玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)35.7719.996.364.72208.5-58.890.20-95.02-97.350.03-99.07-99.490.01-99.01-99.660.09-87.14-94.610.18-5.26-33.336.51-31.97-40.8256.613.8-31.060.00-100.0-100.00.00-100.0100.028.7921.8922.82
23Q3 (19)29.816.62-2.171.53-66.52-88.564.02-51.27-78.973.21-60.27-77.791.01-62.17-87.230.70-57.83-82.720.19-5.0-32.149.57-29.94-56.8754.54-23.23-37.2737.50-29.17-46.862.5032.81111.8123.627.8520.51
23Q2 (18)27.96-1.51-16.164.57-44.13-68.58.2529.11-54.048.0860.32-43.32.6736.22-57.751.6639.5-48.920.20-9.09-9.0913.6629.23-37.3171.044.47-36.1652.94-57.65-34.1847.06288.24140.5221.904.63-1.35
23Q1 (17)28.39-15.58-0.218.18-28.75-14.526.39-15.48-43.955.04-14.43-43.941.96-33.56-47.591.19-28.74-41.380.22-18.520.010.57-3.91-28.6368.00-17.19-21.65125.00-20.1452.17-25.0052.08-275.020.93-10.71-2.1
22Q4 (16)33.6310.3720.1111.48-14.14-12.577.56-60.46-39.665.89-59.24-41.12.95-62.71-45.771.67-58.77-41.810.27-3.57-3.5711.00-50.43-27.5482.12-5.55-12.88156.52122.0448.7-52.17-276.81-891.323.4419.5927.67
22Q3 (15)30.47-8.646.6113.37-7.862.0619.126.5245.414.451.437.367.9125.1653.894.0524.6244.130.2827.277.6922.191.8437.8386.95-21.86-7.3370.49-12.36-29.5129.5150.82019.60-11.715.21
22Q2 (14)33.3517.222.4614.5151.6224.3417.9557.4684.4814.2558.5177.96.3268.98115.73.2560.192.310.220.010.021.7947.1357.33111.2828.2235.4680.43-2.08-33.5519.5736.96192.9322.203.84-4.8
22Q1 (13)28.451.61-9.949.57-27.11-6.0811.40-9.0221.418.99-10.123.323.74-31.2570.02.03-29.2753.790.22-21.4329.4114.81-2.443.6486.79-7.924.7182.14-21.96-28.1214.29371.43300.021.3816.45-13.02
21Q4 (12)28.00-2.03-15.0713.130.237.6212.53-4.7129.5810.00-4.9424.845.445.84126.672.872.1495.240.287.6955.5615.18-5.717.7494.260.4628.56105.265.26-18.13-5.26081.5818.36-1.45-25.79
21Q3 (11)28.58-12.2-18.1313.1012.25-0.0813.1535.1551.1510.5231.3449.015.1475.43182.422.8166.27153.150.2630.073.3316.1016.2519.3593.8314.2236.6100.00-17.39-31.250.00100.0100.018.63-20.11-20.11
21Q2 (10)32.553.04-16.7311.6714.52-36.099.733.62-34.838.019.88-28.862.9333.181.031.6928.03-1.740.2017.6533.3313.85-3.08-31.382.15-0.89-0.59121.055.92-4.17-21.05-194.740.023.32-5.130
21Q1 (9)31.59-4.19-9.6410.19-16.48-17.899.39-2.9-36.517.29-8.99-35.832.20-8.33-16.031.32-10.2-17.50.17-5.5630.7714.291.42-29.7482.8913.0519.89114.29-11.1137.14-7.1475.0-142.8624.58-0.650
20Q4 (8)32.97-5.56-12.2712.20-6.94-27.039.6711.15-2.038.0113.46-19.742.4031.87-8.41.4732.43-6.960.1820.020.014.094.45-7.7373.326.74-6.24128.57-11.61-24.03-28.5747.6258.7324.746.0927.53
20Q3 (7)34.91-10.69-14.3113.11-28.2-1.218.70-41.73-87.977.06-37.3-89.091.82-37.24-86.281.11-35.47-84.320.150.036.3613.49-33.09-83.1468.69-16.88-8.69145.4515.15672.03-54.55-159.09-167.2123.320-11.2
20Q2 (6)39.0911.81-0.4118.2647.142.714.930.95-23.7911.26-0.88-29.582.9010.69-36.681.727.5-27.120.1515.387.1420.16-0.88-20.082.6419.53-23.54126.3251.5837.3-21.05-226.32-363.160.000-100.0
20Q1 (5)34.96-6.97-16.1612.41-25.78-31.6314.7949.85-18.8711.3613.83-19.262.620.0-29.761.601.27-20.790.13-13.33-7.1420.3433.2-14.2969.14-11.59-30.1383.33-50.76-16.6716.67124.0700.00-100.0-100.0
19Q4 (4)37.58-7.760.016.7226.00.09.87-86.350.09.98-84.570.02.62-80.260.01.58-77.680.00.1536.360.015.27-80.910.078.203.950.0169.23798.220.0-69.23-185.30.019.40-26.120.0
19Q3 (3)40.743.80.013.27-25.370.072.32269.170.064.69304.570.013.27189.740.07.08200.00.00.11-21.430.080.00217.460.075.23-30.390.018.84-79.520.081.16914.490.026.2634.870.0
19Q2 (2)39.25-5.880.017.78-2.040.019.597.460.015.9913.650.04.5822.790.02.3616.830.00.140.00.025.206.190.0108.089.220.092.00-8.00.08.0000.019.47-4.980.0
19Q1 (1)41.700.00.018.150.00.018.230.00.014.070.00.03.730.00.02.020.00.00.140.00.023.730.00.098.960.00.0100.000.00.00.000.00.020.490.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.16-4.444.99-59.44.4652.75.01-64.294.33-60.25.68-72.323.66-67.320.77-23.010.15-41.4356.61-31.06100.0014.390.0000.2120.2523.458.41
2022 (9)31.566.1212.29-0.242.92-0.5814.0321.0510.8817.2420.5229.5511.2025.841.007.5317.3315.5382.12-12.8887.42-17.2212.5800.18-2.3721.635.36
2021 (8)29.74-15.9912.32-11.752.93-30.3711.59-2.619.28-0.6415.8464.158.9053.980.9357.6315.00-11.0394.2628.56105.61-10.31-6.5400.18-47.5920.53-10.07
2020 (7)35.40-10.8113.96-16.264.21-5.4711.90-56.259.34-60.549.65-59.235.78-56.380.599.2616.86-49.4173.32-6.24117.7493.22-17.7400.3454.822.838.3
2019 (6)39.6910.1916.6749.374.4644.927.20103.923.67130.2523.67128.713.25121.940.54-3.5733.3391.9978.20-15.4860.94-27.1139.06138.280.22-53.621.08-12.31
2018 (5)36.02-2.6211.16-37.163.0860.2613.34-14.0510.28-18.0910.35-39.585.97-46.740.56-37.0817.36-2.2592.5231.7883.61-26.9416.3900.48024.0420.62
2017 (4)36.99-4.5217.7616.151.920.7115.52-5.3712.55-3.1617.13-1.1511.21-9.160.89-6.3217.76-5.9870.2199.01114.4323.54-14.4300.00019.93-12.66
2016 (3)38.742.6815.29-11.921.9129.6416.40-14.4112.96-17.6117.33-36.8412.34-34.010.95-20.1718.89-9.5335.28-23.6592.632.056.32-31.580.00022.8215.54
2015 (2)37.73-2.8617.3621.231.477.7719.1619.6815.7319.827.4426.7418.7026.271.195.3120.8819.0446.21-2.7290.771.969.23-15.90.00019.75-15.09
2014 (1)38.84014.3201.36-30.7516.01013.13021.65014.8101.133.6717.5420.7247.506.7989.023.5210.98-21.60.00023.26-18.3

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