玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)11.65-49.35-22.64-17.82-353.12-6753.85-27.08-308.31-664.97-23.28-310.68-274.88-7.71-215.77-105.6-3.62-204.93-122.090.16-46.67-42.86-20.69-225.93-2278.16111.9412.99-2.3767.7426.45441.9435.48-23.57-59.4528.30171.0778.21
23Q3 (19)23.00139.8393.777.04150.0324.9213.00198.86219.4111.05188.12243.176.66231.1221.743.45243.75238.240.3050.03.4516.43312.0120.8399.07-4.73-18.6953.57-49.11166.9646.43982.14-72.6910.44-38.11-12.34
23Q2 (18)9.59-26.34-29.85-14.08-18.62-116.28-13.15-12.2-298.48-12.54-35.57-6700.0-5.08-53.94-5744.44-2.40-65.52-2100.00.2017.65-13.04-7.75-26.02-1483.93103.999.73-13.06105.265.26-47.37-5.26094.7416.87-2.222.87
23Q1 (17)13.02-13.5591.75-11.87-4465.3828.79-11.72-231.07-53.2-9.25-48.95-18.74-3.3012.0-7.14-1.4511.04-0.690.17-39.29-10.53-6.15-606.9-80.8894.77-17.35-7.69100.00700.0-54.17-0.00-100.0100.017.258.63-4.85
22Q4 (16)15.0626.873573.17-0.2691.6998.24-3.54-186.9873.42-6.21-292.8656.72-3.75-281.1655.14-1.63-259.856.650.28-3.453.7-0.87-111.6991.66114.66-5.898.8912.50115.62-88.687.50-48.531004.1715.8833.3320.67
22Q3 (15)11.87-13.17202.04-3.1351.9280.864.07223.33125.523.221594.74125.332.072200.0139.351.02750.0144.540.2926.0961.117.441228.57156.28121.841.86-6.16-80.00-140.0-177.24170.00270.04860.011.91-13.26-29.11
22Q2 (14)13.67101.3331.95-6.5160.9524.83-3.3056.8679.10.19102.44101.290.09102.92101.40.12108.33104.170.2321.0515.00.56116.47104.06119.6116.510.82200.00-8.33264.71-100.0015.38-321.4313.73-24.27-10.55
22Q1 (13)6.791556.1-18.49-16.67-12.94-101.82-7.6542.57-364.71-7.7945.71-176.15-3.0863.16-164.44-1.4461.7-165.450.19-29.63-9.52-3.4067.4-171.73102.66-2.51-14.13218.1898.93177.01-118.18-1121.21-129.5518.1337.7720.39
21Q4 (12)0.41-89.57-95.77-14.769.72-71.23-13.3216.49-55.97-14.35-12.9-83.04-8.36-58.94-115.46-3.76-64.19-113.640.2750.017.39-10.4321.1-46.69105.30-18.9-18.3109.685.99.68-9.68-170.97013.16-21.679.94
21Q3 (11)3.93-62.07-75.47-16.35-88.8-626.67-15.95-1.01-113.45-12.7113.48-113.75-5.2618.32-109.05-2.2920.49-108.820.18-10.0-35.71-13.224.06-111.03129.849.4436.86103.5788.875796.43-3.57-107.91-103.516.809.4520.26
21Q2 (10)10.3624.37-56.03-8.66-4.84-204.21-15.79-646.37-306.68-14.69-243.6-282.94-6.44-234.73-199.54-2.88-230.91-211.630.20-4.76-35.48-13.78-390.72-245.36118.64-0.76-32.6954.84119.35-51.2545.16-88.71822.5815.351.930
21Q1 (9)8.33-14.12-51.91-8.264.189.532.89133.84138.9510.23230.48234.614.78223.2255.192.20225.0276.00.21-8.716.674.74166.67267.49119.55-7.24-15.51-283.33-383.33-326.67400.0001700.015.0625.810
20Q4 (8)9.70-39.45-23.92-8.62-283.1152.35-8.54-107.260.5-7.84-108.4865.08-3.88-106.6849.28-1.76-106.7848.840.23-17.8643.75-7.11-105.9357.78128.8835.8512.63100.005600.017.65-0.00-100.0-100.011.97-14.32-54.14
20Q3 (7)16.02-32.028.67-2.25-127.0884.67118.581452.091004.592.431051.06817.0758.09797.841283.125.95905.811129.760.28-9.6833.33119.831164.031466.3694.87-46.17-14.8-1.82-101.62-101.6102.181734.91866.3613.970-39.08
20Q2 (6)23.5636.03163.838.31191.02136.77.64202.96133.368.03205.66138.486.47310.06193.362.58306.4162.770.3172.2255.09.48434.98153.38176.2524.57191.08112.50-10.012.5-6.2575.000.000-100.0
20Q1 (5)17.3235.8484.65-9.1349.5352.55-7.4265.6848.11-7.6066.1555.87-3.0859.7442.21-1.2563.6658.880.1812.50.0-2.8383.1969.99141.4923.65118.65125.0047.06-6.25-25.00-266.6725.00.00-100.0-100.0
19Q4 (4)12.752.410.0-18.09-23.230.0-21.62-64.910.0-22.45-74.170.0-7.65-55.80.0-3.44-36.510.00.16-23.810.0-16.84-92.020.0114.432.770.085.00-25.00.015.00212.50.026.1013.820.0
19Q3 (3)12.4539.420.0-14.6835.160.0-13.1142.750.0-12.8938.240.0-4.9129.150.0-2.5238.690.00.215.00.0-8.7750.620.0111.3583.90.0113.3313.330.0-13.3300.022.93-13.410.0
19Q2 (2)8.93-4.80.0-22.64-17.670.0-22.90-60.140.0-20.87-21.20.0-6.93-30.020.0-4.11-35.20.00.2011.110.0-17.76-88.340.060.55-6.430.0100.00-25.00.00.00100.00.026.484.660.0
19Q1 (1)9.380.00.0-19.240.00.0-14.300.00.0-17.220.00.0-5.330.00.0-3.040.00.00.180.00.0-9.430.00.064.710.00.0133.330.00.0-33.330.00.025.300.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.4926.45-6.8303.3326.46-6.250-5.530-9.390-3.8400.80-20.79-1.330111.94-2.37107.89-63.22-10.5300.56-35.716.8715.47
2022 (9)12.25117.2-5.5702.6342.46-1.940-2.200-4.670-1.9101.0110.991.500114.668.89293.33151.0-193.3300.88579.014.61-2.4
2021 (8)5.64-65.63-11.9301.8529.98-10.260-7.680-15.220-6.7100.91-7.14-7.760105.30-18.3116.870-16.8700.13014.977.08
2020 (7)16.4151.1-2.1701.42-60.1134.17026.61058.28026.4000.9836.1136.180128.8812.63-6.420106.0400.00013.98-44.39
2019 (6)10.867.74-18.6103.5637.62-17.800-18.150-24.800-12.5500.72-32.08-13.060114.4363.31104.00-16.07-4.0000.00025.1420.75
2018 (5)10.081.51-9.2402.59-13.59-7.520-6.230-10.340-6.3201.0620.45-4.21070.0752.53123.9138.93-23.9100.17020.82-8.84
2017 (4)9.938.41-12.3203.005.2-13.940-12.730-15.970-11.1900.88-6.38-10.49045.9415.689.19-6.2412.16149.320.00022.84-3.63
2016 (3)9.1611.03-12.3802.85-2.45-12.990-11.940-14.930-11.2700.945.62-9.81039.7451.3395.12-18.04.8800.00023.703.99
2015 (2)8.257.84-12.7602.92-9.64-10.900-9.060-10.600-8.0600.8934.85-7.74026.26-25.86116.00-18.8-17.3300.00022.79-7.24
2014 (1)7.650-14.4703.23106.94-10.170-8.530-8.100-5.6000.66-49.62-6.30035.42-32.55142.86320.17-42.8600.00024.5798.47

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