玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)52.26-2.55-1.4114.27-12.72-18.3613.46-18.92-29.3110.38-22.71-32.337.04-31.65-33.584.05-31.47-34.250.38-11.63-5.020.74-10.1-20.1476.90-1.18-0.67105.667.2515.19-5.66-482.08-168.4431.540.7310.98
23Q3 (19)53.630.681.4416.356.658.5716.606.559.0713.438.1310.3510.306.1911.835.9114.318.640.434.88-2.2723.072.264.1177.822.4610.7498.520.23-0.521.48-13.3354.0731.310.684.05
23Q2 (18)53.27-1.959.2915.33-11.59322.3115.58-11.58306.7912.42-12.04295.549.70-9.18467.255.17-8.66406.860.412.536.6722.56-7.1662.0775.95-29.313.2698.29-0.24.071.7112.82-69.2331.101.5-15.21
23Q1 (17)54.332.493.5417.34-0.826.5717.62-7.4629.5614.12-7.9530.7410.680.7551.75.66-8.1247.40.400.014.2924.30-6.4311.83107.4438.7819.3898.487.36-1.521.52-81.68216.6730.647.81-4.28
22Q4 (16)53.010.26-0.817.4816.07-2.0719.0425.17.2715.3426.058.9510.6015.095.376.1613.249.410.40-9.092.5625.9717.192.5377.4210.18-6.7791.73-7.38-9.128.27760.15984.9628.42-5.557.49
22Q3 (15)52.878.4717.0215.06314.884463.6415.22297.397910.5312.17287.5824240.09.21438.645950.05.44433.335944.440.4446.6769.2322.1659.290.7170.27-4.46-10.8999.044.86-0.960.96-82.69030.09-17.97-13.61
22Q2 (14)48.74-7.1112.153.63-73.5142.213.83-71.842027.783.14-70.9355.451.71-75.71116.461.02-73.44104.00.30-14.2936.3613.92-35.940.6573.55-18.286.6994.44-5.56103.55.56527.78-99.7936.6814.59-13.29
22Q1 (13)52.47-1.82-2.1813.70-23.25-7.9313.60-23.38-8.6610.80-23.3-8.47.04-30.02-0.143.84-31.79-6.80.35-10.262.9421.73-14.21-6.4690.008.38-3.19100.00-0.930.0-1.30-38.96032.0121.072.76
21Q4 (12)53.4418.28-2.1217.855309.0930.3917.759242.1127.5114.0828060.026.6210.0650200.056.75.636155.5628.540.3950.00.025.33117.9915.7783.045.345.2100.930.932.38-0.930-166.3626.44-24.09-18.87
21Q3 (11)45.183.96-18.740.33103.84-97.980.195.56-99.020.05-97.52-99.690.02-97.47-99.80.09-82.0-98.770.2618.18-42.2211.62-15.98-57.0678.8614.3999.7100.00103.718.820.00-100.0-100.034.83-17.6612.14
21Q2 (10)43.46-18.98-19.5-8.60-157.8-169.080.18-98.79-98.892.02-82.87-85.310.79-88.79-89.030.50-87.86-89.710.22-35.29-37.1413.83-40.46-46.3368.94-25.8557.72-2700.00-2800.0-3626.532700.00011420.042.3035.790
21Q1 (9)53.64-1.760.9614.888.6925.3614.896.9723.5711.796.0322.687.059.8144.474.12-5.9423.720.34-12.820.023.236.176.6692.9762.5662.53100.001.432.220.00-100.0-100.031.15-4.42-6.2
20Q4 (8)54.60-1.83.8613.69-16.1229.5213.92-27.9131.9411.12-30.5933.656.42-37.2458.914.38-39.9254.230.39-13.3318.1821.88-19.148.5357.1944.8232.3898.5917.15-1.411.41-91.11032.594.930.84
20Q3 (7)55.602.983.3616.3231.0820.0919.3118.942.8316.0216.5148.8810.2342.0853.147.2950.080.890.4528.5721.6227.065.0118.8939.49-9.65-20.584.169.92-15.8415.84-32.41031.060-1.9
20Q2 (6)53.991.620.6512.454.89-0.0816.2434.7731.3913.7543.0835.27.2047.54-2.044.8645.9519.70.352.94-10.2625.7718.3216.6643.71-23.58-57.6776.56-21.74-25.2623.44978.1300.00-100.0-100.0
20Q1 (5)53.131.07-2.2611.8712.316.7212.0514.2218.849.6115.520.734.8820.79-10.953.3317.25-10.00.343.03-24.4421.788.047.2457.2032.41-18.2697.83-2.17-2.172.170033.212.75-0.51
19Q4 (4)52.57-2.270.010.57-22.220.010.55-21.970.08.32-22.680.04.04-39.520.02.84-29.530.00.33-10.810.020.16-11.420.043.20-13.030.0100.000.00.0-0.0000.032.322.080.0
19Q3 (3)53.790.280.013.599.070.013.529.390.010.765.80.06.68-9.120.04.03-0.740.00.37-5.130.022.763.030.049.67-51.90.0100.00-2.380.0-0.0000.031.660.190.0
19Q2 (2)53.64-1.320.012.4622.520.012.3621.890.010.1727.760.07.3534.120.04.069.730.00.39-13.330.022.098.760.0103.2647.560.0102.442.440.0-0.0000.031.60-5.330.0
19Q1 (1)54.360.00.010.170.00.010.140.00.07.960.00.05.480.00.03.700.00.00.450.00.020.310.00.069.980.00.0100.000.00.0-0.000.00.033.380.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)53.372.615.8119.56.58-12.6215.8014.9912.5814.1634.3926.3419.7228.051.5412.4122.685.1976.90-0.67100.003.750.0000.38-20.6231.16-0.54
2022 (9)52.023.9213.2350.347.53-19.1213.7433.7911.0230.5727.2262.1215.4051.721.3717.0921.568.2977.42-6.7796.3912.253.61-74.420.47-3.5331.33-2.88
2021 (8)50.06-8.068.80-36.239.3111.410.27-34.088.44-34.0116.79-38.3210.15-44.511.17-17.0219.91-17.5283.0445.285.87-3.0914.1324.080.49-11.4532.260.25
2020 (7)54.451.6613.8017.658.36-10.9615.5833.512.7937.0827.2227.8518.2917.241.41-13.524.1413.0157.1932.3888.61-11.9311.3900.56-11.2132.18-0.09
2019 (6)53.56-3.4111.73-8.579.39107.7211.67-10.099.33-10.4621.29-32.8815.60-31.941.63-25.9121.3621.7843.2026.13100.612.03-0.6100.63-46.9632.211.04
2018 (5)55.450.1112.835.684.5213.6312.985.710.423.6831.72-13.5722.92-9.232.20-12.3517.547.3434.25-23.6398.61-0.521.3958.331.18031.88-3.07
2017 (4)55.39-3.4512.14-20.63.9813.3112.28-19.2110.05-16.3936.70-26.4525.25-22.02.51-6.6916.34-12.7644.85-2.3599.12-1.720.8800.00032.89-1.05
2016 (3)57.37-3.4715.290.393.5129.2115.200.4612.02-2.9949.90-14.6432.37-11.122.69-8.518.734.4645.93-31.26100.850.85-0.8500.00033.24-1.98
2015 (2)59.43015.2302.72015.13012.39058.46036.4202.94017.93066.8233.61100.000-1.1900.00033.910
2014 (1)0.0000.0000.0000.0000.0000.0000.0000.0000.00050.0100.0000.0000.0000.000

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