玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)43.5526.1217.4816.5912.5593.3614.1222.25219.4611.651.22229.114.563.41138.691.4716.67153.450.1025.025.039.44-6.7214.481048.73-13.75-44.71117.44-8.27-38.98-17.4437.881.1426.55-15.26-10.0
23Q3 (19)34.53-6.6825.6114.7494.97364.6311.55182.4200.0911.51226.06219.7714.08197.67215.881.26117.24534.480.080.033.3342.2817.3158.531215.97-19.16-41.61128.03-31.41163.74-28.0367.66-154.4731.338.782.35
23Q2 (18)37.00-3.291214.467.56-37.1112.74.09-51.37105.873.53-48.54106.174.73-56.08112.690.58-33.33133.920.080.0166.6736.04-5.133893.681504.24-7.63-19.55186.6729.63118.97-86.67-101.55-687.4128.805.11-37.86
23Q1 (17)38.263.2172.3412.0240.09222.258.4190.27423.466.8693.79827.0310.7776.561375.340.8750.0163.640.080.033.3337.9910.28-3.411628.58-14.14-2.42144.00-25.18200.8-43.0053.49-117.7127.40-7.12-18.4
22Q4 (16)37.0734.8581.988.58254.04155.074.42138.3120.03.54136.84119.576.10150.21137.770.58300.0178.380.0833.3333.3334.4529.1766.511896.75-8.9218.55192.45296.45173.57-92.45-279.67-411.829.50-3.63-4.47
22Q3 (15)27.49928.01206.8-5.5790.6493.8-11.5483.4588.28-9.6183.1987.36-12.1567.447.29-0.2983.0480.410.06100.0200.026.672907.37212.292082.6011.3854.9948.54-43.05-46.9151.46248.76500.3230.61-33.96-60.33
22Q2 (14)-3.32-114.9582.96-59.53-1695.9821.31-69.72-2581.5411.58-57.17-7825.688.94-37.27-5205.48-86.26-1.71-618.18-10.320.03-50.00.0-0.95-102.42-156.211869.8712.0373.1585.25159.67-11.2114.75-93.92269.9946.3538.03-19.57
22Q1 (13)22.208.98-5.413.73123.94138.49-2.6088.2476.450.74104.09108.050.73104.52114.170.33144.59243.480.060.00.039.3390.0932.511669.014.3284.4-142.86-303.07-262.5242.86719.051909.0933.588.74-5.06
21Q4 (12)20.37179.14-21.14-15.5882.67-62.97-22.1077.55-143.66-18.0976.2-219.05-16.1529.93-398.46-0.7450.0-1380.00.06200.00.020.69187.12-35.161599.9119.0783.0170.35-23.06-33.0429.65245.93685.6130.88-59.98-12.67
21Q3 (11)-25.74-32.14-200.82-89.88-18.81-56275.0-98.46-24.87-1345.81-76.01-21.07-1776.79-23.05-15.19-1052.5-1.484.52-1950.00.02-33.33-60.0-23.75-1505.33-167.641343.6624.4260.0791.43-4.774762.868.57114.95-91.5977.1633.89111.69
21Q2 (10)-19.48-183.0-370.56-75.65-680.7-113.34-78.85-614.22-194.33-62.78-583.13-271.48-20.01-288.54-308.37-1.55-573.91-573.910.03-50.00.01.69-94.31-94.211079.9419.3123.8796.019.21-27.553.99-67.01112.2657.6362.935.76
21Q1 (9)23.47-9.1413.77-9.69-1.3659.17-11.04-21.7265.63-9.19-62.0865.55-5.15-58.9553.1-0.23-360.076.530.060.020.029.68-6.9975.62905.123.5412.4487.91-16.3218.9112.09338.74-53.6335.370.03-12.65
20Q4 (8)25.831.18-40.22-9.56-6075.0-168.68-9.07-33.19-178.12-5.67-40.0-160.32-3.24-62.0-150.47-0.05-162.5-104.810.0620.0-25.031.91-9.11-21.42874.214.1419.61105.065458.23-12.04-5.06-104.9774.8635.36-2.990
20Q3 (7)25.53254.58-31.660.16100.45-90.91-6.8174.58-112.81-4.0576.04-51.69-2.0059.18-30.720.08134.78-33.330.0566.67-16.6735.1120.288.43839.44-3.727.16-1.96-101.4896.51101.96413.53-34.7536.45-33.1121.06
20Q2 (6)7.20-65.1-81.37-35.46-49.43-952.4-26.7916.59-17960.0-16.9036.66-13100.0-4.9055.37-6225.0-0.2376.53-176.670.03-40.0-57.1429.1972.72-14.35871.848.3110.55132.5279.25-93.98-32.52-224.7598.4954.4934.5879.48
20Q1 (5)20.63-52.26-47.84-23.73-270.47-412.65-32.12-376.66-994.71-26.68-383.83-1046.1-10.98-271.03-727.43-0.98-194.23-220.990.05-37.5-58.3316.90-58.38-51.55804.9510.137.6273.93-38.1-64.7126.07229.44123.840.49037.02
19Q4 (4)43.2115.660.013.92690.910.011.61462.810.09.40452.060.06.42519.610.01.04766.670.00.0833.330.040.6125.420.0730.89-6.70.0119.44312.350.0-20.14-112.890.00.00-100.00.0
19Q3 (3)37.36-3.340.01.76-57.690.0-3.20-2233.330.0-2.67-2153.850.0-1.53-2012.50.00.12-60.00.00.06-14.290.032.38-4.990.0783.36-0.670.0-56.25-102.560.0156.25107.270.030.11-0.820.0
19Q2 (2)38.65-2.280.04.16-45.190.00.15-95.820.00.13-95.390.00.08-95.430.00.30-62.960.00.07-41.670.034.08-2.290.0788.625.440.02200.00950.00.0-2150.00-1863.040.030.362.740.0
19Q1 (1)39.550.00.07.590.00.03.590.00.02.820.00.01.750.00.00.810.00.00.120.00.034.880.00.0747.940.00.0209.520.00.0-109.520.00.029.550.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)38.6055.3912.95025.05-27.679.8008.57043.4704.0900.3545.8339.0038.741048.73-44.71132.35152.03-32.3500.04-29.7628.41-14.79
2022 (9)24.84207.81-6.73034.63-21.76-12.800-9.880-44.460-1.2000.2450.028.1195.211896.7518.5552.51-40.8147.49316.790.0622.0833.34-23.44
2021 (8)8.07-62.22-34.35044.2616.87-38.750-30.830-62.390-3.9200.16-15.7914.40-49.281599.9183.0188.723.6111.39-19.580.05151.043.558.58
2020 (7)21.36-46.4-14.86037.8740.26-17.340-12.520-20.800-1.1800.19-59.5728.39-20.5874.2119.6185.63-59.1814.1700.02-54.4640.1136.66
2019 (6)39.859.247.20271.1327.00347.383.4519.792.755.366.607.673.191.590.47-60.8335.71294.15730.89656.85209.74208.44-109.0900.04-85.0529.35-1.91
2018 (5)36.48-2.091.94-9.776.039.022.88-14.032.61-7.776.13-1.453.14-5.141.202.569.061.096.572.8568.005.7832.80-8.160.30029.92-1.61
2017 (4)37.26-7.862.15-70.225.54-4.333.35-58.692.83-57.766.22-62.953.31-60.921.17-7.148.97-35.8893.8913.0364.29-27.9235.71230.120.00030.413.89
2016 (3)40.44-0.347.223.445.79-9.78.11-0.126.70-1.6216.79-24.448.47-13.751.26-11.8913.99-4.5783.07-31.2289.183.8510.82-23.420.00029.273.72
2015 (2)40.58-0.476.98-3.726.41-16.548.12-0.736.816.7422.225.319.8210.341.434.3814.66-8.66120.78-10.6385.87-2.9614.1322.770.00028.223.79
2014 (1)40.7707.2507.683.838.1806.38021.1008.9001.3714.1716.05-8.75135.14-8.3288.49-16.1411.5100.00027.197.47

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