玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)39.3020.425.7235.1229.5933.0828.95-77.56-24.7723.14-80.12-37.261.56-77.97-39.061.29-72.9-32.460.040.00.058.09-63.99-12.8753.76-3.1-5.22121.54478.8777.41-21.22-126.86-167.3922.52-21.72-10.85
23Q3 (19)32.64-16.73-12.3827.10-18.45-14.48129.01363.4275.47116.42619.09262.347.08555.56248.774.76385.71230.560.040.00.0161.33181.65169.9255.48-10.592.2121.00-82.38-77.2379.00504.89914.8928.7714.763.6
23Q2 (18)39.2020.57.3433.2320.316.5727.8446.14-75.1716.196.23-84.681.0818.68-83.830.9811.36-77.520.040.00.057.2810.88-57.1362.0515.291.8119.16-17.79328.3-19.5156.59-127.0325.07-10.66-10.14
23Q1 (17)32.534.06-2.427.624.66-1.9919.05-50.49-41.8315.24-58.68-49.060.91-64.45-40.520.88-53.93-16.980.040.033.3351.66-22.51-6.4153.82-5.114.14144.94111.5768.89-44.94-242.72-425.5428.0611.08-8.0
22Q4 (16)31.26-16.08-24.4626.39-16.72-24.9938.4811.99-23.2436.8814.78-20.742.5626.11-7.251.9132.641.060.040.00.066.6711.54-4.4456.724.516.0468.51-25.71-2.4131.49304.535.6725.26-9.04-4.68
22Q3 (15)37.252.0-14.0731.691.64-15.9434.36-69.35-42.8832.13-69.59-42.772.03-69.61-34.31.44-66.97-32.710.040.00.059.77-55.26-25.5954.28-10.9410.1992.22231.4547.157.78-89.21-79.1527.77-0.4715.71
22Q2 (14)36.529.57-12.8431.1810.65-17.84112.11242.32235.76105.66253.14226.626.68336.6251.584.36311.32232.820.0433.330.0133.60142.03149.3560.9517.9436.3827.82-67.58-75.5372.18422.8626.727.90-8.5231.11
22Q1 (13)33.33-19.4513.6428.18-19.913.1332.75-34.6720.1829.92-35.725.711.53-44.577.751.06-43.9211.580.03-25.0-25.055.20-20.8810.5851.685.73-11.4285.8222.25-6.2813.81-53.6763.8330.5015.0924.95
21Q4 (12)41.38-4.5445.7635.18-6.6857.1250.13-16.6662.5546.53-17.1270.252.76-10.6866.271.89-11.6875.00.040.00.069.77-13.1528.3548.88-0.77-11.370.2012.01-2.9229.80-20.179.6526.5010.42-0.34
21Q3 (11)43.353.4670.637.70-0.6681.9560.1580.1486.6356.1473.54406.683.0962.63329.172.1463.36328.00.040.00.080.3349.9343.6849.2610.23-21.0662.67-44.88-2.5137.33372.414.5324.0012.78-1.03
21Q2 (10)41.9042.86102.7137.9552.35154.5333.3922.5351.732.3535.9270.531.9033.875.931.3137.8965.820.040.00.053.587.338.2944.69-23.4-12.65113.7024.1769.23-13.70-262.62-142.7821.28-12.82-22.93
21Q1 (9)29.333.3141.3524.9111.2659.0727.25-11.64-4.9223.80-12.92-8.391.42-14.46-10.690.95-12.04-18.80.040.00.049.92-8.17-9.6358.345.8623.4491.5726.6467.428.43-69.0-81.424.41-8.20
20Q4 (8)28.3911.7367.4922.398.0689.9130.84-4.3117.2627.33146.6631.91.66130.5610.671.08116.0-4.420.040.0-20.054.36-2.775.0855.11-11.6815.8372.3112.4861.8727.18-23.9-50.8826.599.658.18
20Q3 (7)25.4122.931.0720.7238.97-0.9132.2346.4317.4111.08-41.59-49.360.72-33.33-58.620.50-36.71-60.940.040.0-20.055.9113.08.062.4021.9733.6864.29-4.32-15.4135.7111.548.8124.25-12.177.87
20Q2 (6)20.67-0.39-21.0514.91-4.79-32.5322.01-23.22.0418.97-26.9852.01.08-32.0813.680.79-32.482.60.040.0-20.049.48-10.433.151.168.251.5767.1922.84-34.3432.03-29.31477.3427.61016.06
20Q1 (5)20.7522.42-22.7815.6632.82-30.2428.668.9724.7225.9825.3916.451.596.00.01.173.54-6.40.04-20.0-20.055.246.798.5947.26-0.678.1554.7022.44-44.045.30-18.121848.070.00-100.0-100.0
19Q4 (4)16.95-32.580.011.79-43.620.026.30-4.190.020.72-5.30.01.50-13.790.01.13-11.720.00.050.00.051.73-0.080.047.581.930.044.67-41.220.055.33130.540.024.589.340.0
19Q3 (3)25.14-3.970.020.91-5.380.027.4527.260.021.8875.320.01.7483.160.01.2866.230.00.050.00.051.777.880.046.68-7.330.076.00-25.730.024.001132.00.022.48-5.510.0
19Q2 (2)26.18-2.570.022.10-1.560.021.57-6.140.012.48-44.060.00.95-40.250.00.77-38.40.00.050.00.047.99-5.660.050.3715.260.0102.334.760.0-2.33-200.00.023.79-2.620.0
19Q1 (1)26.870.00.022.450.00.022.980.00.022.310.00.01.590.00.01.250.00.00.050.00.050.870.00.043.700.00.097.670.00.02.330.00.024.430.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)36.104.4630.975.5621.737.7650.14-9.3541.68-19.8910.50-18.357.94-11.480.160.080.931.453.76-5.2261.8016.5338.25-18.560.00025.96-6.21
2022 (9)34.56-12.7129.34-14.8620.174.5955.3125.8252.0327.1512.8628.738.9732.690.160.079.8123.7256.7216.0453.03-32.3746.97117.640.00027.6814.85
2021 (8)39.5965.7934.4686.1719.28-17.7643.9653.7140.9296.739.99102.646.7694.250.160.064.5119.7548.88-11.378.4221.1221.58-38.790.00024.10-7.7
2020 (7)23.880.1318.51-4.5423.441.9628.6016.2620.807.774.93-15.293.48-22.150.16-23.8153.876.555.1115.8364.75-17.8935.2566.690.00026.119.75
2019 (6)23.85-6.8419.39-8.7522.991.4624.60-16.2119.30-32.145.82-39.314.47-34.930.21-4.5550.58-8.7347.585.1378.859.0721.15-23.380.00023.794.89
2018 (5)25.6057.8321.2574.922.66-15.4229.3669.9128.4471.849.5998.146.8792.980.2215.7955.4219.2145.26-26.1972.302.9527.60-7.290.00022.68-13.1
2017 (4)16.221147.6912.15026.79-6.9817.28016.5504.8403.5600.195.5646.4969.361.3241.5870.23-23.0929.77242.40.00026.10-4.36
2016 (3)1.30-84.87-2.55028.8019.77-2.790-3.700-0.920-0.4600.18-14.2927.46-7.4843.3154.2991.30-0.68.70-2.170.00027.2912.91
2015 (2)8.59-31.934.62-42.8924.0517.335.05-65.363.50-66.790.94-69.870.83-67.580.21-8.729.68-17.328.072.2691.8566.048.89-80.00.00024.177.18
2014 (1)12.6208.09020.501.6814.58010.5403.1202.5600.230.035.89-16.2227.45-14.6755.3289.7144.44-37.260.00022.55-7.32

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