玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-48.19-32.1-458.02-73.84-30.64-3667.35-75.98-46.17-1683.57-111.06-163.8-3436.94-10.40-142.99-2066.67-9.08-154.34-2170.00.080.0-38.46-54.24-60.38-829.0314.51-0.21-14.3495.56-14.25138.892.22125.93-96.371.3410.4792.29
23Q3 (19)-36.48-33.09-319.36-56.52-3.73-3013.4-51.98-2.36-720.29-42.10-3.24-728.36-4.285.31-424.24-3.570.83-446.60.08-11.11-46.67-33.82-1.47-295.3814.54-42.37-27.81111.433.47382.86-8.57-11.43-111.1464.5816.72104.69
23Q2 (18)-27.41-7308.11-298.05-54.49-159.85-1282.99-50.78-147.1-5742.22-40.78-148.05-6186.57-4.52-113.21-3866.67-3.60-105.71-4100.00.09-18.18-30.77-33.33-366.81-400.025.23-3.26-28.14107.692.56117.95-7.690-101.155.3314.1156.26
23Q1 (17)-0.37-102.75-101.47-20.97-969.9-286.4-20.55-382.39-234.75-16.44-423.57-234.75-2.12-341.67-185.48-1.75-337.5-191.620.11-15.38-31.25-7.14-195.97-130.1626.0853.96-27.82105.00162.543.68-0.00-100.0-100.048.4930.755.02
22Q4 (16)13.46-19.06-61.97-1.96-201.03-110.08-4.26-150.84-121.99-3.14-146.87-119.49-0.48-136.36-112.4-0.40-138.83-112.90.13-13.33-31.587.44-57.02-71.6116.94-15.89-30.2640.0073.33-60.060.00-22.0037.1017.5946.12
22Q3 (15)16.6320.16-45.621.94149.24-88.678.38831.11-52.446.70900.0-52.581.321000.0-62.181.031044.44-60.980.1515.38-21.0517.3155.81-27.9420.14-42.64-22.8623.08103.85-76.2676.92-89.012669.2331.55-10.924.41
22Q2 (14)13.84-44.97-57.44-3.94-135.02-121.80.90-94.1-94.650.67-94.51-95.850.12-95.16-96.690.09-95.29-96.510.13-18.75-18.7511.11-53.06-54.0135.11-2.82-9.84-600.00-921.05-662.5700.002500.010600.035.4113.217.8
22Q1 (13)25.15-28.930.8411.25-42.1320.0615.25-21.2756.8912.20-24.2756.812.48-35.9264.241.91-38.3969.030.16-15.7914.2923.67-9.6941.1436.1348.74-12.9473.08-26.92-22.0526.920330.7731.2823.2-3.01
21Q4 (12)35.3915.73-10.0919.4413.49-26.9719.379.93-24.2516.1114.01-21.643.8710.89-12.643.1017.42-11.170.190.011.7626.219.12-15.424.29-6.97-11.58100.002.86-4.080.00-100.0100.025.390.12-10.19
21Q3 (11)30.58-5.97-4.6517.13-5.28.0117.624.6917.3914.13-12.5618.743.49-3.5939.62.642.3341.940.1918.7518.7524.02-0.5816.0926.11-32.95-2.7997.22-8.85-9.722.78141.67172.2225.36-15.64-13.71
21Q2 (10)32.5230.3911.0718.0792.8533.0616.8373.1534.3216.16107.7153.613.62139.7451.462.58128.3255.420.1614.290.024.1644.0734.038.94-6.17-9.25106.6713.78-1.87-6.67-206.6723.3330.06-6.790
21Q1 (9)24.94-36.64-29.179.37-64.8-53.389.72-61.99-55.277.78-62.16-55.691.51-65.91-64.971.13-67.62-63.310.14-17.65-22.2216.77-45.87-36.6541.5051.07-9.1793.75-10.080.616.25246.88-8.3332.2514.0818.78
20Q4 (8)39.3622.73-0.326.6267.847.6425.5770.3513.8520.5672.7717.154.4377.2-22.013.4987.63-18.650.176.25-29.1730.9849.7311.2827.472.27-22.05104.26-3.19-5.08-4.26-10.6456.7428.27-3.8140.79
20Q3 (7)32.079.53-20.515.8616.79-33.715.0119.79-38.7311.9013.12-38.342.504.6-51.641.8612.05-51.180.160.0-20.020.6914.75-29.3926.86-37.4-9.68107.69-0.9211.92-3.8555.77-303.8529.39016.12
20Q2 (6)29.28-16.84-25.9913.58-32.44-44.5712.53-42.34-51.1510.52-40.09-49.182.39-44.55-55.661.66-46.1-58.810.16-11.11-15.7918.03-31.89-40.1842.91-6.082.12108.7016.6515.09-8.70-227.54-334.780.00-100.0-100.0
20Q1 (5)35.21-10.8216.6320.10-18.7252.8521.73-3.2549.1417.560.0660.224.31-24.1277.373.08-28.2159.590.18-25.00.026.47-4.9236.8745.6929.6575.4693.18-15.160.956.82169.32-40.9127.1535.21-5.1
19Q4 (4)39.48-2.130.024.733.390.022.46-8.330.017.55-9.070.05.689.860.04.2912.60.00.2420.00.027.84-4.980.035.2418.490.0109.8414.140.0-9.84-621.310.020.08-20.660.0
19Q3 (3)40.341.970.023.92-2.370.024.50-4.480.019.30-6.760.05.17-4.080.03.81-5.460.00.205.260.029.30-2.790.029.74-29.220.096.231.890.01.89-49.060.025.31-3.140.0
19Q2 (2)39.5631.040.024.5086.310.025.6576.050.020.7088.870.05.39121.810.04.03108.810.00.195.560.030.1455.840.042.0261.370.094.442.310.03.70-67.90.026.13-8.670.0
19Q1 (1)30.190.00.013.150.00.014.570.00.010.960.00.02.430.00.01.930.00.00.180.00.019.340.00.026.040.00.092.310.00.011.540.00.028.610.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-24.710-47.82016.8377.33-46.130-46.790-20.260-17.4700.37-36.21-29.04014.51-14.34103.57158.93-3.5700.1537.6858.3073.77
2022 (9)17.74-43.052.37-85.489.4939.585.92-63.54.78-65.343.36-71.62.80-70.210.58-14.7115.42-33.1616.94-30.2640.00-60.060.0000.1115.5533.5519.95
2021 (8)31.15-8.5216.32-14.646.8029.916.22-13.9513.79-9.5711.83-9.429.40-5.530.684.6223.07-4.5124.29-11.58100.00-1.41-0.8200.092.8627.97-1.86
2020 (7)34.05-9.919.12-13.445.239.4318.85-14.6715.25-12.213.06-28.369.95-28.930.65-19.7524.16-10.4927.47-22.05101.431.43-1.4300.094.8428.5016.04
2019 (6)37.7933.8222.0956.674.78-11.9822.0943.6317.3742.1418.2366.3314.0063.360.8115.7126.9929.0235.2441.3100.008.650.0000.09-56.8424.56-15.16
2018 (5)28.24-24.1914.10-38.675.439.4715.38-30.012.22-29.1610.96-40.148.57-38.70.70-13.5820.92-22.7224.94-19.8392.04-12.217.9600.20028.9513.17
2017 (4)37.254.5822.9924.474.961.1521.9720.5817.2522.618.3123.5513.9827.440.813.8527.0716.1331.11-0.19104.843.44-4.8400.00025.58-2.1
2016 (3)35.62-8.3818.47-21.144.9156.1118.22-25.4814.07-26.6814.82-40.3410.97-36.70.78-13.3323.31-15.8231.17-21.07101.355.74-1.3500.00026.139.97
2015 (2)38.884.7123.423.93.14-6.5824.450.4519.19-1.2924.84-14.4317.33-11.940.90-10.8927.69-0.3639.49-17.5495.853.194.15-44.750.00023.767.22
2014 (1)37.13022.5403.37-20.1124.34019.44029.03019.6801.01-3.8127.7916.9147.890.8892.89-3.127.5182.110.00022.16-1.16

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