玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.618.12-6.5115.0986.995.1612.98-4.914.689.41-2.393.184.664.2514.221.01-0.98-3.810.110.00.014.60-5.442.03374.356.8321.51116.2796.260.32-16.27-139.92-2.3411.97-29.92-6.12
23Q3 (19)32.0112.79-14.148.0732.3-36.4113.6513.94-6.579.640.63-8.714.473.23-1.111.022.0-19.690.1110.0-8.3315.4410.52-7.32350.436.6129.1859.2416.67-31.6940.76-17.2207.1317.0810.26-6.21
23Q2 (18)28.38-11.64-23.156.10-47.0-51.211.989.11-5.679.586.56-12.914.334.84-9.031.002.04-31.030.10-9.09-23.0813.978.21-5.29328.71-2.8735.950.78-51.41-48.3449.221195.212787.7415.49-4.26-21.49
23Q1 (17)32.12-13.24-12.4811.51-19.7911.8610.98-11.45-11.098.99-1.43-6.844.131.236.440.98-6.67-26.320.110.0-21.4312.91-9.78-11.51338.429.8454.23104.49-9.8425.56-4.4971.73-126.7916.1826.9-15.15
22Q4 (16)37.02-0.71.6214.3513.0819.6812.40-15.1321.219.12-13.646.674.08-9.731.751.05-17.32-33.120.11-8.33-38.8914.31-14.1118.07308.0913.5785.43115.9033.63-0.95-15.90-219.86.5212.75-29.98-15.62
22Q3 (15)37.280.950.1612.691.52-14.8314.6115.0410.5110.56-4.04.874.52-5.041.81.27-12.41-34.540.12-7.69-36.8416.6612.959.1271.2812.1583.8886.73-11.77-22.7613.27678.52203.1518.21-7.77.12
22Q2 (14)36.930.63-15.5312.5021.48-29.712.702.83-25.2511.0013.99-25.174.7622.68-10.021.459.02-44.440.13-7.14-27.7814.751.1-25.35241.8810.24115.098.3018.11-6.121.70-89.84136.2219.733.461.7
22Q1 (13)36.700.7431.9210.29-14.18667.9112.3520.72225.09.6512.87359.523.88-3.24438.891.33-15.29224.390.14-22.22-26.3214.5920.38105.2219.4232.06133.983.23-28.87130.4716.77198.63-74.8419.0726.2111.0
21Q4 (12)36.43-2.12-4.1111.99-19.53-13.810.23-22.62-10.738.55-15.09-7.074.01-9.685.251.57-19.07-32.330.18-5.26-28.012.12-20.63-15.3166.1512.62142.94117.014.21-2.99-17.01-32.1920.4315.11-11.12-7.92
21Q3 (11)37.22-14.87-15.3514.90-16.21.9213.22-22.193.3610.07-31.52.444.44-16.0721.981.94-25.67-12.610.195.56-13.6415.27-22.72-6.66147.5331.14136.12112.287.23-1.26-12.87-173.3911.3717.00-12.37-8.9
21Q2 (10)43.7257.153.7717.781226.8710.6416.99347.1110.5414.70600.020.295.29634.7228.712.61536.59-0.760.18-5.26-14.2919.76177.921.8112.5019.9262.5104.71189.950.09-4.71-107.06-1.9619.4012.920
21Q1 (9)27.82-26.77-27.681.34-90.37-60.03.80-66.84393.512.10-77.17425.00.72-81.1620.00.41-82.33412.50.19-24.011.767.11-50.3121.1293.8137.17107.0436.11-70.06-91.466.67411.9120.8317.184.69-35.22
20Q4 (8)37.99-13.6-0.8913.91-4.86135.3611.46-10.4130.589.20-6.4182.543.814.67164.582.324.5125.240.2513.6425.014.31-12.5352.0768.399.4677.54120.616.071.42-21.37-47.24-12.9816.41-12.06-26.64
20Q3 (7)43.974.3732.2814.62-9.0242.0812.79-16.7914.59.83-19.5611.333.64-11.440.282.22-15.59-9.020.224.76-21.4316.36-15.7114.0162.48-9.7541.65113.718.6923.19-14.52-214.52-288.7118.66014.34
20Q2 (6)42.139.5117.4216.07379.761.6715.371896.141.6612.222955.038.084.114010.06.482.633187.53.140.2123.53-27.5919.41230.6641.9969.2352.7927.45104.62-75.0915.08-4.6298.56-155.850.00-100.0-100.0
20Q1 (5)38.470.3714.393.35-43.32-72.040.77-84.51-93.750.40-92.06-95.570.10-93.06-97.30.08-92.23-96.720.17-15.0-37.045.87-37.62-61.5645.3117.63-8.04420.00253.18330.0-320.00-1591.43-10420.026.5218.5559.57
19Q4 (4)38.3315.310.05.91-42.570.04.97-55.510.05.04-42.920.01.44-60.330.01.03-57.790.00.20-28.570.09.41-34.430.038.52-12.670.0118.9228.830.0-18.92-345.950.022.3737.070.0
19Q3 (3)33.24-7.360.010.293.520.011.172.950.08.83-0.230.03.63-5.960.02.44-4.310.00.28-3.450.014.354.970.044.11-18.80.092.311.540.07.69-6.920.016.32-3.20.0
19Q2 (2)35.886.690.09.94-17.030.010.85-11.930.08.85-1.880.03.864.040.02.554.510.00.297.410.013.67-10.480.054.3210.250.090.91-6.930.08.26166.530.016.861.440.0
19Q1 (1)33.630.00.011.980.00.012.320.00.09.020.00.03.710.00.02.440.00.00.270.00.015.270.00.049.270.00.097.670.00.03.100.00.016.620.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.92-13.7310.38-17.421.75-13.2412.45-4.389.41-6.4617.181.423.90-21.690.41-16.3314.27-5.5374.3521.5183.49-13.4516.63370.70.01-22.7415.07-12.64
2022 (9)37.001.5112.576.082.02-13.2913.0216.3510.0612.1516.9420.484.98-22.670.49-30.9915.1011.03308.0985.4396.47-8.923.5300.01-43.0417.251.65
2021 (8)36.45-10.3811.85-8.782.33-35.4211.193.048.975.1614.0625.766.44-12.140.71-16.4713.60-6.72166.15142.94105.92-11.39-5.9200.01-71.2216.97-13.51
2020 (7)40.6716.0312.9932.423.6012.0410.866.268.534.4111.18-11.277.33-14.770.85-19.0514.588.068.3977.54119.5424.16-19.5400.04-24.3119.6210.91
2019 (6)35.05-3.59.81-23.843.22-8.3910.22-24.528.17-22.0412.60-27.678.60-23.281.05-1.8713.50-20.9638.52-31.3696.281.153.97-17.540.067.517.695.55
2018 (5)36.322.7112.887.783.51-31.7413.5415.5310.4812.9317.4217.4611.2119.381.077.017.080.5956.121.2395.19-6.624.8100.05016.76-3.34
2017 (4)35.364.8911.9521.945.14-13.1711.7212.699.2810.8714.833.279.3912.051.002.0416.982.6655.44-12.29101.937.87-1.9300.00017.34-2.64
2016 (3)33.719.849.80131.685.92-25.8510.40158.068.37186.6414.36225.628.38215.040.9818.0716.5433.2863.21-28.3294.49-9.325.7900.00017.81-7.0
2015 (2)30.69-14.064.23-61.37.99-1.354.03-65.52.92-67.814.41-65.172.66-64.950.832.4712.41-38.5988.1813.11104.2011.22-5.0400.00019.15-3.09
2014 (1)35.71010.9308.1023.5911.6809.07012.6607.5900.81-16.4920.2114.6377.9615.4893.69-13.196.3100.00019.7626.75

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