玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.62-12.46-23.376.75-26.63-56.716.35-40.4264.3214.44-46.0666.742.92-42.7550.521.67-38.8368.690.1110.010.021.44-35.3843.0384.90-5.39-30.8441.4524.01-73.5958.97-11.41203.5516.51-27.34.69
23Q3 (19)25.847.22-1.039.20-27.56-34.6127.4478.6528.2826.77229.2768.155.10198.258.052.73184.3820.80.100.0-28.5733.1860.2132.8889.74-11.12-26.1333.43-59.59-49.1966.57285.4294.622.7187.0780.96
23Q2 (18)24.1018.84-11.4312.70256.74-9.2915.362.33-35.548.13-35.37-55.931.71-18.57-59.860.96-13.51-55.560.1025.0-9.0920.71-5.91-26.48100.97-8.78-11.3282.73249.0740.9917.27-77.36-58.212.14-36.31-22.58
23Q1 (17)20.28-31.3-8.893.56-77.16-44.1115.0150.853.5912.5845.2715.622.108.25-7.491.1112.12-8.260.08-20.0-27.2722.0146.8315.18110.69-9.8218.723.70-84.9-45.8776.30233.9735.7219.0620.8617.8
22Q4 (16)29.5213.0628.2915.5910.872.659.95-53.484.418.66-45.650.091.94-58.923.570.99-56.1919.280.10-28.57-28.5714.99-39.9714.51122.751.0523.85156.95138.5765.89-56.95-266.48-1156.8115.7725.6616.9
22Q3 (15)26.11-4.0412.9814.070.554.2821.39-10.24680.6615.92-13.71946.814.7210.81063.272.264.631176.190.1427.277.6924.97-11.36299.52121.486.6920.6565.7912.12-80.1834.21-17.21114.7512.55-19.964.32
22Q2 (14)27.2122.2418.5114.00119.7841.2723.8364.4650.3518.4569.5838.04.2687.6721.712.1678.5114.290.110.0-21.4328.1747.4144.76113.8622.122.2558.6834.03-5.9141.32-26.59.815.68-3.0921.46
22Q1 (13)22.26-3.262.396.37-29.46-17.9114.4952.0530.1910.8888.5623.52.2744.5911.821.2145.787.080.11-21.43-8.3319.1145.9924.1793.25-5.917.9943.78-53.73-37.1356.22943.1785.1916.1819.9419.76
21Q4 (12)23.01-0.4326.019.03-0.99205.079.53247.8175.835.77406.9139.041.57420.4170.650.83495.2453.70.147.6927.2713.09109.4427.2199.11-1.579.6894.61-71.573.455.39102.32-88.1413.4912.1411.12
21Q3 (11)23.110.6530.429.12-7.97785.712.74-82.71616.98-1.88-114.06-208.05-0.49-114.0-232.43-0.21-111.11-184.00.13-7.1418.186.25-67.8846.37100.698.112.49331.91432.2129.08-231.91-716.23-47.5812.03-6.82-32.42
21Q2 (10)22.965.618.39.9127.7189.4815.8542.41128.3913.3751.7684.163.5072.41121.521.8967.26125.00.1416.6727.2719.4626.4565.0693.147.86-11.0162.37-10.45-16.8537.6323.9750.5412.91-4.440
21Q1 (9)21.7419.0635.27.76162.16314.3611.13105.35-75.168.81112.29-81.682.03120.65-74.971.13109.26-71.320.129.0950.015.3949.56-70.0886.35-4.44-17.1469.6427.68959.5430.36-33.21-71.8613.5111.29-25.89
20Q4 (8)18.263.05-11.962.96322.56-26.375.421122.647642.864.15138.511696.150.92148.651633.330.54116.0671.430.110.00.010.29140.9899.8190.36-8.02-22.5254.55-78.79-99.0845.45128.93100.7812.14-31.80
20Q3 (7)17.72-16.42-29.09-1.33-125.43-118.84-0.53-107.64-107.441.74-76.03-66.280.37-76.58-72.790.25-70.24-63.770.110.0-8.334.27-63.78-63.6698.24-6.13-18.23257.14242.86159.48-157.14-728.57-17542.8617.80019.38
20Q2 (6)21.2031.84-16.75.23244.48-44.716.94-84.51-40.997.26-84.9-5.711.58-80.52-21.00.84-78.68-9.680.1137.50.011.79-77.08-28.89104.660.43-22.1675.001025.66-6.7625.00-76.8327.780.00-100.0-100.0
20Q1 (5)16.08-22.47-38.7-3.62-190.05-137.3644.8163914.29279.148.0818592.31453.928.1113616.67273.733.945528.57297.980.08-27.27-20.051.43898.64206.13104.21-10.64-25.22-8.10-100.14-109.85107.89101.86488.4918.23021.86
19Q4 (4)20.74-17.010.04.02-43.060.00.07-99.020.0-0.26-105.040.0-0.06-104.410.00.07-89.860.00.11-8.330.05.15-56.170.0116.62-2.930.05900.005853.640.0-5800.00-643900.00.00.00-100.00.0
19Q3 (3)24.99-1.810.07.06-25.370.07.12-39.460.05.16-32.990.01.36-32.00.00.69-25.810.00.129.090.011.75-29.130.0120.14-10.640.099.1023.20.00.90-95.40.014.91-4.850.0
19Q2 (2)25.45-2.970.09.46-2.370.011.76-0.510.07.70-11.290.02.00-7.830.00.93-6.060.00.1110.00.016.58-1.310.0134.45-3.520.080.43-2.170.019.576.720.015.674.750.0
19Q1 (1)26.230.00.09.690.00.011.820.00.08.680.00.02.170.00.00.990.00.00.100.00.016.800.00.0139.350.00.082.220.00.018.330.00.014.960.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.30-11.578.26-35.163.9720.0418.504.2315.3512.0411.67-10.576.23-4.450.37-17.7824.239.7484.90-30.8444.61-37.955.3996.721.2217.0117.4017.17
2022 (9)26.3515.8812.7441.563.303.8517.7580.9413.70111.0913.0594.786.5279.610.45-15.0922.0863.19122.7523.8571.84-21.6228.16237.861.04-16.614.8514.49
2021 (8)22.7423.199.00703.573.18-25.399.81-19.466.49-50.766.70-39.043.63-36.20.5329.2713.53-22.299.119.6891.67902.018.33-90.831.25-2.3612.97-15.5
2020 (7)18.46-24.311.12-85.264.2713.5812.1856.5613.18144.9810.99100.555.69107.660.41-6.8217.3937.4790.36-22.529.15-90.6490.853831.41.283.9315.356.08
2019 (6)24.393.447.60-19.833.7672.07.78-30.785.38-41.145.48-58.642.74-50.980.44-22.8112.65-11.54116.62-19.197.6915.752.31-85.191.2310.3414.4714.03
2018 (5)23.58-6.359.48-6.232.18-0.3311.2427.589.1446.9513.2555.335.5942.970.570.014.3020.98144.16-12.2584.39-26.5115.6101.114.2312.692.26
2017 (4)25.18-2.410.119.422.19-20.648.8112.956.2223.668.5341.463.9129.90.579.6211.822.34164.2840.4114.84-2.99-14.8401.07012.41-4.39
2016 (3)25.80-4.669.24-18.732.7611.667.80-43.645.03-53.36.03-59.963.01-54.260.52-8.7711.55-32.93117.01-20.72118.3844.12-18.5800.00012.98-4.21
2015 (2)27.061.8411.37-1.042.4715.7113.84-1.4910.77-1.115.06-18.426.58-20.340.57-20.8317.222.2147.605.4782.140.4317.86-1.940.00013.5513.2
2014 (1)26.57011.4902.14-26.0714.05010.89018.4608.2600.7214.2916.8510.64139.9510.2181.79-4.4718.2127.880.00011.97-5.45

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