玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.27-12.6491.614.71-63.85234.0417.6430.47489.414.0136.681021.712.5430.93786.491.5126.892057.140.090.0-10.031.5123.38412.36103.690.79-27.9726.69-72.4184.7373.311816.4-44.2624.928.9678.25
23Q3 (19)30.0751.72100.613.03407.0266.0113.5259.4339.8110.2586.361.691.94106.38-21.141.1970.0-5.560.0912.5-18.1825.5414.8426.81102.88-6.67-17.1896.72215.12164.713.83-94.56-93.9722.870.5745.02
23Q2 (18)19.8216.3153.522.57149.51456.948.48142.2948.255.50-3.68-52.420.94-13.76-57.470.701.45-37.50.08-11.110.022.2444.4224.38110.234.4-17.8230.690.85348.9570.30-2.01-37.4222.7418.8121.02
23Q1 (17)17.0424.29524.181.03-26.95105.543.50177.26120.55.71475.66145.351.09394.59170.780.69885.71221.050.09-10.080.015.40150.413042.86105.58-26.66-10.7330.43196.6-71.9771.74-45.45936.9619.1436.91-23.93
22Q4 (16)13.71-8.54-7.741.41-60.39123.58-4.53-146.8534.63-1.52-115.0874.24-0.37-115.0463.730.07-94.44120.590.10-9.0925.06.15-69.4651.48143.9615.8911.34-31.51-186.23-136.76131.51107.22820.5513.98-11.35-37.08
22Q3 (15)14.9916.11175.553.56594.44125.639.6769.06226.5710.08-12.8-5.622.4611.3157.691.2612.557.50.1137.583.3320.1412.64180.89124.22-7.39-2.536.54396.37-79.9963.46-43.5176.8215.77-16.07-35.37
22Q2 (14)12.91372.89-52.48-0.7296.13-116.05.72133.51-43.9211.56191.8214.912.21243.5116.321.12296.4913.130.0860.0-11.1117.883548.98-27.26134.1313.418.7-12.33-111.36-128.15112.331410.599.8818.79-25.32-21.05
22Q1 (13)2.73-81.63-92.43-18.60-211.04-200.92-17.07-146.32-179.17-12.59-113.39-159.22-1.54-50.98-142.78-0.57-67.65-132.950.05-37.5-37.50.49-87.93-98.65118.27-8.539.23108.5726.6726.67-8.57-160.0-158.2425.1613.23-6.19
21Q4 (12)14.86173.16-61.69-5.9856.95-124.37-6.939.29-124.32-5.90-155.24-132.89-1.02-165.38-124.23-0.34-142.5-117.170.0833.33-20.04.06-43.38-89.58129.301.48-4.585.71-53.06-0.4114.29117.292.5522.22-8.93-9.78
21Q3 (11)5.44-79.98-85.01-13.89-408.67-154.22-7.64-174.9-129.8410.686.16-48.681.56-17.89-68.610.80-19.19-67.610.06-33.33-45.457.17-70.83-80.11127.413.2514.45182.61316.982.61-82.61-246.99024.402.5233.33
21Q2 (10)27.17-24.632.534.50-75.58-69.3710.20-52.69-40.4910.06-52.68-22.731.90-47.22-30.660.99-42.77-30.280.0912.5-10.024.58-32.19-16.17123.4013.9613.3143.80-48.9-48.6756.20281.82297.5523.80-11.260
21Q1 (9)36.05-7.0639.8918.43-24.963.2421.56-24.35186.721.2618.51358.193.60-14.49323.531.73-12.63220.370.08-20.0-11.1136.25-6.9668.68108.28-20.02-2.0385.71-0.41-42.3514.725.66129.4426.828.8924.98
20Q4 (8)38.796.924.724.54-4.2231.9428.5011.3321.3817.94-13.7925.894.21-15.2919.261.98-19.843.660.10-9.09-23.0838.968.0713.85135.3921.6232.7486.07-13.938.6713.930-33.0124.6334.5929.56
20Q3 (7)36.2836.9131.2125.6274.469.1125.6049.3617.4920.8159.838.444.9781.392.262.4773.94-5.00.1110.0-15.3836.0522.956.91111.322.2218.78100.0017.1843.60.00-100.0-100.018.30015.97
20Q2 (6)26.502.8341.2614.6930.12113.8317.14127.93170.7713.02180.668.222.74222.3527.441.42162.9614.520.1011.11-28.5729.3236.4466.21108.90-1.478.4185.34-42.6-21.9114.14128.27271.40.00-100.0-100.0
20Q1 (5)25.77-30.4585.411.29-39.3233.047.52-67.9774.884.64-67.4446.840.85-75.926.250.54-71.735.880.09-30.77-30.7721.49-37.233.89110.528.3528.24148.6887.7288.95-50.00-340.44-334.6221.4612.8956.99
19Q4 (4)37.0534.00.018.6022.770.023.487.760.014.25-25.740.03.53-27.370.01.91-26.540.00.130.00.034.221.480.0102.008.830.079.2013.740.020.80-31.510.019.0120.470.0
19Q3 (3)27.6547.390.015.15120.520.021.79244.230.019.19147.930.04.86126.050.02.60109.680.00.13-7.140.033.7291.160.093.72-6.70.069.64-36.280.030.36468.150.015.781.020.0
19Q2 (2)18.7634.960.06.87102.650.06.3347.210.07.74144.940.02.15168.750.01.24143.140.00.147.690.017.649.910.0100.4516.560.0109.2838.870.0-8.25-138.70.015.6214.260.0
19Q1 (1)13.900.00.03.390.00.04.300.00.03.160.00.00.800.00.00.510.00.00.130.00.016.050.00.086.180.00.078.690.00.021.310.00.013.670.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.4391.735.4509.46-1.7510.873406.458.97160.766.72142.63.93115.930.340.023.7592.46103.69-27.9750.09049.91-91.850.01-44.7822.4228.92
2022 (9)12.22-43.43-1.5209.63-17.780.31-93.583.44-61.222.77-53.291.82-38.310.3417.2412.34-33.3143.9611.34-506.250612.50758.330.0183.7517.39-28.38
2021 (8)21.60-33.721.38-93.0411.7115.24.83-76.728.87-40.235.93-50.952.95-50.080.29-21.6218.50-42.74129.30-4.528.64-70.0571.361495.280.01-91.0824.2815.51
2020 (7)32.5935.0619.8382.7610.16-0.8520.7551.2414.8435.5312.098.725.91-3.590.37-28.8532.3128.57135.3932.7495.6320.954.47-78.640.07185.8921.0231.37
2019 (6)24.1328.0810.85253.4210.2542.213.7281.010.9568.211.12111.816.1386.320.5213.0425.1359.45102.0013.1479.0695.0620.94-64.960.03-53.1116.00-16.14
2018 (5)18.84-1.523.07-60.187.21-13.347.58226.726.5190.355.25177.783.29138.410.4624.3215.7641.3590.1544.9640.53-87.8259.7600.06019.0820.38
2017 (4)19.13-31.047.71-56.278.32-12.282.32-91.583.42-85.31.89-88.081.38-88.60.37-28.8511.15-70.0862.1958.45332.88420.09-232.8800.00015.8530.56
2016 (3)27.7415.1517.633.169.4821.3727.5523.623.2624.9215.85-24.4912.11-21.470.52-37.3537.2623.4239.2559.9464.00-16.5636.0054.540.00012.1426.46
2015 (2)24.09-6.9517.091.487.8115.7322.2927.1518.628.3820.99-14.3315.42-4.040.83-10.7530.1923.8824.54-53.9876.71-20.2423.29493.020.0009.60-4.76
2014 (1)25.89016.8406.75-19.0817.53017.18024.50016.0700.9334.7824.37-37.4353.331.8996.18-9.183.9300.00010.08-22.82

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