玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.46-53.33-40.721.011742.9893.8218.09107.2107.3617.37106.91107.064.41559.38712.51.463750.07400.00.070021.54-30.76-61.23239.89-5.617.94116.2713355.332687.12-16.09-115.95-115.41.19-94.38-96.05
23Q3 (19)56.690.35140.011.14-96.13123.08-251.21-146.99-231.37-251.21-143.28-231.37-0.96-31.51-60.0-0.04-300.0-300.00.000031.11-38.5145.17254.163.2620.36-0.8896.98-112.98100.88-21.848.1921.1987.19122.82
23Q2 (18)56.49-2.647.1129.47345.84320.4-101.7159.017.5-103.2658.3813.77-0.7318.89-69.770.02140.00.00.000050.59122.57-18.69246.136.5622.43-29.07-965.89-442.64129.0725.6422.5111.32-48.14-44.32
23Q1 (17)58.0230.03-7.796.61-39.02-88.71-248.10-0.87-619.8-248.10-0.87-913.18-0.90-25.0-170.87-0.05-150.0-108.470.000-100.022.73-59.09-63.94230.973.9217.55-2.7339.32-102.22102.73-1.69550.1321.83-27.571154.6
22Q4 (16)44.6288.91-4.1510.84319.43-31.04-245.95-224.43-251.16-245.95-224.43-250.61-0.72-20.0-166.67-0.02-100.0-200.00.000055.56159.260.0222.255.2517.73-4.49-166.5279.45104.4912.07-14.2630.14216.9344.07
22Q3 (15)23.62-55.21-36.84-4.94-170.47-142.59-75.8138.51-50.12-75.8136.69-47.86-0.60-39.53-172.73-0.01-150.000.000021.43-65.56-31.69211.165.0367.916.76226.13129.2893.24-11.5-24.249.51-53.22-39.62
22Q2 (14)52.74-16.1831.557.01-88.03-58.79-123.28-358.29-69.81-119.75-492.49-36.53-0.43-133.86-10.260.02-96.61125.00.00-100.0062.22-1.3724.11201.042.3280.68-5.36-104.3676.79105.36561.66-14.420.331068.3935.62
22Q1 (13)62.9235.1777.8458.54272.39135.3847.73168.157.8230.51143.49-24.591.27570.37122.810.592850.043.90.0100.063.0413.46-7.58196.484.08113.77122.82661.47119.94-22.82-118.73-151.681.74-91.68-63.45
21Q4 (12)46.5524.4759.215.7235.52-45.15-70.04-38.69-428.21-70.15-36.82-465.75-0.27-22.73-132.930.020-96.360.000-100.055.5677.1190.47188.7850.11101.47-21.885.21-116.3121.88-0.98456.020.9232.83786.44
21Q3 (11)37.40-6.7193.7811.60-31.8-25.02-50.5030.44-479.7-51.2741.55-637.42-0.2243.59-120.00.00100.0-100.00.000-100.031.37315.598.04125.7613.0243.96-23.080.0-119.86123.080.0858.9715.755.071972.37
21Q2 (10)40.0913.3130.0817.01-31.6-33.92-72.60-263.99-408.28-87.71-316.78-549.33-0.39-168.42-123.49-0.08-119.51-107.210.00-100.0-100.07.55-88.93-71.83111.2721.0668.9-23.08-141.32-121.15123.08178.731453.8514.99214.920
21Q1 (9)35.3821.052.4324.87-13.2239.1744.27107.45119.740.46110.95134.010.57-30.49-61.740.41-25.45-59.00.01-50.0-80.068.21133.84202.2291.91-1.9146.5655.84-58.4-36.9544.16228.98286.364.76101.69380.81
20Q4 (8)29.2451.536.8928.6685.26108.7421.3460.45-29.9419.18101.05-28.570.82-25.45-47.10.55-24.66-46.080.02-71.43-33.3329.1784.15-13.8893.707.2642.94134.2315.5198.46-34.23-111.11-162.222.36210.5338.82
20Q3 (7)19.30-37.38-40.415.47-39.9-45.6813.30-43.52-52.319.54-51.13-62.11.10-33.73-62.070.73-34.23-61.380.0740.00.015.84-40.9-44.9287.3632.629.69116.226.5313.77-16.22-78.38-654.050.760-14.61
20Q2 (6)30.8232.7932.1625.7444.0475.723.5516.8760.4219.5212.952.261.6611.41167.741.1111.0122.00.050.066.6726.8018.7457.3765.885.0638.93109.0923.179.09-9.09-179.5500.00-100.0-100.0
20Q1 (5)23.218.6638.9817.8730.15436.6420.15-33.85245.6317.29-35.61254.31.49-3.871046.151.00-1.96566.670.0566.67150.022.57-33.36131.7262.71-4.3367.3288.5796.9359.4311.43-79.23-74.290.99-41.76-72.58
19Q4 (4)21.36-34.030.013.73-51.790.030.469.210.026.856.670.01.55-46.550.01.02-46.030.00.03-57.140.033.8717.770.065.55-2.690.044.98-55.970.055.022658.610.01.7091.010.0
19Q3 (3)32.3838.850.028.4894.40.027.8989.990.025.1796.330.02.90367.740.01.89278.00.00.07133.330.028.7668.880.067.3642.050.0102.152.150.0-2.1500.00.89-58.220.0
19Q2 (2)23.3239.640.014.65339.940.014.68151.80.012.82162.70.00.62376.920.00.50233.330.00.0350.00.017.0374.850.047.4226.520.0100.0080.00.00.00-100.00.02.13-41.00.0
19Q1 (1)16.700.00.03.330.00.05.830.00.04.880.00.00.130.00.00.150.00.00.020.00.09.740.00.037.480.00.055.560.00.044.440.00.03.610.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)28.11-49.5220.76-52.350.90-79.557.52123.816.8001.7901.43155.360.08300.022.46-60.41239.897.94276.13-78.69-176.1300.0002.02-63.73
2022 (9)55.6846.3743.57115.914.39-52.783.360-9.130-0.5200.5686.670.02100.056.7312.43222.2517.731295.650-1195.6500.0005.57-46.7
2021 (8)38.0454.6320.18-1.469.291320.7-6.070-10.750-0.2900.30-90.680.01-94.4450.46127.81188.78101.47-325.000425.0000.00010.45850.0
2020 (7)24.60-6.6120.484.440.65528.9218.79-20.3515.40-26.75.08-1.173.22-11.290.1812.522.15-13.6193.7042.94108.9731.11-8.9700.0001.10-31.68
2019 (6)26.3458.5819.6177.630.1035.7623.5977.521.0185.115.1434.913.6330.110.16-30.4325.6479.6865.5571.5583.110.016.89-0.020.0001.6140.0
2018 (5)16.61-47.0911.04-58.260.082.7913.29-59.9811.35-61.053.81-43.392.79-39.480.2353.3314.27-58.5338.21-27.0783.114.4116.89-16.760.0001.15-37.16
2017 (4)31.3929.0226.4524.590.0778.3633.2140.1929.1430.616.73-27.484.61-19.970.15-42.3134.4142.952.397.2279.60-11.1720.2995.180.0001.8357.76
2016 (3)24.33-32.9921.23-32.110.045.4723.69-23.2122.31-23.159.28-30.235.76-20.110.268.3324.08-24.0948.86-37.0689.60-11.6410.4000.0001.16-6.45
2015 (2)36.31-7.0431.273.610.04-10.9130.8512.2629.0314.7413.3017.187.2132.290.2420.031.727.5677.63-23.1101.41-7.62-1.3500.0001.24-17.33
2014 (1)39.06030.1800.04-40.6527.48025.30011.3505.4500.205.2629.49-3.31100.95-30.35109.78-2.54-9.7800.0001.5031.58

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