玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)37.2957.341507.3323.27152.11281.0919.13234.44190.1115.01162.41170.715.50193.56223.211.85120.24364.290.1025.0100.061.465.9312.24871.44-16.88-23.55120.69-23.297.49-20.6967.82-153.215.20-7.82-23.31
23Q3 (19)23.70-8.35215.849.23-7.88129.175.7234.27113.535.7234.27113.535.2830.37129.810.8415.07162.220.080.0100.058.020.0714.391048.35-4.881.83157.14-34.52107.14-64.2954.08-348.5716.49-0.72-30.42
23Q2 (18)25.8682.5167.8910.02461.73119.594.26142.56106.664.26142.56106.664.05152.67122.220.73417.39143.20.0833.33166.6757.985.2311.051102.08-7.4429.93240.00860.0197.93-140.00-300.0-820.016.61-10.84-42.0
23Q1 (17)14.17510.78168.32-2.7778.4491.9-10.0152.8578.46-10.0152.8578.46-7.6938.8740.53-0.2367.1481.890.0620.050.055.100.62-2.041190.654.4563.1425.00-59.09-65.9170.0080.0162.518.63-6.0-26.07
22Q4 (16)2.32111.34120.9-12.8559.3945.64-21.2349.867.56-21.2349.869.32-12.5828.9726.82-0.7048.1566.350.0525.025.054.767.9758.311139.9110.7272.5661.11-19.4466.1538.8950.37-39.5819.82-16.37-5.57
22Q3 (15)-20.4646.2968.95-31.6438.1459.79-42.2933.957.07-42.2933.957.07-17.712.85-33.16-1.3520.1223.30.0433.33100.050.72-2.85-18.061029.5121.3783.6375.86-5.83-4.625.8633.026.2723.70-17.25-30.88
22Q2 (14)-38.09-83.6560.49-51.15-49.5654.42-63.98-37.6552.8-63.98-37.6552.8-18.23-40.99-30.03-1.69-33.0719.910.03-25.050.052.21-7.184.42848.2316.2268.6980.569.85-2.9519.44-27.0814.3828.6413.65-37.58
22Q1 (13)-20.74-86.8558.76-34.20-44.6750.44-46.4828.9846.46-46.4832.8346.46-12.9324.78-20.62-1.2738.9425.730.040.0100.056.2562.6210.29729.8310.4864.973.3399.37-7.5426.67-58.5728.8925.2020.06-28.91
21Q4 (12)-11.1083.1554.69-23.6469.9640.45-65.4533.55-19.57-69.2029.75-26.42-17.19-29.25-138.75-2.08-18.18-87.390.04100.033.3334.59-44.12-45.78660.6017.8361.8936.78-53.74-48.8364.37214.27128.8620.99-38.79-15.26
21Q3 (11)-65.8931.66-50.95-78.6929.88-45.59-98.5027.33-47.46-98.5027.33-47.46-13.305.14-77.81-1.7616.59-45.450.020.00.061.9023.8-4.02560.6411.544.1879.52-4.2-2.6620.4820.483.8734.29-25.26-9.62
21Q2 (10)-96.41-91.7157.63-112.22-62.6159.71-135.54-56.1347.52-135.54-56.1363.55-14.02-30.7816.65-2.11-23.3935.470.020.0100.050.00-1.96-2.0502.8313.6130.2183.004.65-23.117.00-17.83314.245.8829.420
21Q1 (9)-50.29-105.27-72.7-69.01-73.83-44.83-86.81-58.5972.84-86.81-58.5972.84-10.72-48.8971.49-1.71-54.0581.890.02-33.33-33.3351.00-20.05122.45442.598.4626.2379.3110.34429.7120.69-26.44-75.7235.4543.12-3.83
20Q4 (8)-24.5043.87-173.91-39.7026.55-299.9-54.7418.05-494.66-54.7418.05-454.3-7.203.74-336.07-1.118.26-194.870.0350.0-50.063.79-1.094.33408.064.9469.5371.88-12.02-49.9128.1242.63164.6924.77-34.7131.27
20Q3 (7)-43.6580.81-290.2-54.0580.59-1005.36-66.8074.14-667900.0-66.8082.04-18985.71-7.4855.53-12366.67-1.2163.0-532.140.02100.0-60.064.4926.422.77388.840.6953.4681.69-24.32019.72348.45037.94058.94
20Q2 (6)-227.52-681.32-1090.08-278.52-484.51-4703.64-258.2819.19-861033.33-371.84-16.33-41215.56-16.8255.27-10412.5-3.2765.36-1357.690.01-66.67-80.051.02122.45-4.21386.1610.1353.23107.94620.910-7.94-109.3100.00-100.0-100.0
20Q1 (5)-29.12-187.84-204.49-47.65-339.93-519.45-319.63-2404.47-7585.48-319.63-2168.8-7876.89-37.60-1332.79-5181.08-9.44-906.84-1988.00.03-50.0-40.0-227.22-471.64-504.38350.6345.6736.014.97-89.56-94.2885.21295.99152.7536.8695.3469.08
19Q4 (4)33.1544.440.019.86232.660.013.87138800.00.015.454514.290.03.055183.330.01.17317.860.00.0620.00.061.1416.390.0240.70-5.010.0143.4800.0-43.4800.018.87-20.950.0
19Q3 (3)22.95-0.130.05.97-1.320.0-0.01-133.330.0-0.3561.110.0-0.0662.50.00.287.690.00.050.00.052.53-1.370.0253.390.550.00.0000.00.0000.023.870.170.0
19Q2 (2)22.98-17.550.06.05-46.740.00.03-99.30.0-0.90-121.90.0-0.16-121.620.00.26-48.00.00.050.00.053.26-5.210.0252.01-2.250.00.00-100.00.00.00100.00.023.839.310.0
19Q1 (1)27.870.00.011.360.00.04.270.00.04.110.00.00.740.00.00.500.00.00.050.00.056.190.00.0257.820.00.0261.540.00.0-161.540.00.021.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.50011.34044.07-44.816.3405.07017.1303.1000.3193.7558.499.37871.44-23.55179.03142.28-79.0300.95-33.6716.55-30.7
2022 (9)-17.170-30.49079.85-31.2-41.280-41.280-59.710-4.9900.1660.053.4813.331139.9172.5673.895.5226.11-13.71.43-17.8823.88-25.95
2021 (8)-49.030-63.820116.075.11-91.270-92.550-53.960-7.6100.1011.1147.190660.6061.8970.0375.5130.25-49.661.74-9.0332.25-21.93
2020 (7)-53.350-72.630110.43162.92-181.850-194.410-66.920-15.6200.09-57.14-48.750408.0669.5339.90-82.5660.1001.92-73.0441.3187.86
2019 (6)26.948.7211.1019.2342.00-2.584.83295.94.92203.73.57224.552.19-0.90.21-22.2255.871.92240.70-9.85228.81-70.34-128.8107.100.7621.996.33
2018 (5)24.7832.449.3166.2543.12307.371.22-73.591.62-63.351.10-73.562.21-15.00.27-44.954.82190.21266.99549.45771.43544.96-671.4307.05020.685.4
2017 (4)18.7124.45.60010.587.824.6204.4204.1602.6000.4925.6418.89586.9141.11-83.06119.61440.84-21.5700.00019.62-6.84
2016 (3)15.04-43.27-2.9709.8284.79-13.570-13.950-18.670-4.3000.3950.02.75-64.79242.621.622.12-65.2577.8871.350.00021.06-8.12
2015 (2)26.51-48.29-2.1605.310-3.580-3.640-2.050-0.1800.26100.07.81-72.97238.8013020.8863.64175.7645.45-40.910.00022.92-11.68
2014 (1)51.2707.7800.00029.68029.6804.4203.9300.13-87.6228.89716.11.82-99.2123.08-88.976.9200.00025.95-15.44

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