玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)47.59-1.04-37.29-97.41-25.14-370.58-128.66-1.55-318.62-142.53-12.5-342.19-3.09-4.39-180.05-0.8815.38-157.520.010.0-50.0-40.0037.15-147.4197.48-1.848.5776.9234.6232.8723.08-35.38-37.3675.8717.98247.07
23Q3 (19)48.09-10.65-4.85-77.84-97.86-578.64-126.69-192.65-435.91-126.69-103.55-435.91-2.96-79.39-274.68-1.04-55.22-550.00.010.00.0-63.64-927.57-439.41201.1939.5618.4957.14-31.4314.2935.71114.29-28.5764.3125.969.19
23Q2 (18)53.8241.37-40.42-39.34-163.57-175.09-43.29-208.74-198.43-62.24-760.72-241.52-1.65-1070.59-161.11-0.67-615.38-159.820.010.0-50.07.69-93.08-87.98144.169.3-6.6783.33-44.44-29.4916.67133.33191.6751.08-31.31142.2
23Q1 (17)38.07-49.84-29.061.8871.89429.3239.81-32.35208.219.42-83.99125.60.17-95.6115.740.13-91.5176.470.01-50.00.0111.1131.68455.55131.89-27.49-38.79150.00159.09200.0-50.00-235.71-200.074.36240.1667.89
22Q4 (16)75.8950.16139.4836.00413.86128.2858.85348.94135.3358.85348.94135.33.86588.61240.881.531056.25321.740.02100.0100.084.38350.03226.56181.907.13-12.0557.8915.79-17.2936.84-26.3284.2121.86-42.49-77.92
22Q3 (15)50.54-44.0534.7-11.47-121.89-124.71-23.64-153.7594.06-23.64-153.7594.06-0.79-129.2694.14-0.16-114.2994.750.01-50.00.018.75-70.7105.11169.809.93-21.5150.00-57.69537.550.00375.0-55.1338.0180.23-12.48
22Q2 (14)90.3368.46129.5652.39378.82194.4343.98219.54125.8843.98219.54125.882.70350.0144.261.12758.82231.760.02100.0100.064.00220.0212.01154.46-28.31-68.53118.18136.36225.0-18.18-136.36-125.021.09-52.38-73.33
22Q1 (13)53.6269.271.91-18.7985.2470.37-36.7977.9159.58-36.7977.9359.58-1.0860.5872.16-0.1775.3672.130.010.00.020.00130.00215.474.18-46.0150.00-28.57-20.050.00150.0100.044.29-55.27-15.28
21Q4 (12)31.69-15.548.05-127.30-374.29-395.52-166.5758.12-17.98-166.7358.08-18.1-2.7479.6662.67-0.6977.3854.00.010.00.0-66.6781.82-46.69206.83-4.39-38.8970.00712.5250.020.00-82.05-75.099.01127.98275.61
21Q3 (11)37.52-4.653.5346.41183.65286.43-397.73-134.07-10230.65-397.73-134.07-10230.65-13.47-120.82-3981.82-3.05-258.82-1320.00.010.0-50.0-366.67-541.7-759.95216.33-55.92-22.76-11.43-131.4394.29111.4353.21-62.8643.43-45.09168.25
21Q2 (10)39.3526.16-9.02-55.4812.51-522.87-169.92-86.7-386.88-169.92-86.7-386.88-6.10-57.22-215.75-0.85-39.34-149.130.010.0-50.0-57.140-151.43490.7722.9788.3736.36-41.82100.072.73190.910.079.0951.280
21Q1 (9)31.196.345.19-63.41-146.83-613.27-91.0135.54-166.58-91.0135.54-187.55-3.8847.14-132.34-0.6159.33-144.00.010.00.00.00100.0-100.0399.1017.9344.9762.50212.587.525.00-68.75-62.552.2898.33-0.89
20Q4 (8)29.33-19.07-5.33-25.69-313.91-121.27-141.18-3567.01-551.2-141.18-3567.01-558.8-7.34-2124.24-84.89-1.50-700.0-138.10.01-50.0-75.0-45.45-181.8-365.17338.4320.836.9720.00110.0-65.080.00-73.3386.6726.3662.82-17.03
20Q3 (7)36.24-16.2146.7212.01-8.46167.89-3.85-106.597.29-3.85-106.597.29-0.33-106.2698.680.25-85.55104.050.020.0-60.055.56-50.0154.17280.087.5-16.44-200.00-1200.0-1671.43300.00312.5243.7516.190-48.57
20Q2 (6)43.2545.8769.6113.12247.58143.2959.23273.49170.6559.23287.14170.485.27415.57153.231.73792.0164.070.02100.0-50.0111.11150.02403.0260.53-5.376.5518.18-45.45-47.4772.739.0918.180.00-100.0-100.0
20Q1 (5)29.65-4.29-19.23-8.8923.435.73-34.14-57.47-99.3-31.65-47.69-84.23-1.6757.9319.71-0.2560.3244.440.01-75.0-80.044.44159.2862.96275.30-12.9826.0433.33-41.67-33.3366.6755.5633.3352.7566.0469.94
19Q4 (4)30.9825.430.0-11.6134.370.0-21.6884.750.0-21.4384.930.0-3.9784.070.0-0.6389.810.00.04-20.00.017.14116.710.0316.38-5.610.057.14348.980.042.86-50.890.031.770.920.0
19Q3 (3)24.70-3.140.0-17.6941.640.0-142.19-69.620.0-142.17-69.170.0-24.92-151.720.0-6.18-128.890.00.0525.00.0-102.56-179.680.0335.1737.070.012.73-63.230.087.2741.820.031.48-8.220.0
19Q2 (2)25.50-30.540.0-30.31-221.420.0-83.83-389.380.0-84.04-389.170.0-9.90-375.960.0-2.70-500.00.00.04-20.00.0-36.67-234.470.0244.5211.940.034.62-30.770.061.5423.080.034.3010.50.0
19Q1 (1)36.710.00.0-9.430.00.0-17.130.00.0-17.180.00.0-2.080.00.0-0.450.00.00.050.00.027.270.00.0218.430.00.050.000.00.050.000.00.031.040.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)47.56-34.6-40.58053.49177.47-66.020-81.480-7.360-2.2700.03-57.14-2.330197.488.5760.71-36.3939.29764.290.00065.11136.94
2022 (9)72.72107.6525.17019.28-42.1726.77026.7705.1902.3600.07133.3356.630181.90-12.0595.45409.094.55-94.410.00027.48-57.55
2021 (8)35.02-2.99-41.15033.33-29.63-215.310-215.340-22.980-5.5400.03-57.14-140.000206.83-38.8918.75081.25-27.780.00064.74181.11
2020 (7)36.1023.01.80047.3740.05-14.520-14.120-4.3400.0600.07-68.1850.880338.436.97-12.500112.5051.070.00023.03-28.21
2019 (6)29.350-16.98033.82201.34-68.590-68.580-41.350-13.3900.2215.79-25.740316.38281.7324.47-78.5974.4700.00032.08-2.82
2018 (5)-4.930-40.54011.2236.56-35.880-35.920-12.320-6.2900.1935.71-20.41082.886.75114.2931.6-14.2900.00033.0134.52
2017 (4)5.76-67.37-45.6008.22339.73-52.540-52.540-12.690-6.7800.14-64.1-39.73077.647.4586.84013.1600.00024.54178.23
2016 (3)17.6573.04-1.1101.87-80.84-0.220-0.220-0.1500.4500.39457.143.27072.26-8.740.0000.0000.0008.82-81.48
2015 (2)10.20-59.51-94.7109.76153.66-49.240-74.050-9.300-4.6500.07-61.11-29.27079.188.78195.00316.0-95.0000.00047.6220.44
2014 (1)25.190-38.4803.8516.15-82.790-83.230-23.470-14.6700.18-50.0-75.64072.79144.4346.88053.12-97.340.00039.5476.75

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