玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
23Q4 (20)3.8460.00.520.220.022.220.39-2.539.290.369.0916.135.73-37.521.5910.16-39.0638.569.38-31.8215.525440.00.0
23Q3 (19)2.4-20.53-38.620.22-8.33-4.350.42.56-2.440.333.1213.799.1715.3555.8316.6729.0658.9413.7529.7785.395440.0-5.88
23Q2 (18)3.0279.76-27.750.2433.339.090.395.4111.430.323.2314.297.95-25.8350.9912.91-41.3654.2310.60-42.5858.185440.0-5.88
23Q1 (17)1.68-56.02-58.620.180.0-21.740.3732.14-17.780.310.0-11.4310.71127.3889.1322.02200.4798.718.45127.38114.055440.0-5.88
22Q4 (16)3.82-2.3-23.90.18-21.74-63.270.28-31.71-28.210.316.910.714.71-19.9-51.737.33-30.1-5.658.129.4245.49544-5.88-5.88
22Q3 (15)3.91-6.46-8.430.234.550.00.4117.147.890.293.57-9.385.8811.769.2110.4925.2317.837.4210.72-1.035780.0-6.62
22Q2 (14)4.182.96-8.330.22-4.35-8.330.35-22.22-5.410.28-20.07.695.26-7.090.08.37-24.463.196.70-22.317.485780.0-6.62
22Q1 (13)4.06-19.12-2.170.23-53.0615.00.4515.384.650.3525.09.385.67-41.9617.5511.0842.676.978.6254.5611.85780.0-6.62
21Q4 (12)5.0217.5631.760.49113.04113.040.392.630.00.28-12.5-20.09.7681.2161.697.77-12.7-24.15.58-25.57-39.28578-6.62-6.62
21Q3 (11)4.27-6.3611.780.23-4.174.550.382.7-22.450.3223.083.235.392.34-6.478.909.68-30.627.4931.44-7.656190.08.03
21Q2 (10)4.569.8841.180.2420.026.320.37-13.9512.120.26-18.75-7.145.269.21-10.538.11-21.69-20.585.70-26.06-34.236190.08.03
21Q1 (9)4.158.9254.850.2-13.04-4.760.4310.2619.440.32-8.5718.524.82-20.17-38.510.361.22-22.867.71-16.06-23.466190.03.86
20Q4 (8)3.81-0.2656.790.234.551050.00.39-20.4111.430.3512.920.696.044.82633.4610.24-20.2-28.939.1913.2-23.026198.033.86
20Q3 (7)3.8218.2757.850.2215.79-38.890.4948.4853.120.3110.71-16.225.76-2.09-61.2912.8325.55-2.998.12-6.39-46.925730.0-3.86
20Q2 (6)3.2320.52-16.750.19-9.52-38.710.33-8.33-40.00.283.7-26.325.88-24.93-26.3810.22-23.94-27.938.67-13.95-11.49573-3.86-3.86
20Q1 (5)2.6810.29-52.310.21950.0-36.360.362.86-41.940.27-6.9-25.07.84852.0533.4513.43-6.7421.7610.07-15.5857.285960.00.0
19Q4 (4)2.430.410.00.02-94.440.00.359.380.00.29-21.620.00.82-94.470.014.408.920.011.93-21.940.05960.00.0
19Q3 (3)2.42-37.630.00.3616.130.00.32-41.820.00.37-2.630.014.8886.190.013.22-6.720.015.2956.110.05960.00.0
19Q2 (2)3.88-30.960.00.31-6.060.00.55-11.290.00.385.560.07.9936.070.014.1828.490.09.7952.890.05960.00.0
19Q1 (1)5.620.00.00.330.00.00.620.00.00.360.00.05.870.00.011.030.00.06.410.00.05960.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)10.95-31.430.85-2.31.554.731.338.137.7642.4914.1652.7412.1557.75440.0
2022 (9)15.97-11.280.87-25.01.48-5.731.233.365.45-15.479.276.257.7016.5544-5.88
2021 (8)18.032.941.1636.471.570.01.19-0.836.442.668.72-24.786.61-25.4578-6.62
2020 (7)13.54-5.640.85-15.841.57-14.671.2-13.676.28-10.8111.60-9.578.86-8.56198.03
2019 (6)14.35-26.521.016.321.84-24.591.392.967.0444.6912.822.639.6940.13573-3.86
2018 (5)19.5310.710.959.22.4416.191.3540.624.86-1.3712.494.956.9127.025966.24
2017 (4)17.6436.430.871.162.135.480.964.354.93-25.8511.90-0.695.44-23.515617.88
2016 (3)12.93-28.80.86-19.631.55-30.490.92-3.166.6512.8811.99-2.387.1236.01520-3.53
2015 (2)18.16-4.021.07-29.612.238.780.9533.85.89-26.6612.2813.335.2339.45395.27
2014 (1)18.9221.831.522.012.054.590.7114.528.03010.8403.750512-6.23

財務分析相關資訊

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。