玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
23Q4 (20)0.28-37.7864.710.040.000.13-7.14116.670.0566.6725.014.2960.71046.4349.2331.5517.86167.86-24.11380.00.0
23Q3 (19)0.4595.6595.650.0433.33300.00.147.69133.330.03-25.00.08.89-31.85104.4431.11-44.9619.266.67-61.67-48.89380.00.0
23Q2 (18)0.2327.78-11.540.03200.0-25.00.1318.18116.670.0433.33100.013.04134.78-15.2256.52-7.51144.9317.394.35126.09380.00.0
23Q1 (17)0.185.885.880.0100.00.1183.3383.330.03-25.00.05.560-5.5661.1173.1573.1516.67-29.17-5.56380.00.0
22Q4 (16)0.17-26.0913.330-100.0-100.00.060.0100.00.0433.33100.00.00-100.0-100.035.2935.2976.4723.5380.3976.47380.00.0
22Q3 (15)0.23-11.5464.290.01-75.0200.00.060.00.00.0350.00.04.35-71.74160.8726.0913.04-39.1313.0469.57-39.13380.0-24.0
22Q2 (14)0.2652.9462.50.04300.00.00.060.00.00.02-33.33-50.015.38161.54-38.4623.08-34.62-38.467.69-56.41-69.23380.0-24.0
22Q1 (13)0.1713.3321.430.010.00.00.06100.0-53.850.0350.0-40.05.88-11.76-17.6535.2976.47-61.9917.6532.35-50.59380.0-24.0
21Q4 (12)0.157.14-25.00.01200.0-50.00.03-50.0-66.670.02-33.33-60.06.67193.33-33.3320.00-53.33-55.5613.33-37.78-46.6738-24.0-24.0
21Q3 (11)0.14-12.527.27-0.01-125.0-150.00.060.0-25.00.03-25.0-40.0-7.14-128.57-139.2942.8614.29-41.0721.43-14.29-52.86500.0-3.85
21Q2 (10)0.1614.29-27.270.04300.0100.00.06-53.85-25.00.04-20.0-20.025.00250.0175.037.50-59.623.1225.00-30.010.0500.0-3.85
21Q1 (9)0.14-30.027.270.01-50.0-50.00.1344.44116.670.050.00.07.14-28.57-60.7192.86106.3570.2435.7142.86-21.43500.0-7.41
20Q4 (8)0.281.8217.650.020.0100.00.0912.5-43.750.050.00.010.00-45.070.045.00-38.12-52.1925.00-45.0-15.050-3.85-7.41
20Q3 (7)0.11-50.0-47.620.020.0100.00.080.0-33.330.050.0-16.6718.18100.0281.8272.73100.027.2745.45100.059.09520.0-3.7
20Q2 (6)0.22100.029.410.020.00.00.0833.3333.330.050.00.09.09-50.0-22.7336.36-33.333.0322.73-50.0-22.7352-3.7-3.7
20Q1 (5)0.11-35.2937.50.02100.00.00.06-62.5-60.00.050.00.018.18209.09-27.2754.55-42.05-70.9145.4554.55-27.27540.00.0
19Q4 (4)0.17-19.050.00.010.00.00.1633.330.00.05-16.670.05.8823.530.094.1264.710.029.412.940.0540.00.0
19Q3 (3)0.2123.530.00.01-50.00.00.12100.00.00.0620.00.04.76-59.520.057.1461.90.028.57-2.860.0540.00.0
19Q2 (2)0.17112.50.00.020.00.00.06-60.00.00.050.00.011.76-52.940.035.29-81.180.029.41-52.940.0540.00.0
19Q1 (1)0.080.00.00.020.00.00.150.00.00.050.00.025.000.00.0187.500.00.062.500.00.0540.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)1.1538.550.12100.00.51104.00.1536.3610.4344.3544.3547.2313.04-1.58380.0
2022 (9)0.8340.680.0620.00.25-10.710.11-21.437.23-14.730.12-36.5313.25-44.15380.0
2021 (8)0.59-7.810.05-28.570.28-9.680.14-30.08.47-22.5247.46-2.0223.73-24.0738-24.0
2020 (7)0.640.00.0716.670.31-38.00.2-4.7610.9416.6748.44-38.031.25-4.7650-3.85
2019 (6)0.64-25.580.06-14.290.5-50.50.215.09.3815.1878.12-33.4832.8141.0952-3.7
2018 (5)0.86-4.440.07-46.151.01-10.620.2-25.938.14-43.65117.44-6.4623.26-22.4854-1.82
2017 (4)0.9-18.180.138.331.13117.310.270.014.4432.41125.56165.630.0022.2255-9.84
2016 (3)1.1-5.170.12-25.00.5210.640.27-3.5710.91-20.9147.2716.6724.551.6961-10.29
2015 (2)1.16-36.260.16-27.270.4723.680.28-17.6513.7914.1140.5294.0624.1429.2168-6.85
2014 (1)1.82-26.910.2210.00.38-22.450.34-8.1112.09020.88018.68073-23.96

財務分析相關資訊

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。