玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.006.24-26.54-2.91-2.83-223.334.49205.9372.124.54195.58558.591.72200.58637.51.06235.92220.00.205.2617.658.262114.63147.3185.18-1.694.27-64.71-195.52-218.63164.71410.59262.3514.46-2.82-11.61
23Q3 (19)7.53-5.64-37.46-2.8328.35-324.6-4.240.0-190.99-4.75-18.45-234.56-1.71-52.68-232.56-0.78-65.96-196.30.1926.67-5.0-0.41-133.61-104.5886.642.794.2567.74-29.31150.6532.26287.1-55.7914.88-25.08-1.33
23Q2 (18)7.980.88-46.15-3.956.84-194.72-4.24-28.88-197.7-4.01-21.52-231.48-1.12-16.67-197.39-0.47-17.5-164.380.15-6.25-25.01.22-49.38-85.784.29-0.17-0.7795.83-26.281.478.33127.78200.019.867.2428.54
23Q1 (17)7.91-27.36-38.4-4.24-371.11-280.43-3.29-99.39-167.14-3.30-233.33-185.05-0.96-200.0-159.63-0.40-700.0-144.440.16-5.88-23.812.41-27.84-71.8584.433.35-7.83130.00138.33172.38-30.00-166.0-157.3918.5213.233.72
22Q4 (16)10.89-9.55-2.16-0.90-171.43-223.29-1.65-135.41-168.18-0.99-128.05-152.11-0.32-124.81-137.21-0.05-106.17-110.00.17-15.0-22.733.34-62.72-41.7181.69-1.71-21.5854.55101.8279.2245.45-37.71-34.6616.368.4921.55
22Q3 (15)12.04-18.76-10.811.26-69.78-67.194.667.370.653.5315.742.621.2912.17-19.380.8110.96-6.90.200.0-13.048.965.0410.6283.11-2.15-19.5427.03-71.38-67.1372.972527.03310.4715.08-2.3910.96
22Q2 (14)14.8215.42-16.794.1777.45-24.464.34-11.43-37.643.05-21.39-47.051.15-28.57-49.340.73-18.89-42.520.20-4.76-4.768.53-0.35-22.4584.94-7.27-9.2494.4497.8817.532.78-94.69-87.0415.4511.55-4.28
22Q1 (13)12.8415.36-25.872.35221.92-64.564.90102.48-28.263.88104.21-29.581.6187.21-25.460.9080.0-25.620.21-4.550.08.5649.39-19.4791.60-12.077.3147.7356.82-50.4452.27-24.861311.3613.852.9-10.36
21Q4 (12)11.13-17.56-31.470.73-80.99-84.42.42-47.73-64.831.90-44.77-71.340.86-46.25-69.820.50-42.53-67.320.22-4.350.05.73-29.26-46.65104.170.8511.3930.43-62.98-55.8769.57291.3112.3613.46-0.96-12.82
21Q3 (11)13.50-24.21.733.84-30.4357.384.63-33.48-22.963.44-40.28-1.151.60-29.5220.30.87-31.516.00.239.5221.058.10-26.36-21.21103.2910.365.3182.222.32100.9917.78-17.04-69.9113.59-15.8-9.94
21Q2 (10)17.812.8326.45.52-16.742300.06.961.9480.05.764.5485.812.275.09134.021.274.96115.250.210.031.2511.003.4867.1793.599.64-0.6380.36-16.55462.521.43478.57-75.016.144.47-4.78
21Q1 (9)17.326.6541.976.6341.67357.246.83-0.73919.45.51-16.896022.222.16-24.217100.01.21-20.921110.00.21-4.5510.5310.63-1.02100.5785.36-8.73-5.896.3039.63-51.853.70-88.69103.715.450.060
20Q4 (8)16.2422.3849.44.6891.8190.686.8814.48-18.486.6390.522.162.85114.29-7.471.53104.0-7.830.2215.79-8.3310.744.47-11.3193.52-4.653.2268.9768.58269.4632.76-44.56-59.7215.442.320
20Q3 (7)13.27-5.8227.352.44960.8778.16.01400.837612.53.4812.26970.01.3337.11838.890.7527.1200.1918.75-13.6410.2856.23198.8498.084.14-3.4640.91186.36103.4159.09-31.06-95.0815.09-10.9722.88
20Q2 (6)14.0915.4995.150.23-84.14123.711.2079.1195.243.103344.44297.450.973133.33238.570.59490.0345.830.16-15.79-27.276.5824.15100.6194.183.93-7.5114.29-92.86-80.3685.71185.71214.2916.95034.63
20Q1 (5)12.2012.2444.041.45-9.94178.380.67-92.06148.150.09-98.61137.50.03-99.03127.270.10-93.98150.00.19-20.83-13.645.30-56.2317.5290.620.02-13.22200.00971.43125.0-100.00-222.95-111.110.000-100.0
19Q4 (4)10.874.320.01.6117.520.08.4410650.00.06.491722.50.03.081811.110.01.6600.00.249.090.012.11252.030.090.60-10.820.018.67101.560.081.33-93.220.00.00-100.00.0
19Q3 (3)10.4244.320.01.37241.240.0-0.0893.650.0-0.4074.520.0-0.1874.290.00.00100.00.00.220.00.03.444.880.0101.59-0.240.0-1200.00-1750.00.01200.004300.00.012.28-2.460.0
19Q2 (2)7.22-14.760.0-0.9747.570.0-1.26-566.670.0-1.57-554.170.0-0.70-536.360.0-0.24-700.00.00.220.00.03.28-27.270.0101.83-2.490.072.73109.090.027.27-96.970.012.593.540.0
19Q1 (1)8.470.00.0-1.850.00.00.270.00.0-0.240.00.0-0.110.00.00.040.00.00.220.00.04.510.00.0104.430.00.0-800.000.00.0900.000.00.012.160.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.85-38.33-3.4203.541.61-1.540-1.620-2.080-0.6100.70-10.263.05-59.585.184.27224.39299.34-121.9500.32-41.0716.6710.32
2022 (9)12.73-13.521.85-53.983.489.883.28-35.312.53-37.223.81-44.862.41-35.730.78-9.37.53-13.4581.69-21.5856.19-29.0643.81110.760.5435.6215.113.78
2021 (8)14.724.624.0267.53.17-19.165.0726.754.0314.166.9133.43.7524.170.8613.168.702.35104.1711.3979.2130.8720.79-48.490.4028.3414.56-6.43
2020 (7)14.0751.942.404700.03.9215.624.00108.333.53212.395.18153.923.02111.190.76-18.288.5043.8293.523.2260.531897.3740.35-59.030.31-19.6315.5627.23
2019 (6)9.26-18.910.05-98.093.3916.791.92-52.01.13-60.92.04-62.771.43-53.720.930.05.91-21.9390.60-6.723.03-95.3798.48185.610.39-13.5512.2310.98
2018 (5)11.42-16.462.62-49.222.904.914.00-6.762.89-9.975.48-4.863.09-4.330.932.27.57-1.6997.13-13.665.52-45.7834.4800.45-14.5811.020.36
2017 (4)13.67-0.735.16-7.192.77-3.514.29-8.143.21-14.45.76-12.733.23-15.890.91-4.217.70-4.7112.4239.32120.831.37-20.1400.52010.981.29
2016 (3)13.7732.155.56115.52.879.134.6743.693.7544.236.6031.213.8428.860.95-5.948.0825.2780.69-11.21119.2150.99-19.2100.00010.849.05
2015 (2)10.4232.072.58193.182.630.913.2555.52.6061.495.0356.212.9849.01.01-0.986.4522.6290.88-2.5178.9588.4621.05-63.770.0009.9411.06
2014 (1)7.8900.8802.6035.822.0901.6103.2202.0001.02-4.675.268.993.22-4.7641.89058.11-46.410.0008.958.09

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