玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.630.94-25.020.6129.79-85.61-2.39-327.62-174.45-2.37-438.57-181.16-0.28-411.11-170.0-0.11-168.75-128.950.09-10.0-10.04.09-42.96-53.3631.85-4.98-9.57-25.81-156.93-119.55125.81130.13488.2912.106.233.33
23Q3 (19)8.5510.75-13.720.47304.35-84.391.05-85.06-86.810.70-89.15-89.550.09-89.29-90.820.16-77.14-79.750.100.0-9.097.17-44.97-43.2333.52-7.45-3.645.331454.6719.6954.67-47.1-12.011.39-0.7813.56
23Q2 (18)7.72-26.41-27.03-0.23-107.85-106.917.03339.38-68.996.45502.8-70.570.84460.0-74.390.70250.0-71.890.100.0-9.0913.0378.98-51.4736.22-4.260.92-3.35-101.84-122.71103.35225.8621.211.480.7915.96
23Q1 (17)10.49-8.86-8.782.93-30.9-28.711.60-50.16-78.261.07-63.36-82.880.15-62.5-83.150.20-47.37-72.220.100.0-9.097.28-16.99-36.8137.837.4120.71182.1137.97225.52-82.11-153.44-286.3911.39-2.7315.05
22Q4 (16)11.5116.153.794.2440.8616.483.21-59.67-35.932.92-56.42-30.970.40-59.18-29.820.38-51.9-20.830.10-9.090.08.77-30.56-8.1735.221.2914.8132.00248.581.88-32.40-152.15-218.1511.7116.7511.95
22Q3 (15)9.91-6.33-19.633.01-9.61-16.627.96-64.89-16.216.70-69.43-23.60.98-70.12-4.850.79-68.27-4.820.110.022.2212.63-52.96-12.3534.77-3.1219.7337.88157.07-0.4762.12-27.140.2910.031.31-10.04
22Q2 (14)10.58-8.0-24.753.33-18.98-45.6822.67208.02222.9321.92250.72244.653.28268.54281.42.49245.83255.710.110.010.026.85133.07135.1135.8914.5218.7614.73-73.66-83.1185.2793.55568.849.900.0-2.65
22Q1 (13)11.503.7-13.994.1112.91-24.037.3646.91-6.246.2547.75-11.10.8956.14-4.30.7250.0-4.00.1110.010.011.5220.63-6.7231.342.158.1155.95-22.92-18.9944.0560.6541.689.90-5.35-6.52
21Q4 (12)11.09-10.06-3.483.640.8312.05.01-47.260.84.23-51.77-1.170.57-44.667.550.48-42.176.670.1011.1111.119.55-33.73-7.9130.685.654.9272.5890.7111.3727.42-55.73-20.6310.46-6.19-1.78
21Q3 (11)12.33-12.359.923.61-41.11400.839.5035.33331.828.7737.89281.31.0319.77267.860.8318.57277.270.09-10.00.014.4126.1888.6129.04-3.9-13.5738.06-56.38169.8561.94385.9-59.911.159.64-1.85
21Q2 (10)14.065.1635.986.1313.31675.957.02-10.57-65.556.36-9.53-68.060.86-7.53-61.780.70-6.67-60.230.100.011.1111.42-7.53-56.3630.224.24-13.8587.2526.342146.312.75-59.0-86.7410.17-3.970
21Q1 (9)13.3716.3613.025.4166.4624.947.8557.9550.387.0364.2570.630.9375.4760.340.7566.6744.230.1011.11-9.0912.3519.0926.1528.99-0.851.7669.065.98-16.8331.09-10.0183.2910.59-0.56-0.84
20Q4 (8)11.4949.03125.353.25370.83104.084.97125.91-90.314.2886.09-97.240.5389.29-58.910.45104.55-57.140.090.0350.010.3735.73-90.6929.24-12.9813.5565.17219.61141.9934.55-77.63-86.4610.65-6.25-88.92
20Q3 (7)7.71-25.44-35.91-1.20-251.9-121.862.20-89.21-72.772.30-88.45-66.810.28-87.56-74.310.22-87.5-75.280.090.0-25.07.64-70.81-48.8633.60-4.2217.77-54.48-1502.66-180.11154.4860.73382.9611.3602.99
20Q2 (6)10.34-12.6-19.030.79-81.76-87.7320.38290.42-10.9719.91383.251.842.25287.93-29.021.76238.46-30.430.09-18.18-30.7726.17167.31-10.835.0823.1310.423.88-95.32-86.1896.12466.5833.690.00-100.0-100.0
20Q1 (5)11.83126.1-2.314.33105.44-28.315.22-89.82-16.614.12-97.34-13.990.58-55.04-20.550.52-50.48-18.750.11450.0-8.339.79-91.21-24.9828.4910.6415.9183.04153.5-14.0316.96-93.35397.3910.68-88.89-4.3
19Q4 (4)-45.33-476.810.0-79.57-1549.360.051.28534.650.0155.012136.80.01.2918.350.01.0517.980.00.02-83.330.0111.41645.720.025.75-9.740.0-155.20-328.190.0255.20697.820.096.12771.440.0
19Q3 (3)12.03-5.790.05.49-14.750.08.08-64.70.06.93-64.550.01.09-65.620.00.89-64.820.00.12-7.690.014.94-49.080.028.53-10.20.068.01141.980.031.99-55.510.011.036.880.0
19Q2 (2)12.775.450.06.446.620.022.89265.650.019.55308.140.03.17334.250.02.53295.310.00.138.330.029.34124.830.031.7729.250.028.11-70.90.071.892007.890.010.32-7.530.0
19Q1 (1)12.110.00.06.040.00.06.260.00.04.790.00.00.730.00.00.640.00.00.120.00.013.050.00.024.580.00.096.590.00.03.410.00.011.160.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.88-18.160.98-73.224.8321.651.93-81.911.56-84.10.81-85.960.98-78.560.39-11.367.99-47.7131.85-9.5751.0048.8249.00-25.450.00011.5711.9
2022 (9)10.85-14.73.66-22.623.97-3.1510.6746.579.8150.235.7766.764.5762.060.447.3215.2828.8435.2214.834.27-47.2365.7387.460.00010.34-2.27
2021 (8)12.7221.494.73136.54.10-11.987.28-7.386.53-10.33.463.92.821.440.4113.8911.86-9.5330.684.9264.94155.1235.06-52.930.00010.58-6.21
2020 (7)10.473.152.00-31.274.66-39.697.86-44.227.28-54.243.33-49.922.78-49.640.36-14.2913.11-42.3729.2413.5525.4523.2574.50-6.110.00011.2811.79
2019 (6)10.15-14.422.91-47.287.7247.0514.09-0.0715.9133.256.65-7.385.52-5.640.42-10.6422.7514.7325.756.8920.65-47.2679.3530.380.00010.09-8.77
2018 (5)11.86-6.025.52-8.765.25-1.8214.108.811.942.147.188.135.8511.220.476.8219.835.6524.09-18.0939.16-16.0660.8614.070.00011.06-8.67
2017 (4)12.62-8.486.05-13.075.35-19.2712.9615.4111.6921.276.649.215.2613.610.44-4.3518.772.5729.41-4.9846.65-24.753.3540.20.00012.11-2.57
2016 (3)13.79-3.76.96-10.426.63-0.5811.2328.059.6428.196.082.184.636.190.46-16.3618.3015.2430.95-27.6561.94-30.138.06233.630.00012.439.61
2015 (2)14.3220.247.7729.286.67-4.598.771.277.52-5.175.95-17.134.36-17.270.55-14.0615.88-1.2442.78-1.4788.6227.6211.41-62.680.00011.3414.78
2014 (1)11.9106.0106.99-16.78.6607.9307.1805.2700.643.2316.0811.2843.425.0369.44-8.4730.5626.620.0009.885.78

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