玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
23Q4 (20)0.01-66.67-50.00.010.00.00.090.00.00.08-11.11-20.0100.00200.0100.0900.00200.0100.0800.00166.6760.0410.00.0
23Q3 (19)0.03-40.00.00.010.00.00.090.00.00.09-25.0-10.033.3366.670.0300.0066.670.0300.0025.0-10.0410.0-8.89
23Q2 (18)0.0566.6766.670.010.00.00.090.00.00.1220.020.020.00-40.0-40.0180.00-40.0-40.0240.00-28.0-28.0410.0-8.89
23Q1 (17)0.0350.00.00.010.00.00.090.0-10.00.10.00.033.33-33.330.0300.00-33.33-10.0333.33-33.330.0410.0-8.89
22Q4 (16)0.02-33.33-33.330.010.00.00.090.0-25.00.10.011.1150.0050.050.0450.0050.012.5500.0050.066.6741-8.89-8.89
22Q3 (15)0.030.0-40.00.010.00.00.090.012.50.10.00.033.330.066.67300.000.087.5333.330.066.67450.00.0
22Q2 (14)0.030.0-70.00.010.00.00.09-10.0-18.180.10.00.033.330.0233.33300.00-10.0172.73333.330.0233.33450.00.0
22Q1 (13)0.030.0-76.920.010.00.00.1-16.6711.110.111.110.033.330.0333.33333.33-16.67381.48333.3311.11333.33450.00.0
21Q4 (12)0.03-40.0-57.140.010.00.00.1250.09.090.09-10.0-18.1833.3366.67133.33400.00150.0154.55300.0050.090.91450.00.0
21Q3 (11)0.05-50.0-44.440.010.00.00.08-27.27-11.110.10.0-9.0920.00100.080.0160.0045.4560.0200.00100.063.64450.0-19.64
21Q2 (10)0.1-23.08100.00.010.00.00.1122.220.00.10.0-16.6710.0030.0-50.0110.0058.89-50.0100.0030.0-58.33450.0-19.64
21Q1 (9)0.1385.7185.710.010.00.00.09-18.18-10.00.1-9.09-9.097.69-46.15-46.1569.23-55.94-51.5476.92-51.05-51.05450.0-28.57
20Q4 (8)0.07-22.22-56.250.010.0-50.00.1122.22-26.670.110.0-15.3814.2928.5714.29157.1457.1467.62157.1428.5793.4145-19.64-28.57
20Q3 (7)0.0980.0-35.710.010.00.00.09-18.18-10.00.11-8.33-21.4311.11-44.4455.56100.00-54.5540.0122.22-49.0722.22560.0-11.11
20Q2 (6)0.05-28.57-64.290.010.00.00.1110.0-8.330.129.09-14.2920.0040.0180.0220.0054.0156.67240.0052.73140.056-11.11-11.11
20Q1 (5)0.07-56.25-50.00.01-50.00.00.1-33.33-9.090.11-15.38-15.3814.2914.29100.0142.8652.3881.82157.1493.4169.23630.00.0
19Q4 (4)0.1614.290.00.02100.00.00.1550.00.00.13-7.140.012.5075.00.093.7531.250.081.25-18.750.0630.00.0
19Q3 (3)0.140.00.00.010.00.00.1-16.670.00.140.00.07.140.00.071.43-16.670.0100.000.00.0630.00.0
19Q2 (2)0.140.00.00.010.00.00.129.090.00.147.690.07.140.00.085.719.090.0100.007.690.0630.00.0
19Q1 (1)0.140.00.00.010.00.00.110.00.00.130.00.07.140.00.078.570.00.092.860.00.0630.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)0.129.090.030.00.36-5.260.390.025.00-8.33300.00-13.16325.00-8.33410.0
2022 (9)0.11-64.520.030.00.38-5.00.390.027.27181.82345.45167.73354.55181.8241-8.89
2021 (8)0.3110.710.030.00.4-2.440.39-13.339.68-9.68129.03-11.88125.81-21.72450.0
2020 (7)0.28-50.880.03-50.00.41-14.580.45-16.6710.711.79146.4373.88160.7169.6445-19.64
2019 (6)0.57-30.490.060.00.48-4.00.54-6.910.5343.8684.2138.1194.7433.9456-11.11
2018 (5)0.82-25.450.06-25.00.5-9.090.58-7.947.320.6160.9821.9570.7323.563-5.97
2017 (4)1.1-41.180.08-27.270.55-9.840.630.07.2723.6450.0053.2857.2770.067-11.84
2016 (3)1.87-12.210.110.00.61-15.280.63-10.05.8813.932.62-3.533.692.5176-14.61
2015 (2)2.139.230.1110.00.72-1.370.7-18.65.160.733.80-9.732.86-25.4889-10.1
2014 (1)1.95-29.860.1-9.090.73-7.590.864.885.13037.44044.10099-13.91

財務分析相關資訊

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。