玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
25Q1 (20)0000000000006.680.00.06.540.00.00.0000000
24Q4 (19)0000000000006.680.00.06.540.00.00.0000000
24Q3 (18)0000000000006.680.00.06.540.00.00.0000000
24Q2 (17)0000000000006.680.00.06.540.00.00.0000000
24Q1 (16)00-100.000-100.000-100.00006.680.00.06.540.00.00.000000-100.0
23Q4 (15)00-100.000-100.000-100.00006.680.0-3.26.540.0-28.160.000000-100.0
23Q3 (14)00-100.000-100.000-100.00006.680.0-6.546.540.0-8.450.000000-100.0
23Q2 (13)0-100.0-100.00-100.0-100.00-100.0-100.00006.680.0-11.316.540.0-0.990.00000-100.0-100.0
23Q1 (12)7.341.2421.120.49-2.00.00.48-27.2733.330006.68-3.2-17.446.54-28.1610.080.00006030.00.0
22Q4 (11)7.2523.320.830.519.050.00.6657.1413.790006.90-3.45-17.249.1027.45-5.830.00006030.00.0
22Q3 (10)5.88-9.687.30.42-14.29-14.290.42-2.335.00007.14-5.1-20.127.148.14-2.140.00006030.0-9.05
22Q2 (9)6.517.4315.630.490.0-3.920.4319.442.380007.53-6.91-16.916.6111.19-11.460.00006030.0-9.05
22Q1 (8)6.061.05.030.49-2.00.00.36-37.93-18.180008.09-2.97-4.795.94-38.55-22.10.00006030.0-9.05
21Q4 (7)6.09.493.810.52.044.170.5845.023.40008.33-6.80.359.6732.4318.880.0000603-9.05-9.05
21Q3 (6)5.48-2.66-10.460.49-3.920.00.4-4.76-6.980008.94-1.2911.687.30-2.163.890.00006630.0-12.07
21Q2 (5)5.63-2.43-11.20.514.082.00.42-4.555.00009.066.6714.867.46-2.1718.240.00006630.0-12.07
21Q1 (4)5.77-0.170.00.492.080.00.44-6.380.0000.08.492.260.07.63-6.220.00.0000.06630.00.0
20Q4 (3)5.78-5.560.00.48-2.040.00.479.30.0000.08.303.720.08.1315.730.00.0000.0663-12.070.0
20Q3 (2)6.12-3.470.00.49-2.00.00.437.50.0000.08.011.520.07.0311.360.00.0000.07540.00.0
20Q2 (1)6.340.00.00.50.00.00.40.00.000.00.07.890.00.06.310.00.00.000.00.07540.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2022 (10)25.7112.321.9-4.521.871.63007.39-15.07.27-9.520.0006030.0
2021 (9)22.89-10.061.99-1.491.842.79008.699.538.0414.290.000603-9.05
2020 (8)25.45-16.262.02-13.681.79-18.64007.943.087.03-2.840.000663-12.07
2019 (7)30.397.22.349.862.213.4007.702.487.245.790.0007544.29
2018 (6)28.3514.272.1321.021.9414.79007.515.916.840.460.00072326.84
2017 (5)24.811.851.76-4.861.691.2007.09-6.596.81-0.640.0005700.35
2016 (4)24.3632.611.8520.131.6724.63007.59-9.416.86-6.020.0005685.97
2015 (3)18.3740.341.541.321.3418.58008.38-27.87.29-15.50.00053645.65
2014 (2)13.093.971.5211.761.134.630011.617.58.630.630.0003682.51
2013 (1)12.5901.3601.0800010.8008.5800.0003590

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。