玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.130.7766.844.11-28.27183.457.52-5.294077.786.22-1.118985.713.546.637180.02.386.732544.440.378.82-9.769.04-6.71447.8854.323.62-20.1554.24-24.07-91.6645.7670.85107.636.8639.4385.91
23Q3 (19)13.030.31196.815.732.32261.867.9423.1248.696.2925.05226.053.3230.2205.062.2331.95228.160.346.25-5.569.6916.33349.7452.42-7.55-30.671.43-19.178.3726.7991.96-21.434.92-11.6719.71
23Q2 (18)12.9951.2228.365.60177.23101.446.45234.2118.645.03312.3145.372.55269.5794.661.69225.098.820.32-5.88-17.958.33132.0397.3956.70-11.27-23.1188.37-11.63-4.2613.95309.381.45.5710.7436.52
23Q1 (17)8.599.15-19.572.0239.31-16.531.93972.2239.861.221842.8687.690.691480.097.140.52477.78100.00.34-17.07-5.563.59117.5830.0763.90-6.0722.2100.00-84.62-38.89-6.6798.8990.835.0336.31-10.34
22Q4 (16)7.8779.27-36.121.45140.96-63.570.18103.37-96.21-0.0798.6-101.87-0.0598.42-102.110.09105.17-94.190.4113.892.51.65142.53-71.8968.03-9.9324.92650.00886.21664.71-600.00-1860.0-3528.573.69-10.22-25.15
22Q3 (15)4.39-56.62-41.54-3.54-227.34-511.63-5.34-281.02-241.64-4.99-343.41-278.85-3.16-341.22-297.5-1.74-304.71-264.150.36-7.69-2.7-3.88-191.94-172.5275.532.4329.1365.91-28.6173.0534.09343.18-55.064.110.7411.99
22Q2 (14)10.12-5.24-10.22.7814.881.092.95113.77-38.412.05215.38-45.481.31274.29-35.150.85226.92-37.040.398.3311.434.2252.9-27.8673.7441.0238.392.31-43.5961.547.69110.58-82.054.08-27.27-16.05
22Q1 (13)10.68-13.31-9.82.42-39.2-42.791.38-70.95-75.40.65-82.67-85.160.35-85.23-83.640.26-83.23-81.940.36-10.012.52.76-52.98-58.5652.29-3.98-0.55163.6492.51118.18-72.73-515.58-390.915.6113.79-7.27
21Q4 (12)12.3264.05-13.913.98362.79-19.924.7525.99-40.553.7534.41-41.312.3748.12-27.741.5546.23-29.550.408.1117.655.879.72-35.2154.46-6.898.4485.00252.1437.117.50-76.93-53.954.9334.33-29.97
21Q3 (11)7.51-33.36-48.10.86-68.73-85.53.77-21.29-58.432.79-25.8-63.341.60-20.79-55.81.06-21.48-55.270.375.7119.355.35-8.55-47.2458.499.710.6524.14-57.76-62.775.8677.01114.943.67-24.49-40.81
21Q2 (10)11.27-4.81-32.762.75-34.99-55.284.79-14.62-43.713.76-14.16-33.332.02-5.61-22.311.35-6.25-21.050.359.3720.695.85-12.16-39.3853.321.41-3.1457.14-23.81-20.3542.8671.4351.654.86-19.670
21Q1 (9)11.84-17.26-19.354.23-14.89-36.15.61-29.79-22.944.38-31.46-26.512.14-34.76-28.191.44-34.55-22.990.32-5.883.236.66-26.49-18.8852.584.7-11.8575.0020.97-16.6725.00-34.21150.06.05-14.060
20Q4 (8)14.31-1.1112.54.97-16.199.237.99-11.91-5.896.39-16.033.233.28-9.392.182.20-7.176.80.349.683.039.06-10.65-3.9250.22-4.99-24.3862.00-4.1816.2538.007.67-18.577.0413.550
20Q3 (7)14.47-13.6612.085.93-3.58154.519.076.5825.457.6134.9312.913.6239.2336.62.3738.624.080.316.910.7110.145.0821.4452.86-3.983.4264.71-9.8100.5935.2924.89-47.96.200-16.89
20Q2 (6)16.7614.17-10.236.15-7.1-25.368.5116.9-28.675.64-5.37-41.682.60-12.75-26.971.71-8.56-35.230.29-6.457.419.6517.54-25.0855.05-7.7160.7371.74-20.294.5328.26182.61-9.920.000-100.0
20Q1 (5)14.6815.41-4.056.6245.49-10.187.28-14.25-20.525.96-3.72-22.72.98-7.173.471.87-9.22-11.790.31-6.0614.818.21-12.94-19.5959.65-10.1851.290.0068.759.6910.00-78.57-51.250.000-100.0
19Q4 (4)12.72-1.470.04.5595.280.08.4917.430.06.19-8.160.03.2121.130.02.067.850.00.3317.860.09.4312.930.066.4129.940.053.3365.330.046.67-31.110.00.00-100.00.0
19Q3 (3)12.91-30.850.02.33-71.720.07.23-39.40.06.74-30.30.02.65-25.560.01.91-27.650.00.283.70.08.35-35.170.051.1149.230.032.26-53.00.067.74115.930.07.4622.70.0
19Q2 (2)18.6722.030.08.2411.80.011.9330.240.09.6725.420.03.5623.610.02.6424.530.00.270.00.012.8826.150.034.25-13.180.068.63-16.360.031.3752.940.06.084.470.0
19Q1 (1)15.300.00.07.370.00.09.160.00.07.710.00.02.880.00.02.120.00.00.270.00.010.210.00.039.450.00.082.050.00.020.510.00.05.820.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.9044.424.31445.571.3715.845.9304.6709.9506.5301.32-14.847.63525.4154.32-20.1572.67027.33-95.030.0005.6229.79
2022 (9)8.24-23.210.79-73.041.194.7-0.180-0.560-1.410-0.5901.554.031.22-79.4368.0324.92-450.000550.001363.210.0004.33-10.35
2021 (8)10.73-28.562.93-50.171.1335.824.69-42.873.64-43.218.27-35.245.55-32.891.4918.255.93-35.6854.468.4462.41-12.937.5932.620.0004.83-25.46
2020 (7)15.021.695.885.760.838.428.21-10.376.41-14.5312.772.748.27-1.311.2615.69.22-8.8950.22-24.3871.6618.4828.34-27.180.0006.4812.7
2019 (6)14.7730.945.5624.380.7714.529.1621.657.5011.7712.4329.898.3829.521.0917.210.1218.6466.4173.1260.482.6338.92-5.230.0005.7526.1
2018 (5)11.28-23.994.47-12.870.67-4.977.53-32.536.71-31.819.57-42.666.47-32.880.93-3.128.53-30.2538.36-47.258.9327.5441.07-23.660.0004.56-37.36
2017 (4)14.8417.595.1344.920.71-18.6111.16-6.929.84-14.1416.69-35.589.64-20.330.96-6.812.23-8.9472.65-12.7546.2056.0653.80-23.580.0007.287.69
2016 (3)12.6231.733.5450.640.879.0411.99190.3111.46274.5125.91153.7712.10201.751.03-20.1613.43147.7983.27-58.5229.61-46.9170.3966.390.0006.7637.68
2015 (2)9.5835.692.3564.340.8021.274.13932.53.06500.010.21558.714.01289.321.29-34.185.42313.74200.7314.1555.77-84.7942.3100.0004.9126.22
2014 (1)7.0601.4300.6600.4000.5101.5501.0301.96-3.921.310175.84-3.95366.67877.78-266.6700.0003.890

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