玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)37.552.964.5425.12-5.784.7523.39-19.57-1.4317.48-23.9-8.195.00-38.5-30.072.93-32.02-18.160.16-11.11-11.1127.87-16.384.9367.15-23.2-36.06107.0216.755.17-7.02-184.21-300.018.533.09.52
23Q3 (19)36.4714.295.3126.6625.529.4429.0828.28-7.5722.9724.7-7.718.1334.16-8.344.3135.11-0.230.185.885.8833.3320.94-2.3287.44-11.51-15.8391.67-2.618.638.3341.67-63.3317.99-2.7-2.6
23Q2 (18)31.912.94-9.521.248.53-16.0122.6722.81-18.818.4225.82-13.46.0642.59-24.633.1943.05-18.210.1713.33-5.5627.5615.51-10.1198.814.94-15.3494.12-13.122.835.88205.88-42.1618.49-9.016.51
23Q1 (17)31.00-13.718.1419.57-18.3911.4518.46-22.21-5.8214.64-23.11-5.554.25-40.56-38.232.23-37.71-31.60.15-16.67-28.5723.86-10.1710.1194.16-10.34-12.74108.336.4721.23-5.56-216.67-152.2220.3220.0943.2
22Q4 (16)35.923.7332.423.98-1.5636.8723.73-24.5725.0919.04-23.525.687.15-19.39-52.653.58-17.13-48.410.185.88-60.026.56-22.1624.46105.021.1-11.71101.7531.6810.55-1.75-107.72-122.0616.92-8.3922.79
22Q3 (15)34.63-1.79024.36-3.68031.4612.68024.8917.0208.8710.3204.3210.7700.17-5.56034.1211.290103.88-10.99077.27-15.57022.73123.48018.476.390
22Q2 (14)35.2634.38025.2944.02027.9242.45021.2737.2308.0416.8603.9019.6300.18-14.29030.6641.490116.718.15091.532.42010.17-4.41017.3622.340
22Q1 (13)26.24-3.28017.560.23019.603.32015.502.3106.88-54.4403.26-53.0300.21-53.33021.671.550107.91-9.28089.36-2.92010.6433.74014.192.980
21Q4 (12)27.130017.520018.970015.150015.10006.94000.450021.3400118.950092.05007.950013.7800
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)34.464.7423.393.133.9397.3823.70-6.7718.59-7.020.77-31.9511.74-20.570.61-15.2828.381.067.15-36.0698.6210.641.38-87.280.00018.7612.61
2022 (9)32.9014.7922.6822.661.99-5.1325.4232.419.9929.9730.5214.1414.7820.160.72-8.8628.1028.6105.02-11.7189.13-7.310.87182.610.00016.667.55
2021 (8)28.663.818.4919.832.10-33.2819.2042.9615.3843.626.7464.6612.3053.750.799.7221.8526.89118.95-3.9696.15-16.253.8500.09015.49-20.15
2020 (7)27.6117.4415.4361.43.1530.3513.4319.0610.7122.8216.2408.0000.72017.2218.92123.8629.03114.8136.68-14.8100.00019.4016.87
2019 (6)23.5109.5602.41011.2808.7200.0000.0000.00014.48095.99084.00014.6700.00016.600

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