玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)9.42-10.11-2.795.13-3.39-0.587.7513.8-16.225.21-4.4-22.931.6324.43-17.260.7034.629.370.1233.3333.338.7611.59-12.49127.97-31.68-32.9665.43-15.8717.2333.3350.0-24.565.16-22.29-9.79
23Q3 (19)10.48-8.87-27.175.31-23.49-35.166.81-14.66-33.755.45-12.1-33.941.31-27.22-22.940.52-21.211.960.09-10.050.07.85-11.8-31.26187.3211.38-28.4477.78-11.62-1.6822.2266.676.356.6411.97-20.19
23Q2 (18)11.50-17.15-17.216.94-18.93-13.687.98-10.74-16.186.20-14.36-7.191.8013.2127.660.6617.8640.430.1042.8642.868.90-10.73-14.75168.18-21.59-32.4788.00-7.674.613.33184.44-16.05.93-21.87-28.3
23Q1 (17)13.8843.247.68.5665.8915.368.94-3.356.37.247.17.581.59-19.293.250.56-12.5-5.080.07-22.22-12.59.97-0.47.9214.4912.3714.0895.3170.777.94.69-89.39-59.827.5932.69-0.91
22Q4 (16)9.69-32.66432.425.16-37.0308.069.25-10.0271.936.76-18.0674.681.9715.88105.210.6425.4972.970.0950.012.510.01-12.3557.89190.88-27.0815.8655.81-29.44220.4444.19111.46-69.295.72-31.25-7.44
22Q3 (15)14.393.6162.598.191.87624.7810.287.98471.118.2523.51618.751.7020.571316.670.518.51537.50.06-14.29-25.011.429.39296.53261.775.119.6879.10-5.9723.0520.9031.64-41.498.320.632.27
22Q2 (14)13.897.67162.088.048.36240.689.5213.2300.06.68-0.74160.941.41-8.4438.240.47-20.3414.630.07-12.5-50.010.4412.99240.07249.0632.4631.1384.13-4.76-15.8715.8736.0508.277.96116.49
22Q1 (13)12.90608.7929.397.42399.1926.848.4156.3227.236.7373.936.511.5460.4220.310.5959.465.360.080.0-20.09.2445.7422.38188.0214.127.4388.33290.61-0.6211.67-91.895.07.6623.958.04
21Q4 (12)1.82-66.79-41.1-2.48-319.47-808.575.38198.89127.973.87706.2573.540.96700.021.520.37362.5-9.760.080.0-46.676.34120.14102.56164.75-24.6817.21-46.34-172.09-401.22143.90302.9370.076.18-1.7551.1
21Q3 (11)5.483.4-51.721.13-52.12-84.911.80-24.37-76.030.48-81.25-94.310.12-88.24-97.370.08-80.49-95.920.08-42.86-65.222.88-6.19-63.68218.7215.1565.6764.29-35.71-35.7135.71006.2964.6662.53
21Q2 (10)5.30-46.84-59.482.36-59.66-74.652.38-63.99-74.492.56-48.07-72.171.02-20.31-82.260.41-26.79-81.610.1440.0-39.133.07-59.34-68.45189.948.5326.53100.0012.50.580.00-100.003.82-46.120
21Q1 (9)9.97222.65206.775.851571.43319.16.61180.08330.314.93121.08303.721.2862.03372.340.5636.59660.00.10-33.3342.867.55141.21643.17175.0124.51-4.2888.89477.780.7411.11-86.8788.897.0973.35-23.52
20Q4 (8)3.09-72.78-58.910.35-95.33-94.532.36-68.58-65.042.23-73.55-54.950.79-82.71-90.20.41-79.08-83.470.15-34.78-69.393.13-60.53-54.96140.566.47-18.7715.38-84.62-83.7984.6201565.874.095.680
20Q3 (7)11.35-13.23134.997.49-19.55320.297.51-19.51239.078.43-8.37344.354.57-20.521072.341.96-12.114020.00.230.0475.07.93-18.5402.67132.02-12.06-55.67100.000.5861.540.000-100.03.870-71.71
20Q2 (6)13.08302.46362.199.31448.69188.589.33425.09173.419.20480.17184.875.751323.4753.412.232330.01493.750.23228.571050.09.73800.0222.7150.12-17.9-47.5399.4312.6820.140.00-100.0-100.00.00-100.0-100.0
20Q1 (5)3.25-56.78-21.69-2.67-141.7260.39-2.87-142.5255.78-2.42-148.8950.31-0.47-105.8320.34-0.10-104.03-11.110.07-85.71133.33-1.39-120.060.62182.845.67-35.2288.24-7.04-15.65.8815.81229.419.270-34.44
19Q4 (4)7.5255.690.06.40288.240.06.75225.00.04.95243.480.08.061814.890.02.485060.00.00.491125.00.06.95365.270.0173.03-41.90.094.9253.330.05.08-86.670.00.00-100.00.0
19Q3 (3)4.8370.670.0-3.4067.650.0-5.4057.510.0-3.4568.170.0-0.4746.590.0-0.0568.750.00.04100.00.0-2.6266.960.0297.824.10.061.90-25.20.038.10120.950.013.68-39.060.0
19Q2 (2)2.83-31.810.0-10.51-55.930.0-12.71-95.840.0-10.84-122.590.0-0.88-49.150.0-0.16-77.780.00.02-33.330.0-7.93-124.650.0286.081.350.082.76-20.840.017.24479.310.022.4558.770.0
19Q1 (1)4.150.00.0-6.740.00.0-6.490.00.0-4.870.00.0-0.590.00.0-0.090.00.00.030.00.0-3.530.00.0282.260.00.0104.550.00.0-4.550.00.014.140.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)11.13-10.536.36-9.270.323.567.84-15.975.95-15.726.31-4.542.655.160.4120.598.84-13.84127.97-32.9681.328.4219.05-22.690.0006.20-15.42
2022 (9)12.44119.47.01272.870.3022.469.33142.347.06140.966.6193.842.5260.510.34-26.0910.26116.91190.8815.8675.0053.3124.64-51.770.0007.3331.36
2021 (8)5.67-39.031.88-65.760.25159.823.85-34.862.93-52.593.41-67.621.57-64.070.46-30.34.73-27.68164.7517.2148.92-47.3251.08615.110.0005.5826.24
2020 (7)9.3034.015.4928.870.107.785.9136.186.1896.1910.5372.624.37101.380.6610.06.5428.99140.56-18.7792.86-5.67.14335.710.0004.428.87
2019 (6)6.9404.2600.09-76.24.3403.1506.1002.1700.60445.455.070173.03-37.7198.36-1.641.6400.0004.06-76.84
2018 (5)-6.110-19.0900.3782.12-19.040-12.620-4.550-1.0900.11-74.42-15.220277.8043.31100.00-13.06-0.0000.00017.53196.11
2017 (4)11.3697.916.88341.030.21-50.655.97317.485.35192.356.85291.432.61174.740.4330.37.15126.98193.84-5.99115.024.8-15.4500.0005.92-20.64
2016 (3)5.74-52.171.56-73.240.42-19.651.43-74.61.83-66.611.75-61.450.95-56.220.330.03.15-58.55206.1922.11109.766.02-9.7600.0007.46-18.74
2015 (2)12.000.845.83-7.610.5236.375.63-9.345.4812.994.54-22.662.17-23.590.33-36.547.603.12168.8624.61103.521.74-3.5200.0009.1826.1
2014 (1)11.9006.3100.38106.696.2104.8505.8702.8400.52-51.857.37-55.39135.514.97101.752.37-1.7500.0007.2873.33

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