玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)68.62-0.158.921.6319.97-1.4622.6321.86-1.8218.0519.77-2.275.0356.21-22.733.8752.96-27.260.2123.53-27.5925.0016.661.5431.260.2250.1494.87-5.13-0.725.1317.9515.3815.65-15.9128.38
23Q3 (19)68.720.516.1218.03-20.01-12.918.57-21.91-12.9415.07-19.41-11.563.22-42.29-46.952.53-44.27-45.710.17-29.17-37.0421.43-14.76-5.0931.1922.5530.23100.005.05.264.35-8.773.9118.6127.5553.17
23Q2 (18)68.384.9959.2122.543.6319.223.785.6425.0318.703.5424.095.5815.53-7.314.5413.22-1.520.249.09-20.025.143.223.8425.4526.43-32.0195.24-1.96-4.764.7666.67014.59-3.7630.62
23Q1 (17)65.133.36-4.2221.75-0.9123.5122.51-2.3428.4118.06-2.2231.254.83-25.8173.124.01-24.6279.020.22-24.1437.524.36-1.0617.1720.13-3.31-18.397.141.66-2.862.86-35.71015.1624.36-21.98
22Q4 (16)63.016.47-8.3621.956.0410.6423.058.0612.9318.478.3913.946.517.2545.315.3214.1647.370.297.4131.8224.629.036.4420.82-13.07-17.4595.560.58-0.774.4477.7820.012.190.33-21.71
22Q3 (15)59.1837.79-12.1220.709.47507.0421.3312.1566.3817.0413.0742.716.070.83289.14.661.08288.330.27-10.0170.022.5811.2327.2823.95-36.01-1.6895.00-5.0280.02.500-96.6712.158.77-61.14
22Q2 (14)42.95-36.84-37.2418.917.3829.7919.028.522.0815.079.5219.326.02115.77139.844.61105.8145.210.3087.5100.020.30-2.364.6937.4351.91-0.95100.000.07.140.000-100.011.17-42.51-43.81
22Q1 (13)68.00-1.11-0.817.61-11.2415.0217.53-14.1125.9313.76-15.1128.482.79-37.7243.082.24-37.9546.410.16-27.2714.2920.79-10.1222.1524.64-2.3-21.08100.003.85-7.140.00-100.0100.019.4324.79-7.96
21Q4 (12)68.762.111.3319.84481.82-16.0420.4159.2-14.8216.2135.76-14.554.48187.18-29.783.61200.83-27.940.22120.0-15.3823.1330.38-10.6925.223.53-6.0796.30285.19-1.233.70-95.0648.1515.57-50.2114.57
21Q3 (11)67.34-1.599.423.41-76.6-83.6812.82-17.72-36.5711.94-5.46-26.161.56-37.85-71.431.20-36.17-71.150.10-33.33-61.5417.74-8.51-22.6324.36-35.54-14.125.00-73.21-75.7675.001025.02500.031.2757.29136.0
21Q2 (10)68.43-0.180.2114.57-4.83123.8115.5811.931.0412.6317.931.692.5128.7245.091.8822.8840.30.157.1436.3619.3913.92-8.5837.7921.045.4193.33-13.33133.336.67186.67-88.8919.88-5.830
21Q1 (9)68.551.020.2915.31-35.21119.9713.92-41.975.9810.71-43.5469.191.95-69.44119.11.53-69.46112.50.14-46.1527.2717.02-34.2917.4631.2216.2820.26107.6910.457.69-7.69-407.69-138.4621.1155.33-21.32
20Q4 (8)67.8610.27-2.3623.6313.1213.1223.9618.5615.318.9717.3216.026.3816.8533.195.0120.4333.240.260.013.0425.9012.958.3226.85-5.32-9.2397.50-5.45-2.52.50180.0013.592.57-12.77
20Q3 (7)61.54-9.88-11.2620.89220.8950.2920.2131.0642.6316.1730.1942.595.46215.61122.864.16210.45126.090.26136.3662.522.938.1118.2628.36-20.895.82103.12157.813.12-3.12-105.21013.250-31.45
20Q2 (6)68.29-0.09-0.816.51-6.47-64.9115.4294.94-24.8212.4296.21-21.841.7394.38-61.121.3486.11-59.390.110.0-47.6221.2146.38-13.1835.8538.1-16.0240.00-60.0-55.060.00200.0440.00.00-100.0-100.0
20Q1 (5)68.35-1.650.656.96-66.68-62.487.91-61.93-58.046.33-61.28-58.020.89-81.42-75.750.72-80.85-74.740.11-52.17-42.1114.49-39.4-37.7625.96-12.24-12.86100.000.04.7620.000026.8372.2157.18
19Q4 (4)69.500.220.020.8950.290.020.7846.650.016.3544.180.04.7995.510.03.76104.350.00.2343.750.023.9123.310.029.5810.370.0100.000.00.0-0.0000.015.58-19.40.0
19Q3 (3)69.350.730.013.90-25.070.014.17-30.910.011.34-28.630.02.45-44.940.01.84-44.240.00.16-23.810.019.39-20.630.026.80-37.220.0100.0012.50.00.00-100.00.019.3322.110.0
19Q2 (2)68.851.380.018.550.00.020.518.810.015.895.370.04.4521.250.03.3015.790.00.2110.530.024.434.940.042.6943.30.088.89-6.880.011.1100.015.83-7.260.0
19Q1 (1)67.910.00.018.550.00.018.850.00.015.080.00.03.670.00.02.850.00.00.190.00.023.280.00.029.790.00.095.450.00.00.000.00.017.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)67.7119.2321.195.581.758.7422.117.4317.647.6918.50-12.3614.71-14.580.83-20.9524.178.7831.2650.1495.68-1.524.32102.880.12-58.3415.8322.24
2022 (9)56.79-16.9720.0735.71.61-52.1320.5825.4916.3823.2521.11105.3517.22109.491.0572.1322.2211.6620.82-17.4597.167.392.13-77.660.29012.95-36.83
2021 (8)68.403.9214.79-16.533.362.3416.40-13.8713.29-12.3910.28-26.418.22-25.070.61-15.2819.90-11.7125.22-6.0790.48-2.829.5238.10.00020.5018.02
2020 (7)65.82-4.4817.72-3.013.28-11.9319.040.7415.171.8113.97-7.8510.97-6.640.72-7.6922.54-1.0126.85-9.2393.10-3.726.90109.20.00017.373.58
2019 (6)68.910.618.27-0.493.732.6918.90-2.7314.90-3.7515.16-9.8711.75-8.560.78-4.8822.77-1.8129.58-3.3696.702.023.30-36.70.00016.772.32
2018 (5)68.500.4818.367.433.630.019.43-29.3515.48-42.616.82-50.5412.85-45.130.82-4.6523.19-26.7330.61-9.2894.7951.675.21-86.380.00016.39-4.93
2017 (4)68.171.1917.0915.633.63-9.0727.5094.7626.9797.5834.0171.6823.42100.510.863.6131.6569.8933.74-46.2662.50-40.338.2400.00017.24-1.88
2016 (3)67.370.0414.7827.193.9965.4514.1221.7213.6517.6719.81-4.8511.68-5.960.83-22.4318.6330.7462.78-28.59104.694.69-4.6900.00017.5711.63
2015 (2)67.3428.6111.62288.632.41517.5411.60011.60020.82012.4201.07-8.5514.25087.92106.29100.0000.0000.00015.7411.79
2014 (1)52.3602.9900.39-7.42-12.780-10.230-20.810-11.7201.17-36.07-11.72042.62-88.17-24.240121.21436.80.00014.08-29.53

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