玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.82-9.45-6.171.26-52.63-3.82-5.70-1112.77-95.21-5.61-804.84-103.26-3.31-794.59-131.47-0.70-350.0-483.330.200.011.110.17-96.69-94.74201.625.319.53-22.1996.0750.81122.19-81.63-15.796.6823.9313.22
23Q3 (19)9.747.157.742.661.92638.89-0.4758.7780.42-0.6258.1174.49-0.3755.9575.00.28133.33286.670.200.0-4.765.1413.9794.7191.45-0.433.34-564.04-145.59-3686.06665.17101.77478.925.39-5.275.89
23Q2 (18)9.091.68-22.442.6120.83-26.89-1.14-2000.0-140.71-1.48-722.22-192.5-0.84-740.0-177.780.12-67.57-83.330.205.26-16.674.51-26.67-36.92192.272.31.05-229.67-106.06-279.81329.67108.931289.025.69-1.922.37
23Q1 (17)8.94-4.89-30.912.1664.89-57.810.06102.05-99.0-0.1893.48-103.7-0.1093.01-102.990.37408.33-75.330.195.56-20.836.1590.4-39.88187.952.115.733790.008501.734352.05-3690.00-2642.9-24913.915.80-1.6923.67
22Q4 (16)9.403.98-23.891.31263.89-69.89-2.92-21.67-158.05-2.76-13.58-159.74-1.433.38-142.06-0.1220.0-108.110.18-14.29-28.03.2322.35-64.19184.07-0.65-2.72-45.11-202.79-152.19145.1126.29969.185.9015.9128.82
22Q3 (15)9.04-22.87-31.880.36-89.92-94.17-2.40-185.71-127.03-2.43-251.87-132.4-1.48-237.04-125.21-0.15-120.83-106.640.21-12.5-19.232.64-63.08-78.86185.27-2.63-7.07-14.90-111.66-121.41114.90514.41277.75.099.4648.83
22Q2 (14)11.72-9.43-0.513.57-30.27-42.142.80-53.41-58.081.60-67.08-68.571.08-67.66-72.860.72-52.0-56.360.240.0-7.697.15-30.11-31.51190.287.04-5.72127.7350.0438.38-27.73-286.45-460.24.65-0.859.41
22Q1 (13)12.944.7821.275.1217.7-10.026.0119.48-20.084.865.19-18.463.34-1.76-15.011.501.35-3.850.24-4.09.0910.2313.41-9.63177.77-6.05-10.3285.13-1.512.614.879.57-39.044.692.4-4.48
21Q4 (12)12.35-6.9361.864.35-29.6136.795.03-43.3676.494.62-38.490.123.40-42.08136.111.48-34.51102.740.25-3.8525.09.02-27.7826.33189.22-5.09-6.386.4324.22-22.5813.57-55.39216.624.5833.92-12.76
21Q3 (11)13.2712.6551.146.180.1657.658.8832.93-1.667.5047.35-6.725.8747.4940.432.2636.9738.650.260.052.9412.4919.64-12.41199.37-1.21-1.6369.58-24.6260.5930.42295.21-46.323.42-19.53-34.48
21Q2 (10)11.7810.486.396.178.441567.576.68-11.17224.865.09-14.6210.893.981.27280.091.655.77492.860.2618.1873.3310.44-7.776860.0201.821.81-5.9192.3022.091435.447.70-68.45-92.84.25-13.44-22.87
21Q1 (9)10.6739.8450.715.6978.932373.917.52163.86313.645.96145.27287.423.93172.92363.761.56113.7921.050.2210.046.6711.3258.54414.55198.23-1.84-7.2775.60-32.281260.1424.40309.62-77.14.91-6.480
20Q4 (8)7.63-13.1137.693.18-18.88278.652.85-68.44170.22.43-69.78166.761.44-65.55178.690.73-55.21335.480.2017.6517.657.14-49.93440.91201.94-0.37-1.55111.64157.66154.09-11.64-120.54-120.765.250.570
20Q3 (7)8.7838.92102.773.92959.46578.059.03268.79759.128.04275.16625.494.18289.14597.621.63488.13975.00.1713.33-5.5614.269406.67290.68202.68-5.510.2443.33726.87-27.3356.67-46.9940.365.22-5.265.88
20Q2 (6)6.32-10.7319.920.3760.87156.06-5.35-51.99-58.75-4.59-44.34-103.1-2.21-48.32-90.52-0.42-121.05-425.00.150.0-11.760.15-93.18-91.71214.500.344.11-6.91-6.06-135.12106.910.3733.115.5106.17
20Q1 (5)7.08120.5668.570.23112.92108.33-3.5213.323.81-3.1812.6421.48-1.4918.5828.71-0.1938.7152.50.15-11.76-11.762.2066.67331.37213.774.224.46-6.52-114.83-110.9106.5289.99165.720.000-100.0
19Q4 (4)3.21-25.870.0-1.78-117.070.0-4.06-196.350.0-3.64-137.910.0-1.83-117.860.0-0.31-875.00.00.17-5.560.01.32-63.840.0205.111.440.043.94-26.310.056.0638.850.00.00-100.00.0
19Q3 (3)4.33-17.840.0-0.82-24.240.0-1.3759.350.0-1.5332.30.0-0.8427.590.00.04150.00.00.185.880.03.65101.660.0202.20-1.860.059.62202.940.040.38-49.730.04.93-5.010.0
19Q2 (2)5.2725.480.0-0.6676.090.0-3.3727.060.0-2.2644.20.0-1.1644.50.0-0.0880.00.00.170.00.01.81254.90.0206.030.680.019.68-67.070.080.32100.370.05.19-0.570.0
19Q1 (1)4.200.00.0-2.760.00.0-4.620.00.0-4.050.00.0-2.090.00.0-0.400.00.00.170.00.00.510.00.0204.640.00.059.770.00.040.090.00.05.220.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)9.16-16.192.18-20.733.1112.49-1.830-1.980-4.6000.09-95.480.79-11.243.98-34.75201.629.53-119.130219.2100.29-13.365.8917.33
2022 (9)10.93-9.742.75-50.812.7724.481.25-82.170.62-89.311.59-90.751.99-71.730.89-11.886.10-43.52184.07-2.72221.00177.33-121.0000.34-10.675.0218.12
2021 (8)12.1161.685.59174.022.22-25.387.01567.625.80523.6617.19819.257.04311.71.0153.0310.8075.04189.22-6.379.69-59.020.3100.38-15.224.25-22.16
2020 (7)7.4975.412.0402.982.91.0500.9301.8701.7100.66-5.716.17235.33201.94-1.55194.34331.02-94.3400.45-13.715.468.98
2019 (6)4.27-46.63-1.5002.9022.95-3.330-2.850-5.960-0.7600.70-17.651.84-59.65205.115.8945.09-89.054.9100.52-0.655.0119.29
2018 (5)8.00-9.61.97-36.662.360.930.48-81.10.36-80.950.89-80.181.46-45.720.851.194.56-29.63193.71-0.32409.83234.58-309.8300.524931.84.201.94
2017 (4)8.85-35.123.11-57.222.33-16.312.54-60.191.89-58.04.49-44.082.69-29.770.8425.376.48-39.27194.3313.48122.497.45-22.4900.0104.12-21.82
2016 (3)13.6483.337.27320.232.79-7.676.3804.5008.0303.8300.670.010.67597.39171.254.88114.000-14.0000.0005.275.19
2015 (2)7.441.641.73-27.313.0224.81-3.210-3.240-5.540-1.2300.67-23.861.53-75.16163.2811.98-53.980153.9100.0005.0124.63
2014 (1)7.3202.3802.42-11.892.2501.5503.2502.4600.887.326.168.26145.8113.75106.03-41.83-6.0300.0004.02-4.06

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