玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)49.9142.2330.7226.9739.6730.128.1330.787.7417.1224.42-4.521.42-22.4-43.431.12-18.25-35.260.06-40.0-40.040.4340.5816.2427.95-1.41-36.8195.005.819.35.00-51.0-75.4516.953.8614.3
23Q3 (19)35.09-10.05-22.4419.31-13.72-25.3621.51-9.36-23.1813.76-1.64-20.461.831.67-34.171.379.6-23.030.1011.110.028.76-8.14-17.9228.35-28.61-44.3989.80-4.59-2.8410.2073.4734.6916.32-5.3439.61
23Q2 (18)39.01-1.09-18.822.3826.44-10.7723.731.24-5.9813.9937.83-14.491.8057.89-34.551.2556.25-24.70.0912.5-10.031.31-5.52-0.8539.71-19.06-41.1494.1224.48-5.885.88-75.88017.24-17.3525.47
23Q1 (17)39.443.33.6817.70-14.6235.6323.44-10.2311.9410.15-43.39-16.671.14-54.58-30.490.80-53.76-20.790.08-20.00.033.14-4.7221.749.0610.92-31.3275.61-5.0521.5224.3919.73-35.4420.8640.66-6.79
22Q4 (16)38.18-15.61-26.0520.73-19.87-33.4326.11-6.75-29.5517.933.64-31.462.51-9.71-27.251.73-2.81-12.180.100.042.8634.78-0.74-21.3744.23-13.24-32.679.63-13.84-5.6720.37168.8930.7114.8326.86-14.97
22Q3 (15)45.24-5.833.2925.873.15-0.8428.0010.94-10.7117.305.757.652.781.0915.351.787.2336.920.100.025.035.0410.96-4.750.98-24.44-47.7292.42-7.5811.557.580-55.8111.69-14.92-20.37
22Q2 (14)48.0426.297.3525.0892.183.7625.2420.53-2.2816.3634.329.292.7567.68-35.751.6664.36-31.40.1025.0-37.531.5815.980.1667.47-5.54-15.45100.0060.717.480.00-100.0-100.013.74-38.61-8.95
22Q1 (13)38.04-26.32013.05-58.09020.94-43.5012.18-53.4401.64-52.4601.01-48.7300.0814.29027.23-38.44071.438.85062.22-26.29037.78142.41022.3828.330
21Q4 (12)51.6317.8826.7931.1419.3660.2737.0618.18295.9426.1662.7910364.03.4543.154828.571.9751.541415.380.07-12.5-50.044.2320.29166.7765.62-32.71-24.8384.421.88-58.915.58-9.09114.4217.4418.8-36.97
21Q3 (11)43.80-2.12026.097.94031.3621.41016.077.3502.41-43.6901.30-46.2800.08-50.0036.7716.62097.5222.21082.86-10.95017.14181.63014.68-2.720
21Q2 (10)44.75033.9824.1701965.8125.830-86.2514.970-86.254.280-82.852.420-81.020.16033.3331.530-83.9679.800-10.1993.04013693.76.090-93.8815.090-44.38
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)39.97-6.3521.23-0.988.4733.8223.82-5.2513.61-14.836.46-28.784.82-19.130.35-5.4132.671.4927.95-36.8188.894.5511.11-23.570.05-50.3917.7514.52
2022 (9)42.68-7.521.44-18.546.3325.6625.14-15.9515.98-10.789.07-7.545.963.290.3719.3532.19-10.4144.23-32.685.02-3.5214.5422.40.09-13.5815.50-0.32
2021 (8)46.1423.226.32133.135.03-25.7429.91-66.3917.91-63.229.81-60.65.77-55.170.3119.2335.93-62.9265.62-24.8388.12593.9711.88-86.390.11-24.0315.55-43.31
2020 (7)37.456.3911.29-2.086.783.3989.00397.2148.70382.1824.90316.3912.87287.650.26-13.3396.89275.2587.29-18.3112.70-80.287.30143.330.14027.4329.39
2019 (6)35.20-5.511.53-44.036.5654.4917.90-15.8810.10-12.485.98-46.463.32-48.130.30-43.425.82-1.9106.8627.3764.12-33.7735.881025.670.00021.2035.12
2018 (5)37.2521.0220.6049.284.24-6.4521.2844.5711.5439.0411.1744.56.4035.020.53-1.8526.3231.4783.904.0896.813.683.19-47.090.00015.692.68
2017 (4)30.78-4.9113.8038.694.54-9.0114.7249.298.3014.647.7317.664.749.470.54-5.2620.0225.4480.6124.4793.37-7.486.0200.00015.28-3.11
2016 (3)32.3734.719.95161.844.991.899.86146.57.24178.466.57167.074.33140.560.57-6.5615.9664.3764.7618.37100.925.21-0.9200.00015.772.47
2015 (2)24.0303.8004.8904.0002.6002.4601.8000.6109.71054.71095.9206.1200.00015.390

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