玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)19.95-8.95-2.0111.401.33-10.7310.79-21.073.858.38-20.044.886.27-6.018.531.99-1.9730.070.2321.0521.0511.97-19.563.73228.768.5-7.02105.4427.91-13.92-5.44-130.9875.8115.24-9.5-5.22
23Q3 (19)21.912.1932.9511.25-0.3518.9213.67-10.367.310.48-5.4211.136.67-9.38-18.362.033.57-21.010.1911.76-29.6314.88-10.369.57210.83-16.63-15.0882.4311.5310.7317.57-32.66-31.2616.84-1.1225.39
23Q2 (18)21.444.4345.6511.2974.7740.0715.2579.273.6911.0890.0579.587.36122.3653.651.96117.7812.640.1713.33-39.2916.6066.1769.91252.89-18.8735.6873.91-3.06-19.9326.099.84201.4517.03-4.7528.14
23Q1 (17)20.530.8311.396.46-49.41-39.688.51-18.09-28.495.83-27.03-31.413.31-37.43-40.890.90-41.18-59.460.15-21.05-42.319.99-13.43-23.09311.7126.6986.276.25-37.76-15.4323.75205.56141.4617.8811.1916.79
22Q4 (16)20.3623.5413.4912.7734.9948.1410.39-18.4517.87.99-15.2724.655.29-35.2525.951.53-40.47-12.070.19-29.63-29.6311.54-15.0216.45246.04-0.976.41122.5064.5525.32-22.50-188.04-1101.2516.0819.73-12.51
22Q3 (15)16.4811.96-18.789.4617.37-9.7312.7445.115.59.4352.847.48.1770.5651.582.5747.714.220.27-3.573.8513.5839.011.13248.2833.272.9774.44-19.35-21.5525.56195.31400.8913.431.05-21.6
22Q2 (14)14.72-20.13-35.88.06-24.74-41.898.78-26.22-36.426.17-27.41-40.444.79-14.46-23.971.74-21.62-35.560.287.697.699.77-24.79-34.91186.3911.3437.3792.312.38-8.498.65-12.02013.29-13.19-21.22
22Q1 (13)18.432.733.3110.7124.256.9911.9034.9214.758.5032.6113.485.6033.3345.832.2227.5926.860.26-3.713.0412.9931.0810.27167.4120.0326.790.16-7.76-6.039.84337.7142.6215.31-16.7-18.95
21Q4 (12)17.94-11.58-2.398.62-17.75-33.028.82-20.04-34.626.41-26.99-32.884.20-22.08-19.231.74-22.67-29.840.273.853.859.91-18.9-32.81139.47-2.8428.697.753.011.662.25-55.96-53.2618.387.33.78
21Q3 (11)20.29-11.519.9110.48-24.44-3.5911.03-20.132.88.78-15.2510.865.39-14.4426.822.25-16.6714.80.260.04.012.22-18.59-1.85143.545.7929.4694.90-5.93-6.35.100497.9617.131.54-8.59
21Q2 (10)22.9328.5316.113.8738.5645.2413.8133.1744.1510.3638.3250.586.3064.0664.922.7054.2956.980.2613.044.015.0127.4236.58135.682.698.29100.885.142.340.00-100.0016.87-10.69-2.54
21Q1 (9)17.84-2.944.7610.01-22.2277.810.37-23.1364.867.49-21.5753.83.84-26.1570.671.75-29.4465.090.23-11.544.5511.78-20.1447.07132.1321.839.0395.95-0.226.914.05-15.68-60.4718.896.66-1.77
20Q4 (8)18.38-0.43-11.5512.8718.4-15.0513.4925.720.459.5520.582.85.2022.3513.042.4826.5314.810.264.013.0414.7518.47-1.93108.45-2.192.1196.15-5.06-15.054.81475.0136.4617.71-5.513523.08
20Q3 (7)18.46-6.53-27.5510.8713.8235.210.7312.026.537.9215.1224.334.2511.2627.631.9613.9536.110.250.013.6412.4513.2825.25110.88-11.5-10.31101.282.756.71-1.280-125.2118.748.26-2.34
20Q2 (6)19.7515.9710.219.5569.6338.619.5852.3112.446.8841.279.033.8269.7818.631.7262.2621.130.2513.6413.6410.9937.29.14125.293.38-12.4398.579.8422.710.00-100.0-100.017.31-9.984.66
20Q1 (5)17.03-18.057.245.63-62.84-12.036.29-53.16-22.154.87-47.58-15.452.25-51.09-14.121.06-50.93-12.40.22-4.354.768.01-46.74-16.56121.1914.12.8389.74-20.7112.710.26177.78-49.6519.2314692.312.67
19Q4 (4)20.78-18.450.015.1588.430.013.4358.370.09.2945.840.04.6038.140.02.1650.00.00.234.550.015.0451.310.0106.21-14.080.0113.1919.250.0-13.19-359.340.00.13-99.320.0
19Q3 (3)25.4842.190.08.0416.690.08.48-0.470.06.370.950.03.333.420.01.441.410.00.220.00.09.94-1.290.0123.62-13.60.094.9218.160.05.08-74.150.019.1916.020.0
19Q2 (2)17.9212.850.06.897.660.08.525.450.06.319.550.03.2222.90.01.4217.360.00.224.760.010.074.90.0143.0821.410.080.330.880.019.67-3.430.016.54-11.690.0
19Q1 (1)15.880.00.06.400.00.08.080.00.05.760.00.02.620.00.01.210.00.00.210.00.09.600.00.0117.850.00.079.630.00.020.370.00.018.730.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.9020.1110.291.081.1014.6612.079.638.9911.421.85-3.916.58-14.880.72-24.2113.3411.07228.76-7.0285.26-7.7214.7493.820.180.516.6215.1
2022 (9)17.40-11.7610.18-4.410.96-17.411.010.928.07-1.4722.7424.137.73-5.390.95-4.0412.01-0.66246.0476.4192.40-5.587.60216.010.18-37.6214.44-18.88
2021 (8)19.726.8310.657.251.17-20.9710.916.868.1910.2318.3223.78.1713.950.993.1312.093.42139.4728.697.860.632.41-12.470.29-20.8517.80-2.2
2020 (7)18.46-7.849.939.121.471.5310.216.247.437.3714.8110.197.1712.910.965.4911.694.56108.452.1197.253.092.75-47.960.36-5.5818.2032.85
2019 (6)20.0313.619.1012.211.4550.089.613.446.92-1.013.44-27.236.35-23.030.91-22.2211.188.33106.21-12.6694.348.085.28-58.460.3811.0813.7027.56
2018 (5)17.6314.338.115.60.979.819.2931.776.9917.4818.4722.728.2529.311.1711.4310.3228.2121.60-6.387.28-19.7412.7200.34010.74-12.18
2017 (4)15.420.267.6814.460.88-3.587.053.525.954.5715.052.316.386.871.053.968.051.26129.77-13.62108.7510.23-8.7500.00012.235.7
2016 (3)15.3814.186.7196.770.91-21.176.8186.585.6994.214.71141.155.97115.521.019.787.9562.91150.23-5.9898.655.621.35-79.60.00011.57-13.79
2015 (2)13.471.23.4118.821.165.573.6512.652.9322.086.1050.992.7718.880.92-2.134.889.66159.7973.6193.415.296.59-41.60.00013.42-6.42
2014 (1)13.3102.8701.10-37.453.2402.4004.0402.3300.9456.674.4558.3692.0441.3888.71-40.8611.2900.00014.34-27.36

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