玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.80-2.06-4.832.99-19.62-27.62.51-26.82-39.081.69-41.72-48.480.80-42.45-53.490.49-38.75-45.560.24-4.0-4.010.45-4.39-12.6395.390.29-11.62123.0811.0723.08-19.23-137.18035.483.415.66
23Q3 (19)14.094.60.213.7237.78-1.853.43-28.24-4.462.90-30.950.691.39-23.2-11.460.80-23.81-2.440.258.7-3.8510.93-13.39-2.0695.113.43-16.29110.8197.885.66-8.11-118.43-66.2234.31-1.184.25
23Q2 (18)13.4716.22-18.262.70291.3-54.774.782072.73-34.974.202700.0-32.151.812485.71-42.171.05775.0-36.360.234.55-8.012.6249.7-12.1891.967.44-17.0656.00-84.0-30.8244.00117.6131.034.72-2.723.39
23Q1 (17)11.59-20.07-21.160.69-83.29-83.610.22-94.66-94.620.15-95.43-95.430.07-95.93-95.040.12-86.67-85.710.22-12.0-4.358.43-29.52-24.4685.59-20.7-5.01350.00250.0242.39-250.000-11150.035.696.283.99
22Q4 (16)14.503.13-5.14.138.97-14.494.1214.76-13.813.2813.89-13.911.729.558.180.909.76-5.260.25-3.858.711.967.174.55107.93-5.0131.4100.00-4.65-1.820.00100.0100.033.582.04-2.58
22Q3 (15)14.06-14.68-9.873.79-36.52-31.093.59-51.16-39.462.88-53.47-41.71.57-49.84-24.520.82-50.3-34.920.264.08.3311.16-22.34-7.77113.622.4739.81104.8829.5613.2-4.88-125.61-166.3432.91-2.0-4.11
22Q2 (14)16.4812.11-11.455.9741.81-24.917.3579.71-14.736.1988.72-11.573.13121.99-1.881.6596.43-13.610.258.7-3.8514.3728.760.49110.8823.0660.6580.95-20.81-11.8519.05957.14133.3333.58-2.16-4.87
22Q1 (13)14.70-3.8-18.564.21-12.84-42.174.09-14.44-43.93.28-13.91-43.841.41-11.32-51.380.84-11.58-48.470.230.0-14.8111.16-2.45-18.7890.109.6915.14102.220.362.22-2.22-20.0034.32-0.44-5.87
21Q4 (12)15.28-2.05-9.854.83-12.18-22.354.78-19.39-25.893.81-22.87-27.431.59-23.56-40.890.95-24.6-35.370.23-4.17-14.8111.44-5.45-13.9282.141.07-12.19101.859.946.7-1.85-125.19-161.1134.470.44-7.09
21Q3 (11)15.60-16.17-4.75.50-30.8212.945.93-31.217.434.94-29.438.812.08-34.8-12.241.26-34.03-4.550.24-7.69-11.1112.10-15.380.8381.2717.75-10.8892.650.885.887.35-9.93-41.1834.32-2.78-4.29
21Q2 (10)18.613.16.47.959.223.648.6218.2423.857.0019.8625.223.1910.08.141.9117.1819.370.26-3.7-3.714.304.084.9269.02-11.8-23.8291.84-8.16-0.878.16011.0235.30-3.18-5.82
21Q1 (9)18.056.490.07.2817.042.257.2913.024.445.8411.243.552.907.81-6.151.6310.881.240.270.00.013.743.39-0.0778.25-16.35-19.27100.004.76-1.450.00-100.0100.036.46-1.730
20Q4 (8)16.953.544.186.2227.7219.166.4516.8525.735.2515.6428.682.6913.517.981.4711.3626.720.270.03.8513.2910.7510.0293.542.58-12.5695.459.09-6.453.03-75.76248.4837.103.460.57
20Q3 (7)16.37-6.4-1.274.87-24.26-13.655.52-20.690.364.54-18.782.482.37-19.66-7.421.32-17.54.760.270.03.8512.00-11.96-1.6491.190.65-21.7487.50-5.56-14.1212.5070.0762.535.86-4.32-0.31
20Q2 (6)17.49-3.13.926.43-9.6916.496.96-0.2922.755.59-0.8919.192.95-4.5313.91.60-0.6225.00.270.08.013.63-0.876.4890.60-6.53-25.0992.65-8.7-5.57.35600.0275.037.4800.51
20Q1 (5)18.0510.947.317.1236.426.476.9836.0627.845.6438.2433.973.0935.5333.771.6138.7915.830.273.85-10.013.7513.8211.9796.93-9.39-15.65101.47-0.56-0.56-1.4727.9463.970.00-100.0-100.0
19Q4 (4)16.27-1.870.05.22-7.450.05.13-6.730.04.08-7.90.02.28-10.940.01.16-7.940.00.260.00.012.08-0.980.0106.98-8.190.0102.040.150.0-2.04-8.160.036.892.560.0
19Q3 (3)16.58-1.490.05.642.170.05.50-3.00.04.43-5.540.02.56-1.160.01.26-1.560.00.264.00.012.20-4.690.0116.52-3.650.0101.893.920.0-1.89-196.230.035.97-3.540.0
19Q2 (2)16.830.060.05.52-1.950.05.673.850.04.6911.40.02.5912.120.01.28-7.910.00.25-16.670.012.804.230.0120.945.250.098.04-3.920.01.96148.040.037.291.390.0
19Q1 (1)16.820.00.05.630.00.05.460.00.04.210.00.02.310.00.01.390.00.00.300.00.012.280.00.0114.910.00.0102.040.00.0-4.080.00.036.780.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.26-11.242.56-43.497.264.932.76-42.382.26-42.24.27-40.112.46-38.50.940.010.60-12.7695.39-11.6292.24-2.337.7639.660.2350.1835.044.32
2022 (9)14.94-11.394.53-28.896.9218.834.79-27.863.91-27.327.13-29.824.00-30.190.94-6.9312.15-5.67107.9331.494.44-1.585.5637.50.15283.6133.59-4.33
2021 (8)16.86-1.986.373.755.82-6.56.642.635.382.4810.16-9.775.73-3.71.01-5.6112.88-2.1382.14-12.1995.961.054.04-19.810.04-48.935.11-4.57
2020 (7)17.203.496.1411.646.23-1.626.4718.935.2520.6911.2616.445.951.541.07-14.413.166.6593.54-12.5694.96-5.975.0400.08-53.436.790.19
2019 (6)16.6210.215.50150.06.33147.355.44131.494.35113.249.67131.345.86106.341.25-10.0712.34146.8106.98124.75100.997.81-0.9900.17-0.1336.72-1.79
2018 (5)15.08-7.992.20-4.762.5616.862.35-46.592.04-47.294.18-42.022.84-43.871.396.115.00-25.0447.601.6293.6778.116.33-86.650.17037.39-5.7
2017 (4)16.39-6.722.31-14.762.19-16.294.4014.583.8722.867.2140.825.0634.571.3110.086.671.6846.8422.9152.59-26.2247.4159.60.00039.65-5.84
2016 (3)17.57-4.152.71-27.542.62-1.93.84-20.663.15-19.445.12-13.073.76-15.511.194.396.56-13.838.1110.6971.29-8.1429.7032.60.00042.114.47
2015 (2)18.33-9.33.74-35.292.6726.744.84-32.213.91-35.585.89-37.344.45-37.681.14-3.397.61-18.6134.4313.5677.60-4.0522.4017.120.00040.313.17
2014 (1)20.2105.7802.100.397.1406.0709.4007.1401.18-12.599.35-13.3530.32-9.4180.87-14.119.13226.610.00039.071.06

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