玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.880.0434.820.2933.7547.6719.542.5738.3915.08-1.2435.377.8227.1512.23.7143.833.450.2547.060.020.52-0.5833.5989.61-36.36-38.53103.1529.775.83-3.94-119.19-255.519.05-21.85-13.65
23Q3 (19)26.87-6.7331.5915.17-24.3411.6319.05-26.029.6115.27-25.297.086.15-29.23-32.122.58-26.5-27.320.170.0-32.020.64-25.1410.55140.803.55-9.4879.492.341.8820.51-8.14-6.6711.58-7.7329.39
23Q2 (18)28.8154.0653.2420.0553.29127.3225.7589.76106.6620.44103.99104.68.6924.534.13.5127.1730.970.17-37.04-37.0427.5788.58100.07135.97-15.65-11.8977.67-19.528.7422.33540.13-21.8412.5556.4821.37
23Q1 (17)18.70-6.22-18.1613.08-4.8-2.8213.57-3.9-13.410.02-10.05-21.536.980.14-6.682.76-0.72-12.930.278.08.014.62-4.82-15.3161.2010.5725.2896.51-0.9811.753.4937.79-74.428.02-23.47-30.44
22Q4 (16)19.94-2.359.813.741.139.2114.12-18.7636.1611.14-21.8830.146.97-23.07-34.062.78-21.69-38.50.250.0-51.9215.36-17.7330.06145.79-6.270.5497.4724.922.672.53-88.48-50.010.4817.09-7.91
22Q3 (15)20.428.62013.5954.08017.3839.49014.2642.7409.0639.8103.5532.4600.25-7.41018.6735.490155.540.8078.029.23021.98-23.0808.95-13.440
22Q2 (14)18.80-17.7208.82-34.47012.46-20.4909.99-21.7706.48-13.3702.68-15.4600.278.0013.78-20.160154.3119.93071.43-17.29028.57109.52010.34-10.320
22Q1 (13)22.8525.83013.4636.37015.6751.11012.7749.1807.48-29.2303.17-29.8700.25-51.92017.2646.150128.67-11.27086.36-9.03013.64169.32011.531.320
21Q4 (12)18.16009.870010.37008.560010.57004.52000.520011.8100145.010094.94005.060011.3800
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.7621.4317.0537.51.00-7.9318.8126.4114.6021.6725.63-15.812.12-2.340.83-19.4220.1023.5489.61-38.5390.598.79.41-43.510.11-69.039.90-3.6
2022 (9)20.396.4212.4011.711.0914.8214.8826.9612.0021.5830.4429.2612.4123.481.031.9816.2725.44145.790.5483.33-12.0916.67220.370.35-59.2610.27-9.83
2021 (8)19.16-8.8511.10-16.480.95-3.7511.72-16.79.87-5.1923.559.6410.0511.31.0117.4412.97-14.5145.0116.9894.800.565.20-9.250.86011.39-11.02
2020 (7)21.0220.4613.2986.130.994.5714.0792.2110.4164.221.4848.349.0362.70.860.015.1780.6123.96-20.1994.27-3.255.73123.570.00012.80-10.18
2019 (6)17.457.257.1419.60.9416.157.3224.286.3449.1814.4813.665.5512.120.86-24.568.4022.99155.31-12.7597.44-3.92.5600.00014.2538.35
2018 (5)16.27-11.825.972.230.81-26.395.8917.334.2517.0812.7439.544.9538.271.1417.536.839.81178.0020.97101.39-12.6-1.3900.00010.30-13.52
2017 (4)18.4516.185.8412.741.10-19.635.02-1.953.63-5.229.13-1.43.580.280.975.436.22-5.04147.14-13.26116.0013.63-16.0000.00011.91-17.12
2016 (3)15.8805.1801.3705.1203.8309.2603.5700.9206.550169.649.39102.080-2.0800.00014.370
2015 (2)0.0000.0000.0000.0000.0000.0000.0000.0000.000155.0800.0000.0000.0000.000

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