.1-1.170.23-4.1715.015.8785.61-6.0945.03-14.68-3.5174.65-38.53-20.1125.35218.31286.6224.180.17-9.88
22Q2 (14)21.97-13.33-16.115.51-27.6-28.444.54-59.39-12.524.78-45.122.81.66-35.1624.811.16-34.838.410.2420.033.338.55-46.23-27.4252.7828.95-1.24121.4376.07-17.95-21.43-165.4155.3624.14-12.66-14.06
22Q1 (13)25.35-2.2-2.917.61-11.41-29.5411.187.659.038.71-40.0647.382.56-46.2224.881.78-44.7232.840.20-9.09-4.7615.906.2136.7240.93-21.72-34.1368.97-16.67-54.3932.7690.0161.0527.6418.7316.33
21Q4 (12)25.92-11.1410.348.59-23.4447.3410.39-13.223.114.5315.4199.864.7625.59134.483.2225.78143.940.2210.029.4114.97-11.423.1752.2912.04-14.3882.76-11.4316.4817.24162.93-45.423.28-13.23-11.88
21Q3 (11)29.1711.3825.4111.2245.7192.4511.97130.64114.1312.59170.75177.923.79184.96163.192.56139.25178.260.2011.115.2616.9043.4651.1646.67-12.67-26.2193.44-36.86-9.676.56113.66290.1626.83-4.494.52
21Q2 (10)26.190.3112.897.70-28.727.065.19-26.1710.194.65-21.32-7.921.33-35.12-18.41.07-20.153.880.18-14.29-5.2611.781.2915.3853.44-14.0-27.85148.00-2.1315.62-48.0010.55-71.4328.0918.220
21Q1 (9)26.1111.1528.4310.8085.25266.17.03-16.7191.035.91-18.71155.842.050.99192.861.341.52162.750.2123.5316.6711.63-19.8521.5362.141.75-6.65151.22112.8391.54-53.66-269.92-354.8823.76-10.07-7.37
20Q4 (8)23.490.99-32.835.830.0-71.298.4450.98-46.417.2760.49-39.872.0340.97-58.661.3243.48-56.290.17-10.53-29.1714.5129.79-28.4261.07-3.45-9.9771.05-31.32-44.7431.581015.79210.5326.422.9243.43
20Q3 (7)23.260.266.315.83-3.8840.325.5918.68270.954.53-10.3225.141.44-11.66237.140.92-10.68267.270.190.011.7611.189.5225.9563.25-14.61-3.35103.45-19.18617.24-3.4587.68-102.8725.670-6.35
20Q2 (6)23.2014.12-5.966.06105.428.024.7127.99-39.385.05118.61-1.561.63132.86-3.551.03101.96-4.630.195.56-5.010.216.69-25.274.0711.271.3128.0062.1379.2-28.00-233.0-198.00.00-100.0-100.0
20Q1 (5)20.33-41.86-12.482.95-85.48-55.33.68-76.63-37.842.31-80.89-43.660.70-85.74-46.150.51-83.11-42.70.18-25.0-10.09.57-52.79-20.2566.57-1.869.4778.95-38.6-30.0821.05173.68263.1625.6539.253.01
19Q4 (4)34.9759.830.020.313175.810.015.75581.650.012.09433.980.04.91567.620.03.02649.090.00.2441.180.020.27490.960.067.833.650.0128.57742.860.0-28.57-123.810.018.42-32.80.0
19Q3 (3)21.88-11.310.00.62-88.950.0-3.27-142.080.0-3.62-170.570.0-1.05-162.130.0-0.55-150.930.00.17-15.00.03.43-74.870.065.44-10.50.0-20.00-128.00.0120.00320.00.027.416.410.0
19Q2 (2)24.676.20.05.61-15.00.07.7731.250.05.1325.120.01.6930.00.01.0821.350.00.200.00.013.6513.750.073.1220.240.071.43-36.730.028.57321.430.025.763.450.0
19Q1 (1)23.230.00.06.600.00.05.920.00.04.100.00.01.300.00.00.890.00.00.200.00.012.000.00.060.810.00.0112.900.00.0-12.900.00.024.900.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.6823.278.457.373.8824.258.41-5.46.90-14.716.40-37.014.96-30.820.70-19.5413.18-1.0527.83-27.39100.7113.8-0.7101.92-30.1830.8520.93
2022 (9)25.70-4.147.87-18.113.12-7.638.892.428.09-14.7510.16-14.627.17-10.150.878.7513.32-3.0638.33-26.788.50-20.1311.5002.74-30.8925.510.63
2021 (8)26.8118.899.6186.63.38-15.368.6857.259.49101.0611.90108.777.98112.230.809.5913.7421.9252.29-14.38110.8119.42-10.8103.97-18.4125.35-1.82
2020 (7)22.55-16.055.15-44.263.990.855.52-25.514.72-8.175.70-16.183.76-16.440.73-10.9811.27-14.2361.07-9.9792.79-25.496.3104.87-12.7825.829.04
2019 (6)26.86-2.019.24-16.913.966.47.41-6.25.1412.236.8020.144.5015.090.825.1313.14-3.3867.8323.66124.54-11.67-24.5405.58-27.1623.68-0.71
2018 (5)27.4114.0211.1223.973.72-19.597.9026.64.58-0.225.6616.73.9113.010.7813.0413.605.6754.85-11.76140.99-1.92-40.9907.66023.85-1.89
2017 (4)24.04-11.098.97-35.654.62-13.286.24111.534.592600.04.852931.253.46835.140.691.4712.8739.1462.1640.13143.75-69.61-43.7500.00024.3110.4
2016 (3)27.04-8.7113.94-14.375.33-4.392.95-82.490.17-98.80.16-98.840.37-96.340.68-1.459.25-60.6444.3611.94473.08388.79-373.0800.00022.024.76
2015 (2)29.620.9916.280.625.58-5.8816.85-5.514.16-5.8513.78-3.0310.12-1.360.692.9923.50-4.6739.63-4.9996.786.833.22-64.630.00021.02-6.49
2014 (1)29.33016.1805.9317.7917.83015.04014.21010.2600.670.024.65-14.9441.71-0.3190.6010.589.09-49.70.00022.4810.96

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