玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)1.09-83.63489.29-6.42-1067.2735.09-8.57-275.6146.17-7.16-258.0644.92-1.33-251.1440.09-0.68-213.3335.850.110.022.2217.95-39.450.8468.08-12.48-27.6875.00725.019.6425.00-76.85-33.015.99-4.59-12.05
23Q3 (19)6.6656.34221.53-0.5586.2597.034.88-48.631020.754.53-44.08960.00.88-33.338700.00.60-29.41566.670.1122.2237.529.62-21.243.9777.792.63-11.89-12.0072.0-100.36108.00-24.4103.3216.76-12.62-25.48
23Q2 (18)4.26180.53-78.8-4.0072.6-138.659.50233.61-31.018.09259.57-22.291.32294.12-51.470.85426.92-43.330.0928.57-35.7137.6131.6430.1475.80-1.3-21.19-42.86-121.01-157.14142.86237.36471.4319.18-5.9812.49
23Q1 (17)-5.29-1789.29-132.74-14.60-47.62-319.55-7.1155.34-165.77-5.0761.0-157.88-0.6869.37-134.69-0.2675.47-122.410.07-22.22-41.6728.57140.083.2976.80-18.42-7.98204.00225.43230.29-104.00-378.72-372.020.4012.2111.9
22Q4 (16)-0.2894.89-101.66-9.8946.51-220.61-15.92-2903.77-295.58-13.00-26100.0-300.0-2.22-22300.0-241.4-1.06-1277.78-211.580.0912.5-35.7111.90-58.23-49.3694.146.6326.1962.69-98.13-37.3137.31101.15018.18-19.166.44
22Q3 (15)-5.48-127.28-122.59-18.49-278.65-211.39-0.53-103.85-102.790.05-99.52-99.680.01-99.63-99.810.09-94.0-96.740.08-42.86-52.9428.49-1.42-8.6388.29-8.27.883350.004366.673742.65-3250.00-13100.0-26784.2122.4931.9139.69
22Q2 (14)20.0924.32-17.810.3555.64-37.6513.7727.38-18.7610.4118.84-27.862.7238.78-44.031.5029.31-41.860.1416.67-17.6528.904.48-0.1496.1815.24-5.9175.0021.43-23.3525.00-34.621058.3317.05-6.472.34
22Q1 (13)16.16-4.0927.246.65-18.933.810.8132.877.58.7634.7774.51.9624.8430.671.1622.1131.820.12-14.29-25.027.6617.749.1983.4611.88-2.4461.76-38.24-24.1238.240105.5118.236.73-0.16
21Q4 (12)16.85-30.5448.338.20-50.6110.268.14-57.11174.076.50-58.36174.261.57-69.51134.330.95-65.58126.190.14-17.65-6.6723.50-24.6338.7274.60-8.85-15.02100.0014.71-25.00.00-100.0100.017.086.09-7.17
21Q3 (11)24.26-0.7439.8316.600.079.6518.9811.9891.7215.618.1886.55.155.9780.72.766.9880.390.170.00.031.187.7442.1181.84-19.94-19.0387.18-10.9-7.5412.18464.3270.5116.10-3.36-5.18
21Q2 (10)24.4492.4425.216.60234.034.7416.95178.3346.8814.43187.4574.074.86224.069.342.58193.1856.360.176.25-10.5328.9456.0927.1102.2219.4912.6497.8420.21-8.472.16-88.4131.2916.66-8.76-0.42
21Q1 (9)12.7011.888.434.9727.444870.06.09105.05149.595.02111.81137.911.50123.88177.780.88109.52109.520.166.676.6718.549.459.1985.55-2.5515.7681.40-38.951039.5318.60155.81-79.9618.26-0.76-6.5
20Q4 (8)11.36-34.52-46.623.90-57.79-71.722.97-70.0-75.742.37-71.68-77.030.67-76.49-78.590.42-72.55-79.510.15-11.76-21.0516.94-22.79-29.8387.79-13.1427.99133.3341.4117.56-33.33-566.67-173.3318.408.36-0.16
20Q3 (7)17.35-11.12-44.279.24-25.0-60.469.90-14.21-61.428.370.97-59.252.85-0.7-64.681.53-7.27-70.860.17-10.53-32.021.94-3.65-37.04101.0711.3782.8394.29-11.83.717.14203.57-21.4316.981.492.29
20Q2 (6)19.52189.61-40.412.3212220.0-51.3611.54372.95-53.998.29292.89-58.672.87431.48-64.171.65292.86-68.930.1926.67-26.9222.7734.1-32.6190.7522.847.39106.901396.555.84-6.90-107.43-589.6616.73-14.345.89
20Q1 (5)6.74-68.33-77.030.10-99.27-99.542.44-80.07-88.842.11-79.55-87.880.54-82.75-91.720.42-79.51-90.730.15-21.05-40.016.98-29.66-45.4973.907.7450.887.14-93.7-92.8192.86861.437328.5719.535.9718.65
19Q4 (4)21.28-31.640.013.79-40.990.012.24-52.30.010.32-49.760.03.13-61.210.02.05-60.950.00.19-24.00.024.14-30.730.068.5924.080.0113.4124.760.0-12.20-234.150.018.4311.020.0
19Q3 (3)31.13-4.950.023.37-7.740.025.662.310.020.542.390.08.070.750.05.25-1.130.00.25-3.850.034.853.140.055.28-10.220.090.91-9.990.09.091009.090.016.605.060.0
19Q2 (2)32.7511.620.025.3316.890.025.0814.680.020.0615.220.08.0122.850.05.3117.220.00.264.00.033.798.480.061.5725.70.0101.001.640.0-1.00-180.00.015.80-4.010.0
19Q1 (1)29.340.00.021.670.00.021.870.00.017.410.00.06.520.00.04.530.00.00.250.00.031.150.00.048.980.00.099.380.00.01.250.00.016.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.21-78.87-5.76025.2138.730.10-97.790.42-87.90.30-89.290.58-68.980.39-11.3628.3913.268.08-27.68-5100.0005150.005336.110.00017.89-3.66
2022 (9)10.46-47.60.24-98.018.1760.044.52-65.283.47-67.872.80-78.121.87-74.660.44-33.3325.08-2.9494.1426.195.26-94.394.741134.740.00018.579.36
2021 (8)19.9639.8712.0274.211.368.913.0282.110.8092.8612.8095.127.3884.040.660.025.8429.3374.60-15.0292.33-4.657.67107.160.00016.98-4.55
2020 (7)14.27-50.676.90-67.6810.4348.397.15-66.95.60-67.786.56-74.094.01-75.560.66-27.4719.98-36.1587.7927.9996.83-1.973.70201.850.00017.796.15
2019 (6)28.9341.1921.3573.867.03-10.1421.6069.1517.3852.8625.32107.216.4174.20.9113.7531.2936.468.5940.2798.772.941.23-69.690.03-87.7116.76-10.23
2018 (5)20.49102.8712.28752.787.82-44.3812.771926.9811.373345.4512.224425.939.422754.550.8014.2922.9433.6848.90182.3395.95-59.64.0500.21018.67-11.39
2017 (4)10.10-51.161.44-87.0214.0624.740.63-93.670.33-95.960.27-97.10.33-95.850.70-27.8417.16-24.8717.320.87237.50113.11-137.5000.00021.0718.24
2016 (3)20.68-19.8411.09-38.811.27-32.979.95-48.878.17-54.369.30-65.017.95-58.910.97-9.3522.84-38.8317.17-6.84111.4519.57-11.4500.00017.822.89
2015 (2)25.80184.7718.12416.2416.81-12.7519.46363.3317.90234.5826.5894.8719.35200.931.070.037.3451.9118.43-76.4993.2012.276.80-59.980.00017.32-2.09
2014 (1)9.0603.51019.27-0.994.2005.35013.6406.4301.0717.5824.587.8178.38-74.1783.02016.98-84.790.00017.691.38

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