玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)79.781.19-3.0625.693.34-2.4326.940.86-2.8521.851.82-1.936.1920.43-4.034.7327.15-2.470.2229.410.030.66-1.86-2.3633.3816.96-4.9395.362.430.344.64-32.76-8.679.43-11.7-0.95
23Q3 (19)78.84-4.11-1.3324.8617.88-3.0426.7117.36-0.9621.4618.17-1.475.1416.29-3.563.7216.98-3.380.17-5.56-5.5631.2415.62-1.0828.54-41.35-8.0293.100.39-2.096.90-4.9540.5410.68-20.95-3.44
23Q2 (18)82.222.48-2.0421.09-2.09-14.0922.76-1.04-11.6818.16-1.84-13.154.4222.1-19.493.1816.48-20.30.1820.0-5.2627.02-3.88-9.6348.6659.493.6692.74-0.86-2.547.2615.9454.4613.51-8.726.46
23Q1 (17)80.23-2.520.7421.54-18.194.8223.00-17.065.4118.50-16.975.053.62-43.886.472.73-43.715.810.15-31.820.028.11-10.483.2330.51-13.13.8893.54-1.57-0.696.2623.257.914.8055.462.35
22Q4 (16)82.303.01.2526.332.690.1127.732.820.9122.282.30.636.4521.010.784.8525.971.250.2222.220.031.40-0.570.6135.1113.150.8395.03-0.06-0.765.083.4619.859.52-13.92-1.14
22Q3 (15)79.90-4.8-0.6825.644.446.6126.974.667.0221.784.168.955.33-2.9111.043.85-3.516.060.18-5.260.031.585.626.4731.03-33.89-3.9695.09-0.07-0.34.914.466.2811.06-12.846.76
22Q2 (14)83.935.396.7524.5519.4611.3425.7718.113.6720.9118.7411.165.4961.4719.873.9954.6514.00.1926.670.029.909.8110.9146.9459.8245.0195.161.02-2.094.70-19.066.8812.69-12.24-0.08
22Q1 (13)79.64-2.02-0.720.55-21.86-2.0521.82-20.6-2.0617.61-20.46-0.843.40-46.88-11.232.58-46.14-2.640.15-31.820.027.23-12.75-1.8429.37-15.65-1.7794.20-1.63-0.125.8036.9-2.0114.4650.16-0.82
21Q4 (12)81.281.03-1.4926.309.36-5.627.489.05-3.7122.1410.76-2.66.4033.33-21.384.7931.96-4.010.2222.220.031.215.23-4.0334.827.77-45.895.760.4-1.864.24-8.2584.419.63-7.055.36
21Q3 (11)80.452.33-1.8824.059.07-7.2925.2011.16-5.9419.996.27-6.334.804.8-26.723.633.71-7.40.18-5.260.029.6610.01-6.5232.31-0.19-49.1595.38-1.86-1.44.6264.0349.1410.36-18.43-3.27
21Q2 (10)78.62-1.97-2.922.055.1-2.9122.671.75-1.9918.815.912.284.5819.58-18.793.5032.08-1.690.1926.670.026.96-2.81-3.3332.378.26-55.2897.183.05-0.912.82-52.4446.4812.70-12.89-3.42
21Q1 (9)80.20-2.8-3.8420.98-24.69-9.8822.28-21.93-9.517.76-21.87-9.83.83-52.95-25.782.65-46.89-23.630.15-31.82-11.7627.74-14.7-7.2929.90-53.46-38.0294.31-3.35-0.255.92157.638.5814.5859.521.67
20Q4 (8)82.510.630.5227.867.40.6528.546.53-0.7622.736.51-0.928.1424.27-6.334.9927.3-12.760.2222.22-12.032.522.491.8864.241.123.4297.570.871.342.30-25.8-38.179.14-14.663.51
20Q3 (7)81.991.26-1.4825.9414.22-1.5626.7915.82-3.6321.3416.04-4.096.5516.13-7.883.9210.11-12.890.18-5.26-10.031.7313.77-0.2863.54-12.2318.6196.73-1.372.123.1061.1-41.3410.71-18.56-2.46
20Q2 (6)80.97-2.910.0122.71-2.45-1.9923.13-6.05-4.6618.39-6.6-3.465.649.3-15.443.562.59-16.630.1911.76-13.6427.89-6.780.572.3950.0610.7498.083.742.661.92-64.74-56.9513.15-8.32.81
20Q1 (5)83.401.612.5223.28-15.9-0.5624.62-14.391.1119.69-14.171.925.16-40.62-5.323.47-39.34-4.140.17-32.0-10.5329.92-6.275.1748.24-7.32-3.994.55-1.8-1.645.4546.7140.6714.3462.41.92
19Q4 (4)82.08-1.370.027.685.050.028.763.450.022.943.10.08.6922.220.05.7227.110.00.2525.00.031.920.310.052.05-2.840.096.281.650.03.72-29.60.08.83-19.580.0
19Q3 (3)83.222.790.026.3513.720.027.8014.590.022.2516.80.07.116.60.04.505.390.00.20-9.090.031.8214.670.053.57-18.050.094.72-0.850.05.2818.220.010.98-14.150.0
19Q2 (2)80.96-0.480.023.17-1.030.024.26-0.370.019.05-1.40.06.6722.390.04.2717.960.00.2215.790.027.75-2.460.065.3730.220.095.53-0.610.04.4715.210.012.79-9.10.0
19Q1 (1)81.350.00.023.410.00.024.350.00.019.320.00.05.450.00.03.620.00.00.190.00.028.450.00.050.200.00.096.120.00.03.880.00.014.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)80.26-1.6823.47-4.444.08-2.5225.02-3.2920.14-3.5418.81-6.5114.03-5.970.70-1.4129.37-2.8133.38-4.9393.84-1.166.1621.810.81175.6811.871.45
2022 (9)81.631.8124.564.114.19-1.425.874.9520.885.0320.12-4.9114.923.830.71-1.3930.224.0335.110.8394.94-0.835.0618.630.2924.5511.700.95
2021 (8)80.18-2.4723.59-6.174.25-3.6524.65-4.9719.88-3.8221.16-13.7414.37-7.830.72-4.029.05-5.1634.82-45.895.73-1.234.2738.930.23-19.0711.59-0.34
2020 (7)82.210.3925.14-0.514.4131.7625.94-1.7820.67-1.4824.53-8.8815.59-12.170.75-10.7130.631.964.2423.4296.931.293.07-28.660.29-5.8911.631.22
2019 (6)81.892.6125.27-1.253.3420.9226.41-0.0420.981.9426.92-5.5817.75-4.110.84-5.6230.062.1852.05-2.8695.70-1.174.3035.640.3164.0511.490.26
2018 (5)79.81-4.7325.596.582.7719.1126.423.1220.58-0.1528.51-10.7718.51-7.680.89-8.2529.424.2953.58-4.8796.833.313.17-49.470.19011.468.94
2017 (4)83.77-2.8424.01-1.272.324.0425.621.7520.610.3431.95-15.3220.05-4.840.97-3.9628.211.4456.32-13.5493.72-3.016.2886.10.00010.526.48
2016 (3)86.22-2.1324.32-2.762.237.8525.18-3.0420.54-3.7537.73-3.2121.07-5.941.01-2.8827.81-1.9765.14-37.4396.630.413.37-9.250.0009.88-5.54
2015 (2)88.10-0.4625.01-1.772.070.825.97-3.4221.34-3.3138.98-2.4822.40-19.251.04-17.4628.37-1.97104.11134.2296.231.583.72-29.450.00010.462.85
2014 (1)88.51025.4602.05-5.8726.89022.07039.97027.7401.26-5.2628.945.2744.451.6794.731.645.27-22.480.00010.178.19

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