玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)11.04-25.51-44.132.083.48-76.81-80.85-1191.09-5029.88-80.95-1195.4-5035.98-18.05-1499.22-5408.82-7.18-752.73-2275.760.09-10.0-30.77-58.17-294.29-1120.53158.2025.49197.98-2.38-107.74-100.42102.9833.87122.0711.21-14.62-15.27
23Q3 (19)14.8285.250.412.01155.83486.547.41-40.81-22.337.39-39.03-22.621.29-33.51-10.421.10-23.615.770.10-9.0911.1129.94-8.4190.58126.07221.77116.9530.77197.44500.076.92-41.54-28.5713.13-19.2-25.36
23Q2 (18)8.0046.52-46.6-3.6033.21-490.1612.52572.4570.1112.12557.3668.81.94521.74106.381.44820.097.260.110.037.532.69163.2134.6739.18-16.42-33.58-31.58-114.04-184.21131.58231.5818.4216.257.33-13.88
23Q1 (17)5.46-72.37-55.93-5.39-160.09-1784.38-2.65-261.5997.06-2.65-261.5997.06-0.46-235.2996.54-0.20-160.6197.290.11-15.3837.512.42117.89115.1746.88-11.7-28.15225.00-60.290-100.0078.57-200.015.1414.44-0.66
22Q4 (16)19.7633.8822.138.971825.057.641.64-82.81133.951.64-82.83133.950.34-76.39144.740.33-68.27232.00.1344.4462.55.70-63.72143.5953.09-8.64-38.22566.677466.67553.33-466.67-533.33-307.4113.23-24.79-38.52
22Q3 (15)14.76-1.47-5.93-0.5214.75-119.929.5429.62174.939.5533.01328.251.4453.19433.331.0442.47246.670.0912.550.015.7112.7822.9358.11-1.49-36.18-7.6930.77-112.82107.69-3.08438.4617.59-6.78-1.12
22Q2 (14)14.9820.9-1.06-0.61-290.62-118.837.36108.17171.597.18107.97164.940.94107.07184.850.73109.89114.710.080.014.2913.93117.0119.2658.99-9.59-25.6-11.110-111.11111.1111.11544.4418.8723.822.78
22Q1 (13)12.39-23.42-3.650.32-94.38-82.12-90.06-1764.6-5021.31-90.06-1764.6-5021.31-13.30-1650.0-5641.67-7.38-2852.0-2560.00.080.014.29-81.88-3599.15-872.4565.25-24.07-22.18-0.00100.0-100.0100.00-55.56015.24-29.18-0.2
21Q4 (12)16.183.12-29.655.69118.01-59.42-4.83-239.1990.4-4.83-316.5990.4-0.76-381.4887.52-0.25-183.3392.750.0833.3314.292.34-81.69105.3485.94-5.61-3.97-125.00-308.33-347.12225.001025.075.8421.5220.9778.15
21Q3 (11)15.693.63-37.162.61-19.44-77.693.4728.04-70.292.23-17.71-80.910.27-18.18-73.790.30-11.76-60.00.06-14.2920.012.789.42-31.5591.0514.8359.9960.00-40.0-40.020.00180.0017.79-3.116.05
21Q2 (10)15.1417.73-24.713.2481.0152.832.7148.09-99.622.7148.09-99.580.3337.5-99.480.3413.33-98.850.070.040.011.6810.19-98.3679.29-5.442.13100.000.033066.67-25.000-125.0818.3620.240
21Q1 (9)12.86-44.09268.481.79-87.23121.311.83103.64-91.031.83103.64-91.030.24103.94-95.70.30108.7-84.380.070.0-12.510.60124.21-84.5783.85-6.3-54.37100.00457.69340.910.00-100.0-100.015.2726.4114.81
20Q4 (8)23.00-7.89336.4314.0219.83130.36-50.29-530.575.89-50.29-530.575.89-6.09-691.2665.46-3.45-560.013.320.0740.0-12.5-43.78-334.49-2241.1889.4957.25-71.52-27.96-127.96-132.49127.960856.912.08-21.223.01
20Q3 (7)24.9724.171250.6911.70451.89162.3711.68-98.38147.2911.68-98.19147.291.03-98.36114.910.75-97.46153.570.050.0-28.5718.67-97.37-36.8256.91-26.7-81.41100.0033066.6730.910.00-100.0-100.015.33017.47
20Q2 (6)20.11476.22661.732.12125.24113.78721.253433.815572.31645.193061.155070.6562.951028.142013.3729.561439.586012.00.05-37.5-16.67710.87934.751476.5677.64-57.75-74.280.30100.73-99.7499.70-29.55698.190.00-100.0-100.0
20Q1 (5)3.49-33.78146.41-8.4081.8166.6720.41138.19169.9720.41138.19169.975.58131.65173.321.92148.24189.30.080.0-11.1168.703773.8157.59183.77-41.51-42.29-41.51-148.24-148.15141.51958.24925.9413.3035.44-47.08
19Q4 (4)5.27342.860.0-46.18-146.160.0-53.44-116.360.0-53.44-116.360.0-17.63-155.140.0-3.98-184.290.00.0814.290.0-1.87-106.330.0314.172.650.086.0512.640.013.37-43.370.09.82-24.750.0
19Q3 (3)-2.1739.390.0-18.76-21.90.0-24.70-87.410.0-24.70-90.290.0-6.91-110.030.0-1.40-180.00.00.0716.670.029.55-34.460.0306.061.410.076.39-34.520.023.61241.670.013.05-7.120.0
19Q2 (2)-3.5852.390.0-15.3938.930.0-13.1854.820.0-12.9855.50.0-3.2956.770.0-0.5076.740.00.06-33.330.045.0969.070.0301.81-5.220.0116.6735.330.0-16.67-220.830.014.05-44.090.0
19Q1 (1)-7.520.00.0-25.200.00.0-29.170.00.0-29.170.00.0-7.610.00.0-2.150.00.00.090.00.026.670.00.0318.430.00.086.210.00.013.790.00.025.130.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)10.04-36.54-0.91017.26317.03-19.980-20.110-15.920-6.8800.3911.430.430158.20197.984.29095.71-16.540.00013.71-13.61
2022 (9)15.825.612.71-21.224.14-23.56-17.960-18.000-10.840-5.8400.3525.0-12.09053.09-38.22-14.680114.6800.00015.87-13.56
2021 (8)14.98-6.963.44-1.715.41-61.690.48-99.630.20-99.830.11-99.870.70-97.620.2812.08.80-94.0685.94-3.97666.6724900.0-566.6700.00018.3622.81
2020 (7)16.1003.50014.13-71.35130.030116.04083.11029.4100.25-35.9148.13516.4489.49-71.522.67-96.9597.33676.550.00014.95-3.3
2019 (6)-1.840-27.03049.33926.75-30.940-30.890-34.460-10.3100.39-13.3324.03100.08314.17274.7387.47345.2812.53-84.42.21-29.8415.46-19.18
2018 (5)11.406.441.38-15.854.80-7.087.021426.096.761369.574.691412.93.061124.00.45-15.0912.01110.3383.84229.6919.64-95.0980.3603.15019.13-7.23
2017 (4)10.7115.911.6405.17-8.260.46-98.930.46-97.630.31-98.890.25-98.560.5332.55.71-88.4525.43-4.69400.000-300.0000.00020.62-42.59
2016 (3)9.24-4.64-1.5905.64-60.443.114390.6219.40027.862832.6317.372614.060.402.5649.42206.0126.68-73.59-3.690103.69-24.590.00035.9223.31
2015 (2)9.69272.69-0.46014.2364.440.960-40.9000.9500.6400.39-36.0716.150101.04-59.04-50.000137.507187.50.00029.1359.7
2014 (1)2.600-12.5108.655.34-12.740-12.740-25.290-6.3700.613.39-1.200246.7017.5698.1116.01.89-87.760.00018.24-3.44

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