玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)35.31-10.9524.29-12.07-148.87-5.23-20.75-278.65-57.08-20.25-249.74-65.04-6.14-235.52-57.44-3.31-289.41-73.30.17-5.560.0-15.870-99.1276.34-2.09-3.1257.69-42.31-35.142.31196.15280.7732.2819.3313.82
23Q3 (19)39.65-3.8114.27-4.8552.1211.82-5.4848.35-160.95-5.7947.7-131.6-1.8344.04-117.86-0.8546.88-226.920.1812.55.880.00100.0-100.077.974.06-14.51100.000.0-62.514.2985.71108.5727.05-4.6210.14
23Q2 (18)41.224.8934.79-10.13-84.18-39.53-10.61-46.34-163.28-11.07-44.33-152.74-3.27-45.33-96.99-1.60-56.86-113.330.160.0-20.0-4.80-200.0074.93-12.94-19.15100.0028.57-41.677.69-65.38110.7728.3619.0631.48
23Q1 (17)39.3038.3317.59-5.5052.05-1209.52-7.2545.12-316.67-7.6737.49-255.09-2.2542.31-200.0-1.0246.6-209.090.16-5.88-15.79-1.6079.92-335.2986.079.235.2677.78-12.5133.3322.22100.0-66.6723.82-16.0121.1
22Q4 (16)28.41-18.132.71-11.47-108.55-1146.74-13.21-529.05-261.1-12.27-390.8-296.95-3.90-364.29-239.29-1.91-634.62-217.90.170.0-29.17-7.97-393.01-178.4478.80-13.6-3.5188.89-66.67766.6711.11106.67-90.228.3615.4739.84
22Q3 (15)34.7013.472.48-5.5024.24-466.67-2.1047.89-235.48-2.5042.92-1141.67-0.8449.4-1150.0-0.2665.33-300.00.17-15.0-10.532.720-36.691.20-1.66.73266.6755.56166.67-166.67-133.33024.5613.8611.03
22Q2 (14)30.58-8.5-18.91-7.26-1628.57-222.84-4.03-131.61-160.69-4.38-102.78-175.13-1.66-121.33-167.48-0.75-127.27-149.670.205.26-16.670.00-100.0-100.092.6813.3425.72171.43414.29105.71-71.43-207.14-957.1421.579.6618.58
22Q1 (13)33.4220.82-13.78-0.4254.35-116.94-1.74-121.2224.35-2.16-134.6727.03-0.75-126.7920.21-0.33-120.3731.250.19-20.830.00.68-93.31-10.5381.770.1214.333.33350.0133.3366.67-41.18-66.6719.67-3.01-4.88
21Q4 (12)27.66-18.31-16.08-0.92-161.33-119.918.20429.03207.476.232495.83181.872.803400.0192.111.621146.15194.190.2426.320.010.16136.83289.5581.67-4.4226.07-13.33-113.3378.33113.330-29.8420.28-8.327.07
21Q3 (11)33.86-10.21-6.021.50-74.62-8.541.55-76.6680.230.24-95.88-53.850.08-96.75-55.560.13-91.39-35.00.19-20.83-5.04.29-50.232.8885.4515.9118.22100.0020.0-50.00.00-100.0100.022.1221.613.17
21Q2 (10)37.71-2.7112.845.91138.31139.36.64388.7145.75.83296.96142.462.46361.7173.431.51414.58183.890.2426.3271.438.621034.21180.7173.723.05-5.4883.33183.33-21.878.33-95.83225.018.19-12.040
21Q1 (9)38.7617.618.752.48-46.32132.89-2.3069.8675.3-2.9661.169.55-0.9469.0865.69-0.4872.0967.790.19-20.8318.750.76114.18113.3671.5410.44-2.81-100.00-62.5-222.22200.0023.811000.020.689.19-4.48
20Q4 (8)32.96-8.526.64.62181.71232.37-7.63-987.2184.21-7.61-1563.4683.5-3.04-1788.8980.35-1.72-960.081.30.2420.020.0-5.36-228.5488.1964.78-10.38-11.36-61.54-130.77-2330.77161.54261.5457.5518.94-11.66-4.92
20Q3 (7)36.037.810.611.64110.9136.690.86105.92114.70.52103.79107.640.18105.37109.890.20111.11119.420.2042.8625.04.17139.04248.9372.28-7.3218.61200.0087.5166.67-100.00-1400.0-500.021.440-6.42
20Q2 (6)33.422.39-1.91-15.04-99.47-260.67-14.53-56.07-140.17-13.73-41.26-81.13-3.35-22.26-65.02-1.80-20.81-50.00.14-12.5-17.65-10.68-87.7-217.8677.995.9520.52106.6730.3760.0-6.67-136.67-120.00.00-100.0-100.0
20Q1 (5)32.645.56-1.6-7.54-642.452.84-9.3180.7410.22-9.7278.9216.99-2.7482.294.86-1.4983.820.740.16-20.0-5.88-5.6987.4719.1873.610.7326.2481.823331.8211.5718.18-82.27-31.8221.658.68-9.72
19Q4 (4)30.92-13.660.01.39131.10.0-48.33-726.150.0-46.11-577.090.0-15.47-750.00.0-9.20-793.20.00.2025.00.0-45.40-1521.430.073.0819.920.0-2.53-103.380.0102.53310.130.019.92-13.050.0
19Q3 (3)35.815.110.0-4.47-7.190.0-5.853.310.0-6.8110.160.0-1.8210.340.0-1.0314.170.00.16-5.880.0-2.8016.670.060.94-5.830.075.0012.50.025.00-25.00.022.913.670.0
19Q2 (2)34.072.710.0-4.1746.260.0-6.0541.660.0-7.5835.270.0-2.0329.510.0-1.2036.170.00.170.00.0-3.3652.270.064.7110.980.066.67-9.090.033.3325.00.022.10-7.840.0
19Q1 (1)33.170.00.0-7.760.00.0-10.370.00.0-11.710.00.0-2.880.00.0-1.880.00.00.170.00.0-7.040.00.058.310.00.073.330.00.026.670.00.023.980.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)38.8722.27-8.0902.7425.18-10.950-11.120-13.520-6.8400.68-11.69-5.28076.34-3.1273.21-38.9926.7903.47-7.8127.8719.0
2022 (9)31.79-6.77-6.1202.1925.74-5.120-5.200-7.260-3.4000.77-11.49-1.01078.80-3.51120.00122.86-20.0003.762773.6723.4215.94
2021 (8)34.100.922.2001.74-27.844.1202.8904.3402.8500.8717.576.49081.6726.0753.8536.4146.15-23.750.13-54.7820.20-8.76
2020 (7)33.791.11-2.7202.4110.95-7.070-7.090-8.830-4.8500.74-1.33-3.90064.78-11.3639.47108.6560.53-25.350.29-25.5222.140.0
2019 (6)33.423.47-3.5802.17305.98-18.550-18.880-21.870-13.8800.75-19.35-15.55073.0883.8518.92-86.0281.0800.395.9622.1433.61
2018 (5)32.3012.313.0787.20.54-0.42.2917.441.6240.872.1036.361.6924.260.93-3.123.21-14.6339.75-0.03135.2969.12-35.2900.37016.579.81
2017 (4)28.766.871.6400.541.881.9501.1501.5401.3600.963.233.76184.8539.764.9680.002.8613.33-40.00.00015.09-1.82
2016 (3)26.9120.51-0.8700.53-10.16-1.130-1.090-1.470-0.7800.9317.721.32037.88-27.5477.78-26.1822.2200.00015.37-8.62
2015 (2)22.33-25.22-8.6300.590.44-8.240-8.290-8.990-6.3500.792.6-5.58052.28110.81105.36-86.83-5.3600.00016.826.12
2014 (1)29.8601.1400.58-39.080.2100.0900.0900.1100.7724.192.05-32.5724.801.27800.000-600.0000.00015.85-2.82

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