玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)40.4017.1440.4226.8247.6177.9722.06-37.121248.9618.08-33.72708.752.48-36.08735.91.89-33.451990.00.100.011.1140.11-24.35112.034.06-6.02-24.53121.67135.96116.01-21.67-145.22-102.5514.33-8.3892.61
23Q3 (19)34.4915.2430.2518.1717.91141.335.0816.47-15.227.2812.17-16.113.8822.01-12.612.8426.79-9.550.1011.1111.1153.024.74-13.136.24-19.25-22.2851.560.37180.2947.92-1.47-41.6215.64-3.222.62
23Q2 (18)29.934.876.5115.41-10.3101.1730.1266.32-16.124.3273.1-13.673.1879.66-17.622.2476.38-18.550.090.00.050.6230.13-10.0644.88-5.734.2851.37-45.46139.2848.63945.55-38.0816.166.67-22.49
23Q1 (17)28.54-0.831.117.1814.0215.2318.111043.23-37.0514.05573.06-34.591.77553.85-42.91.271370.0-42.270.090.0-10.038.90105.6-18.3847.615.50.7894.19112.39394.484.65-99.45-94.2515.15103.63-10.83
22Q4 (16)28.778.6528.4915.07100.1372.23-1.92-104.64-113.39-2.97-109.13-125.28-0.39-108.78-124.68-0.10-103.18-108.550.090.00.018.92-68.99-45.3245.13-3.226.69-760.00-4231.28-1360.49850.00935.632040.747.44-51.18-55.95
22Q3 (15)26.48-5.7717.177.53-1.7-4.5641.3715.24461.3332.5215.44584.634.4415.03604.763.1414.18515.690.090.00.061.018.4120.1746.638.343.1918.40-14.31-82.6382.084.511495.2815.24-26.91-8.52
22Q2 (14)28.1029.0823.087.6640.55-29.0135.9024.782995.1628.1731.152861.763.8624.523069.232.7525.013850.00.09-10.00.056.2818.09215.2943.04-8.89-10.0121.4712.71102.5878.53-2.99-91.5920.8522.727.31
22Q1 (13)21.77-2.77-12.685.45-37.71-39.3128.77100.63100.6321.4882.81102.643.1096.2105.32.2088.03100.00.1011.110.047.6637.7553.0547.2411.682.319.05-68.41-69.3680.95103.88113.9516.990.590.47
21Q4 (12)22.39-0.93-27.988.7510.9-54.1214.3494.57117.611.75147.37114.811.58150.7973.631.17129.4169.570.090.0-18.1834.6024.8663.5942.30-6.4-11.4560.29-43.06-79.1939.71775.0120.9316.891.3813.81
21Q3 (11)22.60-1.01-24.697.89-26.88-54.477.37694.35-28.174.75565.69-31.060.63584.62-47.50.512650.0-39.290.090.0-25.027.7155.2417.0245.19-5.52-12.08105.88112.71-37.48-5.88-100.6391.5216.66-14.2619.77
21Q2 (10)22.83-8.42-15.1610.7920.160.56-1.24-108.6548.76-1.02-109.6279.52-0.13-108.6177.97-0.02-101.8294.290.09-10.012.517.85-42.687.5947.833.572.66-833.33-1440.58-85.19933.332366.6769.719.4314.90
21Q1 (9)24.93-19.81-20.988.98-52.91-48.4814.34117.6-18.1510.6093.78-20.121.5165.93-17.491.1059.42-17.290.10-9.090.031.1447.23-8.4146.18-3.339.962.16-78.55-37.1237.84119.94016.9113.950
20Q4 (8)31.093.6-6.1319.0710.04-11.056.59-35.7749.15.47-20.6161.360.91-24.1733.820.69-17.8630.190.11-8.33-15.3821.15-10.6832.0247.77-7.06-1.83289.7471.09-40.18-189.74-173.5850.6414.846.6924.92
20Q3 (7)30.0111.52-0.7917.3361.511.7610.26523.97-33.336.89238.35-44.391.20303.39-45.70.84340.0-44.370.1250.09.0923.6842.74-18.451.4010.32-4.6169.35137.6353.67-69.35-112.61-579.6813.910-3.47
20Q2 (6)26.91-14.71-16.8410.73-38.44-45.17-2.42-113.81-107.73-4.98-137.53-119.36-0.59-132.24-112.42-0.35-126.32-112.110.08-20.0-27.2716.59-51.21-63.1746.5910.88-19.44-450.00-555.17-820.7550.0001364.290.000-100.0
20Q1 (5)31.55-4.7425.317.43-18.730.6617.52296.38-12.413.27291.45-15.81.83169.12-36.681.33150.94-22.220.10-23.080.034.00112.23-2.1342.02-13.65-48.8498.86-79.5947.150.00100.0-100.00.00-100.0-100.0
19Q4 (4)33.129.490.021.4425.90.04.42-71.280.03.39-72.640.00.68-69.230.00.53-64.90.00.1318.180.016.02-44.80.048.66-9.690.0484.38339.530.0-384.38-3666.880.011.88-17.560.0
19Q3 (3)30.25-6.520.017.03-12.980.015.39-50.850.012.39-51.830.02.21-53.470.01.51-47.750.00.110.00.029.02-35.570.053.88-6.830.0110.2076.50.0-10.20-127.170.014.410.280.0
19Q2 (2)32.3628.510.019.5746.70.031.3156.550.025.7263.20.04.7564.360.02.8969.010.00.1110.00.045.0429.650.057.83-29.60.062.44-7.070.037.5611.810.014.370.980.0
19Q1 (1)25.180.00.013.340.00.020.000.00.015.760.00.02.890.00.01.710.00.00.100.00.034.740.00.082.140.00.067.190.00.033.590.00.014.230.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)33.6128.0419.59119.8718.04-1.226.531.6921.086.2511.011.18.152.260.37-2.6345.73-0.6334.06-24.5373.90116.3526.10-60.360.07-18.2615.301.26
2022 (9)26.2513.08.91-2.0918.263.026.09193.8119.84197.910.89204.197.97189.820.382.746.0264.6545.136.6934.16-66.6365.8400.09-58.5315.11-13.41
2021 (8)23.23-22.729.10-44.9217.7324.098.885.346.6618.093.587.512.7510.440.37-7.527.9516.742.30-11.45102.35-47.65-2.3500.2244.217.4513.24
2020 (7)30.06-0.8916.52-8.0714.2921.188.43-51.665.64-59.833.33-68.562.49-63.330.40-11.1123.95-22.2747.77-1.83195.5389.79-96.0900.15-90.6115.4112.73
2019 (6)30.3315.9417.9732.6211.791.0717.4433.0314.0440.8210.5926.526.7938.010.452.2730.8114.6648.66-41.89103.02-0.44-3.0201.61-37.9913.67-9.65
2018 (5)26.16-15.513.55-24.3411.66-1.2213.118.269.977.28.375.154.925.350.44-2.2226.873.5983.74-11.44103.48-29.93-3.4802.59-46.0815.136.85
2017 (4)30.968.8217.919.1411.81-8.9612.11-23.269.30-24.397.96-15.954.67-18.920.454.6525.94-15.8694.565.56147.6742.22-47.6704.81014.16-5.6
2016 (3)28.45-7.5716.41-7.9612.97-1.9815.78-22.5312.30-24.039.47-31.675.76-32.870.43-15.6930.83-10.6189.5829.56103.8418.71-4.0900.00015.005.41
2015 (2)30.78-14.3617.83-25.6213.23-19.2720.37-22.4916.19-22.6513.86-18.338.58-15.470.516.2534.49-19.969.1410.287.47-4.1612.5343.510.00014.2322.88
2014 (1)35.94023.97016.39-7.2126.28020.93016.97010.1500.489.0943.067.762.74-15.6491.275.258.73-34.280.00011.58-8.17

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