玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.98-30.62-14.84-13.40-269.84-283.56-16.52-274.81-467.11-11.49-274.36-422.75-2.86-234.91-267.25-1.85-234.06-285.00.17-15.0-34.62-11.46-186.1-253.6246.56-10.94-35.7381.25-6.56-49.2218.757.81131.2526.9329.149.86
23Q3 (19)31.6814.1623.97.8925.4474.949.45-1.77-7.536.59-8.47-16.92.12-20.0-52.891.38-16.36-39.740.20-9.09-28.5713.311.451.1452.28-23.14-49.2386.9630.43102.917.39-47.83-69.5720.864.829.04
23Q2 (18)27.757.3917.396.2927.5926.819.62208.3320.557.20380.013.562.65373.21-28.571.65323.08-7.820.220.0-18.5213.1298.7918.8468.026.25-37.8466.67-57.145.8833.33160.0-10.019.902.686.53
23Q1 (17)25.840.1225.324.93-32.47222.223.12-30.674.01.50-57.87-28.570.56-67.25-52.540.39-61.0-35.00.22-15.38-15.386.60-11.538.7364.02-11.62-46.68155.56-2.78180.0-55.567.41-200.019.387.85-4.34
22Q4 (16)25.810.9464.397.3061.86191.484.50-55.97131.693.56-55.11125.81.71-62.0121.011.00-56.33125.910.26-7.14-7.147.46-43.31165.5572.44-29.65-39.13160.00273.33178.52-60.00-205.0-234.2917.97-6.06-30.48
22Q3 (15)25.578.1638.674.51-9.07345.1110.2228.07886.157.9325.08502.544.5021.29532.692.2927.93587.230.283.77.6913.1619.2722.5102.97-5.896.0742.86-31.93-71.4357.1454.29214.2919.132.41-10.36
22Q2 (14)23.6414.6537.124.96224.18261.047.98166.0296.076.34201.9252.43.71214.41274.181.79198.33275.490.273.853.8511.0481.881238.14109.42-8.872.5962.9613.33-9.0537.04-33.3360.4918.68-7.8-9.89
22Q1 (13)20.6231.3446.341.53119.17120.993.00121.13149.752.10115.22132.061.18114.5141.40.60115.54143.170.26-7.1418.186.07153.34333.46120.070.925.7855.56-3.29-55.5655.5624.34396.320.26-21.62-8.24
21Q4 (12)15.70-14.86-10.13-7.98-333.7-163.37-14.20-992.31-853.02-13.80-600.51-15433.33-8.14-682.69-16380.0-3.86-721.28-5614.290.287.6912.0-11.38-811.25-968.7119.0022.5817.5257.45-61.7-68.0944.68189.36144.6825.8521.1330.69
21Q3 (11)18.446.96-5.44-1.8440.26-61.4-1.3068.0639.53-1.9752.6413.22-1.0451.170.95-0.4753.9211.320.260.04.01.60264.95125.3597.08-8.980.74150.00116.67200.0-50.00-316.67-200.021.342.940.9
21Q2 (10)17.2422.36-32.29-3.0857.75-206.94-4.0732.5-214.33-4.1636.49-304.93-2.1325.26-387.84-1.0226.62-312.50.2618.1818.18-0.9762.69-115.04106.6611.7351.9869.23-44.62-7.6923.08223.0884.6220.73-6.110
21Q1 (9)14.09-19.35-20.35-7.29-140.59-31.12-6.03-304.7-62.53-6.55-7377.78-47.52-2.85-5800.0-141.53-1.39-2085.71-95.770.22-12.029.41-2.60-298.47-519.3595.46-5.7350.31125.00-30.56-16.67-18.7581.2562.522.0811.630
20Q4 (8)17.47-10.41-15.89-3.03-165.79-204.12-1.4930.7-182.320.09103.96-92.370.05104.76-90.00.07113.21-81.580.250.0-7.411.3184.51-71.95101.265.0780.24180.00260.028.57-100.00-300.0-66.6719.78-6.484.27
20Q3 (7)19.50-23.41-11.72-1.14-139.58-293.22-2.15-160.39-154.71-2.27-211.82-176.17-1.05-241.89-197.22-0.53-210.42-172.60.2513.648.70.71-88.99-89.596.3737.3275.650.00-33.33350.050.00300.0-35.7121.1501.05
20Q2 (6)25.4643.9221.242.88151.8113.333.56195.9637.982.03145.7223.030.74162.7113.850.48167.619.090.2229.41-12.06.45940.3221.0170.1810.522.875.00-50.050.012.50125.0-75.00.000-100.0
20Q1 (5)17.69-14.83-16.95-5.56-291.07-320.63-3.71-304.97-552.44-4.44-476.27-1807.69-1.18-336.0-1172.73-0.71-286.84-745.450.17-37.04-37.040.62-86.72-81.5563.5113.05-0.49150.007.14-57.14-50.0016.6780.00.00-100.0-100.0
19Q4 (4)20.77-5.980.02.91393.220.01.81-53.940.01.18-60.40.00.50-53.70.00.38-47.950.00.2717.390.04.67-30.920.056.182.370.0140.001160.00.0-60.00-177.140.018.97-9.360.0
19Q3 (3)22.095.190.00.59-56.30.03.9352.330.02.9880.610.01.0866.150.00.7365.910.00.23-8.00.06.7626.830.054.88-3.970.011.11-77.780.077.7855.560.020.93-2.830.0
19Q2 (2)21.00-1.410.01.35-46.430.02.58214.630.01.65534.620.00.65490.910.00.44300.00.00.25-7.410.05.3358.630.057.15-10.450.050.00-85.710.050.00120.00.021.5411.320.0
19Q1 (1)21.300.00.02.520.00.00.820.00.00.260.00.00.110.00.00.110.00.00.270.00.03.360.00.063.820.00.0350.000.00.0-250.000.00.019.350.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.0712.932.55-44.813.4731.192.75-57.691.87-62.972.47-75.711.79-68.090.83-20.956.63-30.2846.56-35.7392.8630.917.14-75.436.0417.8821.3212.27
2022 (9)23.9745.894.6202.64-5.066.5005.05010.1705.6101.056.069.51072.44-39.1370.93-6.9829.0722.45.12-6.118.99-15.9
2021 (8)16.43-17.44-5.0302.78-4.41-6.560-6.760-14.080-6.5300.9913.79-3.520119.0017.5276.25-54.2523.7505.45-12.6122.583.91
2020 (7)19.90-6.44-1.5702.9115.38-0.910-0.910-1.420-0.6500.87-16.352.18-55.87101.2680.24166.6792.98-66.6706.2437.4321.737.89
2019 (6)21.2711.591.9002.5285.062.21198.651.45705.562.35803.851.67317.51.049.474.94103.2956.18-0.1186.36013.64-87.884.541.1620.14-3.91
2018 (5)19.06-12.89-0.1101.36-0.890.74-86.30.18-95.610.26-95.860.40-90.430.95-4.042.43-65.0956.2410.97-12.500112.50653.754.49020.960.82
2017 (4)21.88-2.284.61-10.831.38-4.845.40-22.644.10-25.866.28-33.764.18-26.280.99-1.986.96-18.4150.68-14.9885.0714.5714.93-42.020.00020.794.58
2016 (3)22.3923.75.179.31.4510.066.98-8.045.53-4.669.48-29.045.67-22.441.01-19.28.53-5.1259.61-23.6774.2618.525.74-32.260.00019.8822.19
2015 (2)18.1014.994.7318.251.314.397.5967.185.8047.9613.3619.827.3127.131.25-11.978.9950.5978.10-15.4662.67-28.8838.00219.830.00016.2715.55
2014 (1)15.7404.0001.26-19.154.5403.92011.1505.7501.4215.455.97092.38-15.6388.12-20.4811.8800.00014.08-8.03

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