玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.12-2.94-4.467.64-24.43-34.255.42-66.5-59.794.32-65.93-65.411.37-66.59-67.841.01-65.05-65.760.230.00.010.22-51.91-43.6940.542.22-10.74147.06138.9769.68-41.18-212.69-408.8212.845.59-7.63
23Q3 (19)26.91-9.977.9910.11-25.99-17.7416.18-7.282.2812.68-3.940.634.10-8.69-30.152.89-3.99-20.390.230.0-17.8621.25-4.964.1239.66-17.32-15.7861.54-21.68-20.5136.5470.5161.8112.163.496.2
23Q2 (18)29.895.778.2613.6628.38-7.8917.4572.091.3913.2069.2310.184.4986.31-42.063.0183.54-27.820.239.52-32.3522.3644.825.2247.97-12.03-44.2178.57-26.34-8.3321.43742.8650.011.75-1.4335.37
23Q1 (17)28.263.377.2510.64-8.43-20.4210.14-24.78-34.457.80-37.55-35.72.41-43.43-68.71.64-44.41-60.950.21-8.7-38.2415.44-14.93-21.354.5320.06-39.11106.6723.0821.64-3.33-125.0-124.0711.92-14.2447.16
22Q4 (16)27.349.7111.4111.62-5.45-11.713.48-14.791.8912.49-0.8724.94.26-27.43-29.122.95-18.73-8.950.23-17.86-28.1218.15-11.072.3145.42-3.55-44.3686.6711.94-13.3313.33-40.95013.9021.439.42
22Q3 (15)24.92-9.748.6812.29-17.1314.1115.82-8.0847.1612.605.1855.175.87-24.2622.043.63-12.9546.370.28-17.65-6.6720.41-3.9530.047.09-45.23-50.5177.42-9.68-22.5822.5858.06011.4531.9125.96
22Q2 (14)27.614.7821.914.8310.9223.6917.2111.2545.3511.98-1.2434.767.750.6530.914.17-0.7140.880.340.06.2521.258.3128.4885.98-4.0-16.1285.71-2.26-16.1114.293.17757.148.687.16-0.69
22Q1 (13)26.357.3818.3713.371.620.4515.4716.9348.6112.1321.355.317.7028.1258.764.2029.6376.470.346.2517.2419.6210.627.989.569.71-17.387.69-12.31-16.813.850356.158.10-18.76-7.22
21Q4 (12)24.547.0245.2113.1622.1997.8913.2323.07124.2410.0023.15124.226.0124.9526.263.2430.6541.480.326.67-31.9117.7412.9947.5981.63-14.22-27.9100.000.0-10.530.000100.09.979.68-9.12
21Q3 (11)22.931.24010.77-10.18010.75-9.2108.12-8.6604.81-18.7502.48-16.2200.30-6.25015.70-5.08095.16-7.160100.00-2.1300.00100.009.094.00
21Q2 (10)22.651.75011.998.02011.8413.7408.8913.8305.9222.0602.9624.3700.3210.34016.547.820102.50-5.360102.17-3.070-2.1759.7808.740.110
21Q1 (9)22.2631.72011.1066.92010.4176.4407.8175.1104.851.8902.383.9300.29-38.3015.3427.620108.30-4.340105.41-5.690-5.4154.0508.73-20.420
20Q4 (8)16.90006.65005.90004.46004.76002.29000.470012.0200113.2100111.7600-11.760010.9700
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.794.6310.51-20.024.609.6212.33-21.069.52-22.4811.88-49.438.45-43.10.87-27.517.27-13.7840.54-10.7485.261.514.74-7.850.21205.2312.1718.16
2022 (9)26.5614.8813.1411.454.19-7.715.6234.6612.2840.523.499.6114.8532.591.20-4.020.0321.9145.42-44.3684.00-17.4216.0000.07-16.8610.3012.69
2021 (8)23.1242.3611.79107.944.54-18.9411.60134.828.74142.7821.43176.1611.20187.921.2531.5816.4347.7581.63-27.9101.72-12.15-1.7200.08-51.49.14-15.37
2020 (7)16.24-16.425.67-25.985.6017.494.94-34.133.60-37.177.76-46.113.89-41.420.95-10.3811.12-14.06113.21-19.39115.7913.5-14.0400.17010.807.14
2019 (6)19.43-23.27.66-42.844.7712.037.50-43.575.73-46.5514.40-53.166.64-46.281.06-2.7512.94-29.29140.455.35102.021.45-2.0200.00010.085.88
2018 (5)25.3033.6513.40129.854.26-29.513.29171.2210.72180.6330.74235.5912.36232.261.0939.7418.3051.49133.32-33.49100.56-15.89-0.5600.0009.52-14.0
2017 (4)18.938.235.8369.976.04-16.454.9091.413.8276.049.16109.133.7274.650.7821.8812.088.15200.44-7.08119.57-12.63-19.5700.00011.070.09
2016 (3)17.49-3.643.43-8.537.2331.332.56-26.652.17-26.944.38-25.892.13-21.110.64-4.4811.178.03215.71-0.66136.8427.07-36.8400.00011.063.85
2015 (2)18.15-11.23.75-31.575.50139.253.49-41.052.97-41.765.91-46.322.70-44.210.67-21.1810.3415.4217.1524.77107.6917.26-7.6900.00010.6525.0
2014 (1)20.4405.4802.3005.9205.10011.0104.8400.8508.960174.04091.8408.1600.0008.520

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