玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)11.291.994.833.541.7213.463.93-14.04.243.29-9.129.33.75-16.677.141.71-13.28.920.51-3.772.06.51-7.02.36123.84-1.55-4.4389.7518.088.5510.25-57.28-40.833.91-3.69-2.01
23Q3 (19)11.070.915.633.4810.8310.134.5724.8612.013.6224.410.74.5037.6111.111.9743.814.530.5315.223.927.0011.826.38125.79-11.2-4.6576.01-11.52-1.8323.9970.236.284.06-2.646.28
23Q2 (18)10.97-1.539.373.140.3241.443.660.5518.062.910.3418.293.274.8122.011.372.2425.690.462.229.526.26-0.952.79141.65-5.79-6.9285.91-0.5520.1414.090.05-50.544.17-4.362.71
23Q1 (17)11.143.44-2.283.130.32-14.253.64-3.45-9.232.90-3.65-8.523.12-10.86-10.091.34-14.65-6.290.45-10.04.656.32-0.63-8.93150.3616.04-9.1686.384.48-4.914.08-18.6653.654.369.272.35
22Q4 (16)10.772.77-2.363.12-1.27-16.353.77-7.6-8.053.01-7.95-7.673.50-13.58-7.411.57-8.72-4.270.50-1.964.176.36-3.34-8.88129.58-1.77-6.3882.686.78-8.9417.32-23.2788.223.994.4510.53
22Q3 (15)10.484.49-10.53.1642.34-11.244.0831.61-24.163.2732.93-21.014.0551.12-0.741.7257.8-6.520.5121.4318.66.588.05-23.67131.92-13.31-6.6177.438.2817.5822.57-20.79-33.233.82-5.91-8.39
22Q2 (14)10.03-12.02-16.972.22-39.18-27.213.10-22.69-18.422.46-22.4-20.652.68-22.771.521.09-23.78-6.840.42-2.3316.676.09-12.25-15.42152.18-8.0626.4871.51-21.28-10.6128.49210.8242.464.06-4.69-15.24
22Q1 (13)11.403.35-17.633.65-2.14-29.944.01-2.2-32.153.17-2.76-32.73.47-8.2-21.671.43-12.8-23.120.43-10.4213.166.94-0.57-23.99165.5219.595.5790.830.043.319.17-0.36-21.954.2618.01-10.32
21Q4 (12)11.03-5.81-24.663.734.78-24.034.10-23.79-22.793.26-21.26-24.193.78-7.35-4.551.64-10.87-5.20.4811.6323.086.98-19.03-20.41138.41-2.013.1890.8037.88-1.769.20-72.7821.543.61-13.43-23.68
21Q3 (11)11.71-3.06-8.163.5616.72-4.35.3841.58-14.64.1433.55-17.534.0854.55-18.071.8457.26-11.540.4319.447.58.6219.72-10.77141.2517.4-0.8665.85-17.6811.5933.8068.99-17.534.17-12.94-18.4
21Q2 (10)12.08-12.72-19.473.05-41.46-19.533.80-35.7-38.013.10-34.18-36.992.64-40.41-30.341.17-37.1-25.480.36-5.2620.07.20-21.14-31.3120.32-23.26-21.7980.00-9.0129.4420.0070.29-47.644.790.840
21Q1 (9)13.84-5.4622.595.216.1170.265.9111.364.174.719.5365.854.4311.8757.651.867.5160.340.38-2.560.09.134.132.32156.7816.870.0887.92-4.883.4311.7455.16-21.74.750.429.2
20Q4 (8)14.6414.8232.374.9131.9960.465.31-15.7153.914.30-14.3456.933.96-20.4822.981.73-16.8334.110.39-2.5-11.368.77-9.2144.24134.15-5.84-19.3392.4356.623.987.57-81.53-34.834.73-7.440
20Q3 (7)12.75-15.020.853.72-1.8530.996.302.7751.085.022.0348.524.9831.418.572.0832.4829.190.4033.33-13.049.66-7.8245.26142.47-7.4-12.759.02-4.51-13.6140.987.2929.345.11029.7
20Q2 (6)15.0032.8642.453.7923.8617.76.1370.2863.94.9273.2464.553.7934.882.431.5735.346.080.30-21.05-37.510.4851.8872.65153.85-1.79-13.7361.80-27.29-27.938.20154.65176.010.00-100.0-100.0
20Q1 (5)11.292.08-2.03.060.0-21.943.604.35-24.532.843.65-25.262.81-12.73-32.291.16-10.08-38.950.38-13.64-20.836.9013.49-4.83156.65-5.88.8985.00-4.373.1315.0029.13-16.524.3507.67
19Q4 (4)11.064.830.03.067.750.03.45-17.270.02.74-18.930.03.22-23.330.01.29-19.880.00.44-4.350.06.08-8.570.0166.291.90.088.8930.120.011.62-63.340.00.00-100.00.0
19Q3 (3)10.550.190.02.84-11.80.04.1711.50.03.3813.040.04.2013.510.01.618.780.00.46-4.170.06.659.560.0163.19-8.50.068.31-20.30.031.69128.970.03.944.510.0
19Q2 (2)10.53-8.590.03.22-17.860.03.74-21.590.02.99-21.320.03.70-10.840.01.48-22.110.00.480.00.06.07-16.280.0178.3423.970.085.713.990.013.84-22.980.03.77-6.680.0
19Q1 (1)11.520.00.03.920.00.04.770.00.03.800.00.04.150.00.01.900.00.00.480.00.07.250.00.0143.860.00.082.420.00.017.970.00.04.040.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.124.223.339.182.31-6.463.975.873.197.0514.376.766.529.211.993.116.530.46123.84-4.4383.863.3516.14-13.910.45-14.754.122.23
2022 (9)10.67-11.823.05-21.392.47-12.133.75-21.712.98-21.3713.46-11.215.97-10.631.9314.26.50-18.24129.58-6.3881.150.0818.74-0.40.53-0.544.03-5.84
2021 (8)12.10-9.093.880.522.81-10.74.79-9.283.79-10.1915.16-0.26.684.71.6917.367.95-10.17138.413.1881.0810.8218.82-29.870.53-18.54.28-15.08
2020 (7)13.3122.113.8618.773.1544.45.2831.344.2231.0615.190.666.38-3.771.44-26.98.8536.15134.15-19.3373.17-9.3326.8339.770.6592.05.0429.56
2019 (6)10.907.183.25-2.112.18372.64.022.033.22-0.3115.09-2.26.63-15.541.97-18.66.5044.12166.2953.3980.69-4.3619.2023.750.34-31.863.896.58
2018 (5)10.17-7.213.32-3.770.46-13.23.94-5.743.23-7.1815.435.687.85-6.322.420.834.51-6.82108.4127.0684.382.0715.51-10.50.50445.973.65-9.65
2017 (4)10.96-3.783.45-3.090.53-6.734.18-10.113.48-11.014.60-5.998.38-9.72.402.564.84-10.5485.3231.3282.677.9917.33-26.090.0904.04-4.27
2016 (3)11.3942.023.56223.640.57-3.174.6570.333.9162.9215.5336.479.2844.12.34-10.695.4155.0164.97-13.576.5588.8423.45-60.680.0004.2215.3
2015 (2)8.0235.471.1029.410.5937.622.7396.42.40106.911.3849.156.4457.462.62-22.943.4979.975.11-14.1240.54-33.6259.6453.20.0003.6633.09
2014 (1)5.9200.8500.43-0.481.3901.1607.6304.0903.404.291.94-3.4887.46-10.6561.0713.5938.93-15.80.0002.757.42

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