玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)19.32-1.835.5711.821.8113.3311.26-28.5514.557.84-29.6918.073.32-26.7136.632.43-20.8535.750.3110.7114.8113.12-26.57.7235.73-3.723.45105.0842.33-0.66-5.08-119.1120.8111.95-9.95-1.4
23Q3 (19)19.681.344.1811.61-2.685.1615.762.01-4.5411.156.19-10.154.5311.58-26.583.078.87-27.760.283.7-17.6517.851.88-2.8837.11-37.18-0.873.83-4.2510.5826.5616.04-20.0813.27-0.0810.86
23Q2 (18)19.422.81-10.311.939.55-11.1715.4534.46-8.5310.5023.38-19.724.0647.1-38.672.8235.58-38.830.2712.5-22.8617.5225.14-6.1659.0788.8410.0877.11-18.94-3.0522.89317.1411.8413.28-6.4112.26
23Q1 (17)18.893.22-23.4610.894.41-34.8711.4916.89-44.038.5128.16-44.992.7613.58-57.82.0816.2-56.670.24-11.11-22.5814.0014.94-38.1431.28-9.44-8.6495.12-10.0716.945.49185.61-70.5914.1917.0819.75
22Q4 (16)18.30-3.12-11.9810.43-5.53-20.089.83-40.46-29.386.64-46.49-34.062.43-60.62-34.681.79-57.88-33.210.27-20.590.012.18-33.73-26.3234.54-7.67-10.91105.7758.4212.86-6.41-119.29-202.0312.121.25-0.41
22Q3 (15)18.89-12.7510.0811.04-17.843.7516.51-2.2583.6512.41-5.1281.436.17-6.8314.094.25-7.81342.710.34-2.86142.8618.38-1.5534.6537.41-30.28-6.9966.77-16.05-22.1133.2362.37132.6411.971.1815.54
22Q2 (14)21.65-12.283.4913.43-19.68-6.6116.89-17.7324.4713.08-15.4526.386.621.2228.294.61-3.9634.010.3512.96.0618.67-17.520.2253.6656.72-25.2279.53-2.22-25.0120.479.69437.7211.83-0.176.77
22Q1 (13)24.6818.716.3316.7228.122.8920.5347.4919.2915.4753.6215.626.5475.8118.484.8079.116.50.3114.810.022.6336.915.5834.24-11.687.7781.34-13.21-13.9418.66196.99240.5211.85-2.630.34
21Q4 (12)20.7921.15-15.3513.0569.92-26.5213.9254.84-17.5810.0747.22-18.063.72149.66-37.482.68179.17-37.670.2792.86-22.8616.5321.1-13.5538.77-3.616.2893.729.34-10.766.28-56.02225.2612.1717.475.55
21Q3 (11)17.16-17.97-30.817.68-46.59-57.668.99-33.75-49.866.84-33.91-47.911.49-71.12-77.110.96-72.09-77.980.14-57.58-57.5813.65-12.11-33.4540.22-43.95-0.9885.71-19.18-15.3214.29335.711275.010.36-6.5-11.38
21Q2 (10)20.92-9.87-4.6514.38-11.51-13.3713.57-21.15-13.0710.35-22.65-10.785.16-6.524.033.44-16.5-1.710.336.4510.015.53-20.68-18.0971.76125.8721.94106.0612.21-0.38-6.06-210.616.2411.08-6.18-13.37
21Q1 (9)23.21-5.58.3616.25-8.510.5417.211.897.2313.388.878.65.52-7.239.524.12-4.196.740.31-11.430.019.582.418.0631.77-12.9116.6394.52-9.993.185.48209.25-34.7211.812.432.34
20Q4 (8)24.56-0.97-1.2917.76-2.09-0.6216.89-5.86.2912.29-6.41.745.95-8.6-1.494.30-1.38-2.050.356.06-2.7819.12-6.786.1636.48-10.197.17105.023.75-6.52-5.02-312.5459.3611.53-1.370
20Q3 (7)24.8013.0410.1718.149.2814.7417.9314.866.4113.1313.190.316.5131.25-2.844.3624.57-3.960.3310.0-5.7120.518.185.6140.62-30.98-5.75101.22-4.937.85-1.2281.19-119.7611.69-8.69.66
20Q2 (6)21.942.43-5.2316.6012.933.6215.61-2.74-11.2611.60-5.84-9.594.96-1.59-24.513.50-9.33-24.410.30-3.23-16.6718.964.64-5.3958.85116.0410.95106.4616.2217.08-6.46-177.0-171.312.7910.8320.43
20Q1 (5)21.42-13.91-6.7114.70-17.74-10.8616.051.01-7.8612.321.99-3.65.04-16.56-20.383.86-12.07-14.980.31-13.89-11.4318.120.61-5.4827.24-19.98-16.091.61-18.46-3.148.39168.0154.6311.54010.33
19Q4 (4)24.8810.530.017.8713.030.015.89-5.70.012.08-7.720.06.04-9.850.04.39-3.30.00.362.860.018.01-7.260.034.04-21.020.0112.3419.710.0-12.34-300.550.00.00-100.00.0
19Q3 (3)22.51-2.760.015.81-1.310.016.85-4.210.013.092.030.06.701.980.04.54-1.940.00.35-2.780.019.42-3.090.043.10-18.740.093.853.20.06.15-32.120.010.660.380.0
19Q2 (2)23.150.830.016.02-2.850.017.590.980.012.830.390.06.573.790.04.631.980.00.362.860.020.044.540.053.0463.550.090.93-3.850.09.0766.990.010.621.530.0
19Q1 (1)22.960.00.016.490.00.017.420.00.012.780.00.06.330.00.04.540.00.00.350.00.019.170.00.032.430.00.094.570.00.05.430.00.010.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.34-7.2411.59-9.882.075.3413.50-16.19.49-21.2414.35-33.8110.62-33.171.12-15.1515.60-13.7635.733.4585.817.2214.19-29.250.0555.8913.129.88
2022 (9)20.85-0.9512.86-6.21.97-22.416.0914.1112.0512.7221.6835.9215.8936.981.3222.2218.098.3234.54-10.9180.03-17.6520.05613.120.0379.7811.944.19
2021 (8)21.05-9.4613.71-18.642.541.9714.10-15.3210.69-13.4415.95-26.9711.60-28.261.08-17.5616.70-12.9838.776.2897.19-3.872.8100.023.6311.46-3.45
2020 (7)23.25-0.5616.851.812.4918.1216.65-1.7112.35-2.6821.84-13.516.17-9.971.31-7.0919.190.2136.487.17101.103.48-1.1800.02-50.0411.8712.51
2019 (6)23.388.3916.5513.052.102.1216.947.9712.699.5925.25-3.1117.960.731.41-7.8419.157.0434.04-29.797.694.692.31-65.480.04-46.5910.559.21
2018 (5)21.57-4.4714.64-9.82.06-8.4515.691.8211.58-0.6926.065.2917.831.481.532.017.890.6248.427.5593.32-11.346.6800.0709.66-0.62
2017 (4)22.58-8.416.23-7.262.25-10.6615.41-13.4811.66-13.6324.75-7.0617.57-10.451.503.4517.78-13.2345.0219.8105.267.14-5.2600.0009.72-10.33
2016 (3)24.6519.7217.5025.452.528.0117.8117.5613.5016.9826.638.3819.627.921.45-7.6420.4916.1637.588.8698.246.771.76-77.980.00010.8415.07
2015 (2)20.597.313.9512.232.3313.5615.1514.1711.5415.424.576.3618.189.721.57-4.2717.6413.8834.52-7.3592.02-1.757.9825.80.0009.429.15
2014 (1)19.19012.4302.05-11.3713.27010.00023.10016.5701.649.3315.49-1.7837.26-15.8993.65-0.826.3513.80.0008.632.37

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