玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)86.65-5.2354.59-39.88-1470.4567.83-18.01-333.5988.96-17.53-327.3789.12-3.16-255.6786.13-0.41-137.6194.410.05-37.50.010.00-71.0109.13250.093.0616.26200.00300.0161.54-100.00-300.0-525.077.3038.41-31.65
23Q3 (19)91.431.44187.792.91105.09102.067.71119.31106.647.71119.31106.642.03128.92108.841.09169.43123.750.0860.0100.034.480162.69242.66-3.3138.3150.00-63.64-58.9350.00233.33330.055.85-35.75-61.01
23Q2 (18)90.131.09170.9-57.1916.1167.67-39.92-527.6780.07-39.92-527.6780.07-7.02-575.091.46-1.57-1146.6778.640.050.025.00.00-100.0100.0250.967.67-78.04137.50-90.1857.72-37.5096.88-392.586.92-4.75-42.68
23Q1 (17)89.1659.0788.06-68.1745.0248.62-6.3696.195.36-6.3696.0595.36-1.0495.4397.720.15102.04102.530.050.00.040.00136.52150.52233.088.35-70.941400.001730.771343.75-1200.00-5200.0-39700.091.25-19.31-26.02
22Q4 (16)56.0576.42-27.96-123.9812.29-59138.1-163.17-40.47-2737.74-161.16-38.74-4813.41-22.780.78-1224.42-7.34-59.91-3036.00.0525.0-44.44-109.52-99.13-519.78215.1222.61-55.4376.47-37.18023.53208.24-76.47113.09-21.04112.62
22Q3 (15)31.77-4.51-51.82-141.3520.09-46.28-116.1642.05.69-116.1642.05.69-22.9672.0636.06-4.5937.5528.950.040.0-33.33-55.0059.8122.5175.45-84.65-65.62121.7439.6454.2-21.74-269.57-203.26143.23-5.5526.07
22Q2 (14)33.27-29.82-57.12-176.89-33.32-22778.21-200.27-46.18-1602.98-200.27-46.18-1602.98-82.17-80.12-1307.02-7.35-24.16-775.00.04-20.0-63.64-136.84-72.84-829.811142.8242.51225.5587.18-10.1012.82323.08-87.18151.6422.94193.76
22Q1 (13)47.41-39.06-39.4-132.68-63280.95-733.92-137.00-2282.61-781.59-137.00-4076.83-781.59-45.62-2552.33-381.6-5.92-2468.0-251.790.05-44.44-70.59-79.17-403.45-300.99801.9466.17135.8996.970-7.653.03-96.97160.61123.34131.89155.57
21Q4 (12)77.8017.99-6.050.21100.22-99.0-5.7595.33-147.72-3.2897.34-124.44-1.7295.21-113.260.25103.87-91.20.0950.0-50.026.09136.76-19.28482.61-5.4216.45-0.00-100.0-100.0100.00375.0233.3353.19-53.1827.49
21Q3 (11)65.94-15.0-21.94-96.63-12488.46-3289.11-123.17-947.36-8713.29-123.17-947.36-8713.29-35.91-514.9-2250.3-6.46-669.05-950.00.06-45.45-68.42-70.97-478.51-468.29510.2845.363.1178.950-47.3721.05-78.95121.05113.61120.0975.08
21Q2 (10)77.58-0.84-21.210.78-96.27-86.82-11.76-158.51-313.43-11.76-158.51-313.43-5.84-136.05-186.78-0.84-121.54-152.170.11-35.29-45.018.75-52.4-23.63351.043.26-32.42-0.00-100.0-100.0100.002100.0051.626.960
21Q1 (9)78.24-5.52-19.1220.93-0.81109.2520.1066.8108.120.1049.78108.116.2024.9123.633.9037.32122.060.17-5.56142.8639.3921.88120.82339.96-17.97-29.32105.00-40.015.12-5.0093.33-156.8848.2615.680
20Q4 (8)82.81-1.9730.7221.10596.37107.0512.05742.66103.8513.42838.46104.2912.97676.65129.572.84273.68115.590.18-5.26200.032.3267.72112.93414.43-16.26131.58175.0016.6784.21-75.0025.0-1975.041.72-35.710
20Q3 (7)84.47-14.2113.53.03-48.82100.941.43-74.05100.431.43-74.05100.431.67-75.19106.090.76-52.8105.490.19-5.0375.019.27-21.51107.88494.88-4.72346.24150.0028.5755.23-100.000-4550.064.890-73.33
20Q2 (6)98.461.7825.945.92102.62102.265.51102.22101.985.51102.22101.986.73109.81136.861.61109.11116.070.20185.71400.024.55112.98111.4519.417.99526.17116.6727.9123.43-0.00-100.0-100.00.000-100.0
20Q1 (5)96.7452.7126.19-226.2724.35-154.01-248.1820.73-150.16-248.1820.73-150.16-68.57-56.34-252.91-17.682.96-79.490.0716.67-30.0-189.1924.32-144.37480.97168.76542.3291.21-3.990.988.79119.78-9.160.000-100.0
19Q4 (4)63.35-14.880.0-299.097.030.0-313.075.210.0-313.085.210.0-43.86-59.960.0-18.22-31.650.00.0650.00.0-250.00-2.270.0178.9661.370.095.00-1.690.04.0078.00.00.00-100.00.0
19Q3 (3)74.42-4.810.0-321.72-22.690.0-330.28-18.960.0-330.28-18.960.0-27.42-50.160.0-13.84-38.120.00.040.00.0-244.44-13.490.0110.9033.690.096.632.230.02.25-58.990.0243.3314.250.0
19Q2 (2)78.181.980.0-262.23-194.380.0-277.65-179.860.0-277.65-179.860.0-18.266.020.0-10.02-1.730.00.04-60.00.0-215.38-178.20.082.9510.780.094.524.650.05.48-43.380.0212.9870.130.0
19Q1 (1)76.660.00.0-89.080.00.0-99.210.00.0-99.210.00.0-19.430.00.0-9.850.00.00.100.00.0-77.420.00.074.880.00.090.320.00.09.680.00.0125.190.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)89.56110.23-36.20014.61-56.18-11.860-11.750-8.740-0.7200.2222.2222.470250.0916.26290.91212.73-200.0000.27-91.5775.61-42.73
2022 (9)42.60-44.24-142.76033.3385.27-153.110-152.610-116.780-25.5600.18-59.09-94.050215.12-55.4393.02189.416.98-90.233.16-25.13132.02125.64
2021 (8)76.40-8.56-3.56017.9910.12-11.810-11.330-26.870-2.9300.44-33.3317.57419.82482.6116.4532.14-56.1171.43166.924.21-26.1858.51-23.46
2020 (7)83.5513.46-14.65016.34-57.87-20.070-19.680-48.220-11.1200.66112.93.380414.43131.5873.24-22.6926.76408.455.71-31.2176.44-57.62
2019 (6)73.6412.6-207.76038.78264.49-219.390-219.390-169.170-65.7700.3124.0-170.070178.9637.6394.74-40.745.2608.30-8.9180.3615.52
2018 (5)65.400-165.95010.64-57.45-104.100-104.590-55.390-25.5500.25316.67-87.940130.0337.51159.86-59.52-59.1809.110156.13-62.82
2017 (4)-10.050-648.27025.00382.5-164.460-182.820-22.800-9.3400.06-68.42-81.25094.56-25.85394.94283.49-294.9400.000419.93392.47
2016 (3)70.371904.84-71.5505.18-33.16-69.350-84.160-30.300-15.3100.1958.33-45.600127.52106.38102.9921.59-2.9900.00085.27-31.48
2015 (2)3.51-88.83-184.3007.750.18-217.480-210.800-36.160-23.7000.12-7.69-179.07061.7956.3984.70-21.6515.3000.000124.4530.06
2014 (1)31.430-119.1507.74169.73-110.120-114.050-19.830-13.9600.13-23.53-76.19039.5112.82108.11-83.94-8.1100.00095.6934.6

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