玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.155.9612.929.66-6.452.619.82-18.1757.627.75-11.93132.733.51-26.42183.061.85-25.4168.120.23-17.8621.0514.02-9.8422.8792.98-1.76-4.8598.7014.59-3.131.74-87.46192.1717.2010.9-7.48
23Q3 (19)19.9630.29-0.610.32113.2290.0612.0029.59-12.68.8041.71-13.564.7772.8327.22.4868.7128.50.2821.7447.3715.5512.68-18.5994.65-0.53-0.5286.1365.01117.7413.87-70.98-77.0515.51-14.36-25.11
23Q2 (18)15.3219.5-23.44.843933.3331.889.26705.22-11.136.212288.462.992.763350.038.01.471370.050.00.2353.3343.7513.8075.13-16.4195.152.85-8.0452.20291.4848.7147.80-48.78-26.3518.11-17.27-12.72
23Q1 (17)12.82-31.55-38.690.12-98.1-98.681.15-81.54-89.410.26-92.19-96.440.08-93.55-97.910.10-85.51-94.350.15-21.05-37.57.88-30.94-45.3992.51-5.33-24.2513.33-86.91-84.1193.335046.67464.6721.8917.7532.59
22Q4 (16)18.73-6.722.636.3316.575.156.23-54.623.323.33-67.29-46.971.24-66.93-67.20.69-64.25-61.450.190.0-32.1411.41-40.2624.797.722.71-17.97101.89157.581.89-1.89-103.12018.59-10.2410.99
22Q3 (15)20.080.435.775.4347.96578.7513.7331.77840.4110.1868.82817.123.7587.5697.871.9396.94672.00.1918.75-9.5219.1015.69222.0995.14-8.05-14.2539.5612.7-23.9360.44-6.8737.3720.71-0.199.23
22Q2 (14)20.00-4.3541.943.67-59.58205.8310.42-4.05585.536.03-17.51704.02.00-47.78506.060.98-44.63415.790.16-33.33-30.4316.5114.41205.74103.47-15.273.435.10-58.16-56.9264.90292.65192.0520.7525.6825.38
22Q1 (13)20.9114.5813.529.0850.83187.3410.8680.183.767.3116.478.293.831.32151.971.77-1.12115.850.24-14.2926.3214.4357.739.56122.122.5230.0583.88-16.1257.2816.530-64.5816.51-1.43-25.23
21Q4 (12)18.2523.39-12.136.02652.5-6.676.03313.0178.46.28465.7768.823.78704.26147.061.79616.0110.590.2833.3327.279.1554.324.32119.127.3629.0100.0092.31-47.660.00-100.0100.016.75-11.66-12.71
21Q3 (11)14.794.97-36.770.80-33.33-91.151.46-3.95-79.861.1148.0-85.430.4742.42-84.230.2531.58-85.470.21-8.7-4.555.939.81-45.4110.9510.8741.4652.00-36.18-58.1744.0098.0280.8918.9614.566.52
21Q2 (10)14.09-23.51-30.661.20-62.03-74.841.52-74.28-87.550.75-81.71-90.470.33-78.29-88.260.19-76.83-88.760.2321.059.525.40-47.78-69.02100.076.5732.2181.4852.78107.4122.22-52.38-63.416.55-25.050
21Q1 (9)18.42-11.3124.383.16-51.011855.565.9174.8574.854.1010.22151.531.52-0.65270.730.82-3.53192.860.19-13.6426.6710.3440.499.393.901.6951.5753.33-72.09980.046.67151.24-56.022.0815.0610.23
20Q4 (8)20.77-11.21.276.45-28.65-6.523.38-53.38-42.323.72-51.18-42.591.53-48.66-36.250.85-50.58-40.970.220.00.07.36-32.23-21.6292.3417.7433.21191.0753.6962.12-91.07-274.4-410.019.197.81-1.94
20Q3 (7)23.3915.11-6.49.0489.52-14.727.25-40.62-52.557.62-3.18-28.182.986.05-26.241.721.78-28.630.224.760.010.86-37.69-42.9378.433.6211.33124.32216.4679.22-24.32-140.06-179.4117.800-1.0
20Q2 (6)20.3237.2-9.254.772750.0-46.1612.21261.24-1.137.87382.82-7.192.81585.37-14.851.69503.57-16.340.2140.0-8.717.4384.2510.1875.6922.1810.4239.29748.21-45.3560.71-42.76116.00.00-100.0-100.0
20Q1 (5)14.81-27.79-32.13-0.18-102.61-101.93.38-42.32-63.141.63-74.85-75.190.41-82.92-82.480.28-80.56-80.560.15-31.82-31.829.460.75-27.2361.95-10.63-1.53-6.06-105.14-105.83106.06693.943440.9120.032.3524.41
19Q4 (4)20.51-17.930.06.90-34.910.05.86-61.650.06.48-38.930.02.40-40.590.01.44-40.250.00.220.00.09.39-50.660.069.32-1.60.0117.8669.90.0-17.86-158.30.019.578.840.0
19Q3 (3)24.9911.610.010.6019.640.015.2823.720.010.6125.120.04.0422.420.02.4119.310.00.22-4.350.019.0320.290.070.452.770.069.37-3.510.030.638.970.017.988.180.0
19Q2 (2)22.392.610.08.86-6.640.012.3534.680.08.4829.070.03.3041.030.02.0240.280.00.234.550.015.8221.690.068.558.970.071.89-30.850.028.11985.410.016.623.230.0
19Q1 (1)21.820.00.09.490.00.09.170.00.06.570.00.02.340.00.01.440.00.00.220.00.013.000.00.062.910.00.0103.970.00.0-3.170.00.016.100.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.04-9.87.1811.323.87-9.178.98-12.986.51-3.5610.88-0.095.756.090.8610.2613.47-11.4492.98-4.8579.9527.7720.05-46.620.22-10.8617.64-6.52
2022 (9)20.0021.216.45108.744.2624.8610.32165.986.75102.710.8981.25.4278.880.78-11.3615.2195.7597.72-17.9762.57-21.3837.5784.020.24-0.0618.873.17
2021 (8)16.50-18.83.09-44.523.41-14.793.88-41.573.33-39.016.01-20.43.03-29.210.8815.797.77-30.62119.1229.079.58-5.2220.4227.340.2413.1118.290.16
2020 (7)20.32-9.455.57-37.834.0024.056.64-38.05.46-32.267.55-37.44.28-41.130.76-14.6111.20-22.0692.3433.2183.970.416.03-2.060.21-20.9918.263.93
2019 (6)22.4416.038.9619.153.2339.0910.71-1.478.063.612.06-0.827.27-1.090.89-5.3214.375.3569.323.2383.6320.7416.37-46.740.277.9917.5716.67
2018 (5)19.34-15.367.52-23.032.3216.4910.8727.287.7827.7512.1628.817.3528.270.941.0813.6424.7967.152.869.27-39.5430.7300.25015.06-1.25
2017 (4)22.850.319.7735.691.9919.228.54-7.386.09-11.619.44-24.785.73-22.670.93-13.0810.93-3.5365.32-1.69114.5646.56-14.5600.00015.25-5.57
2016 (3)22.784.747.2049.691.67-23.029.2232.286.8935.912.5565.577.4168.031.0725.8811.3315.3866.44-13.1478.1713.4722.03-29.20.00016.15-2.77
2015 (2)21.759.684.8128.272.175.26.9722.075.0712.677.5810.664.417.040.85-5.569.8215.2676.492.068.894.8131.11-9.220.00016.61-4.15
2014 (1)19.8303.7502.06-9.045.7104.5006.8504.1200.904.658.52-0.1274.9921.2365.73-2.2534.276.490.00017.33-11.63

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