玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.17-23.07-33.15-0.91-116.11-112.83-1.18-120.42-116.670.12-97.22-97.70.03-98.0-98.260.09-91.26-91.820.19-13.64-5.05.57-51.52-55.4849.81-12.4-16.9377.14-20.88-22.8622.861042.86010.629.370.38
23Q3 (19)17.12-7.66-9.755.65-11.7230.185.78-15.124.94.32-11.665.881.50-10.18-0.661.03-7.2110.750.224.764.7611.49-8.1511.6656.86-7.09-13.697.503.8824.22.00-67.43-90.489.71-1.620.83
23Q2 (18)18.54-6.22-17.66.40-31.55-46.536.81-45.56-40.524.89-49.74-44.811.67-51.73-53.741.11-49.55-44.780.21-4.55-4.5512.51-30.15-19.7661.20-9.01-23.5593.8625.53-10.236.14-75.66234.789.87-5.378.11
23Q1 (17)19.770.36-8.819.3531.88-28.1912.5176.69-9.879.7386.4-10.413.46101.16-28.952.20100.0-22.540.2210.0-15.3817.9143.174.4367.2612.17-21.7474.77-25.23-20.325.230308.4110.43-1.4222.71
22Q4 (16)19.703.852.767.0963.36-6.347.0828.49-16.715.2227.94-34.991.7213.91-39.221.1018.28-36.050.20-4.76-4.7612.5121.570.459.96-8.89-2.25100.0027.3912.030.00-100.0-100.010.589.87-3.11
22Q3 (15)18.97-15.69-16.84.34-63.74-66.25.51-51.88-56.784.08-53.95-63.831.51-58.17-70.10.93-53.73-68.470.21-4.55-19.2310.29-34.0-35.8965.81-17.79-2.9978.50-24.92-22.0721.00560.952966.59.635.488.32
22Q2 (14)22.503.78-3.3911.97-8.06-16.011.45-17.51-22.438.86-18.42-31.213.61-25.87-42.422.01-29.23-43.540.22-15.38-18.5215.59-9.1-12.8180.05-6.853.2104.5611.448.22-4.56-173.75-234.69.137.415.43
22Q1 (13)21.6813.09-4.4513.0271.990.9313.8863.296.4410.8635.24-5.074.8772.08-11.622.8465.12-15.730.2623.81-10.3417.1537.646.9285.9440.111.7493.825.11-5.196.18-42.48491.968.50-22.162.04
21Q4 (12)19.17-15.926.097.57-41.047.228.50-33.339.548.03-28.8134.062.83-43.9616.461.72-41.695.520.21-19.23-22.2212.46-22.3710.3661.34-9.5815.1189.26-11.39-1.9110.741565.7719.3110.9222.8336.33
21Q3 (11)22.80-2.113.112.84-9.8916.6212.75-13.628.1411.28-12.4222.085.05-19.4622.282.95-17.1310.070.26-3.7-10.3416.05-10.236.9367.84-12.5444.13100.734.267.77-0.73-121.65-111.228.892.6611.4
21Q2 (10)23.292.646.5414.2510.4728.6114.7613.1920.5912.8812.5938.796.2713.7965.873.565.6452.790.27-6.98.017.8811.4712.7477.570.8621.6296.62-2.376.683.38224.36-64.148.663.96-4.84
21Q1 (9)22.6925.57-4.1412.9082.728.5913.0468.0415.9111.4490.9831.195.51126.7583.673.37106.7569.350.297.4131.8216.0442.074.0976.9144.3222.2398.968.74-6.311.04-88.41118.578.334.0-9.95
20Q4 (8)18.07-10.372.217.06-35.88345.147.76-34.18342.55.99-35.17273.122.43-41.16278.681.63-39.18275.270.27-6.90.011.29-24.784081.4853.2913.2113.7591.00-2.641.959.0037.81-9.258.010.3819.37
20Q3 (7)20.16-7.780.0511.01-0.6310.9911.79-3.6819.579.24-0.4317.564.139.2621.832.6815.0215.020.2916.00.015.01-5.3614.3247.07-26.216.6593.473.21-7.06.53-30.811406.127.98-12.31-0.25
20Q2 (6)21.86-7.6510.8511.08-6.7334.4712.248.833.339.286.4260.833.7826.071.822.3317.0952.290.2513.64-3.8515.862.9227.763.781.3716.690.56-14.261.119.44268.0-6.979.10-1.6215.48
20Q1 (5)23.6733.88-13.3911.88512.538.6211.25451.565.148.72352.023.073.00320.5920.481.99313.9810.560.22-18.524.7615.415607.416.262.9234.367.97105.6218.3331.62-5.62-156.65-128.09.2537.85-5.32
19Q4 (4)17.68-12.260.0-2.88-129.030.0-3.20-132.450.0-3.46-144.020.0-1.36-140.120.0-0.93-139.910.00.27-6.90.00.27-97.940.046.8516.110.089.26-11.190.09.922083.470.06.71-16.120.0
19Q3 (3)20.152.180.09.9220.390.09.867.410.07.8636.220.03.3954.090.02.3352.290.00.2911.540.013.135.720.040.35-26.230.0100.5012.210.0-0.50-104.930.08.001.520.0
19Q2 (2)19.72-27.840.08.24-3.850.09.18-14.210.05.77-31.80.02.20-11.650.01.53-15.00.00.2623.810.012.42-14.40.054.7046.020.089.5711.610.010.14-49.430.07.88-19.340.0
19Q1 (1)27.330.00.08.570.00.010.700.00.08.460.00.02.490.00.01.800.00.00.210.00.014.510.00.037.460.00.080.250.00.020.060.00.09.770.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.31-16.785.37-42.695.3230.496.29-35.554.97-33.646.55-41.524.57-35.90.85-8.612.14-13.7849.81-16.9385.47-10.9514.53262.160.03-33.0410.158.09
2022 (9)20.80-6.059.37-22.694.0826.639.76-21.677.49-32.2811.20-40.147.13-40.330.93-13.0814.08-10.7759.96-2.2595.99-1.294.0145.590.05-19.199.393.07
2021 (8)22.146.5412.1219.063.22-6.8412.4616.1211.0633.4118.7145.8311.9538.151.073.8815.7810.0461.3415.1197.252.532.75-46.510.06-35.789.116.8
2020 (7)20.78-0.5310.1872.253.465.2210.7365.338.2983.012.8392.078.6584.041.030.9814.3444.5653.2913.7594.854.315.15-43.220.10-15.48.536.62
2019 (6)20.89-40.555.91-73.173.2970.16.49-69.874.53-72.366.68-76.944.70-76.941.02-17.079.92-58.0446.858.5790.93-11.099.0700.11-17.618.00-17.01
2018 (5)35.1490.2522.03226.851.93-10.1621.54204.2416.39191.1228.97236.8620.38227.651.2313.8923.64150.9643.15-0.35102.277.48-2.2700.1409.648.8
2017 (4)18.4727.646.74101.192.15-0.967.08104.625.63119.078.60126.916.22116.721.080.939.4263.2643.309.5495.16-1.824.7465.770.0008.8615.67
2016 (3)14.470.073.35-28.272.17-4.123.46-23.452.57-25.943.79-26.412.87-24.671.070.05.77-16.7439.5312.1496.92-5.982.8600.0007.663.65
2015 (2)14.4613.324.676.622.2710.014.52-24.033.47-30.045.15-39.773.81-35.861.07-7.766.93-15.5935.25-17.52103.0939.75-3.2500.0007.399.48
2014 (1)12.7604.3802.06-1.685.9504.9608.5505.9401.162.658.2111.2542.74-19.9573.77-10.926.2352.460.0006.75-4.53

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