玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
22Q2 (20)12.43-1.66-1.194.44-25.38-7.56.4319.7443.214.8419.824.423.022.721.341.227.967.020.18-18.18-28.013.4623.4935.82231.69-5.037.8468.83-37.68-35.5630.74381.75550.7915.1817.77-10.34
22Q1 (19)12.640.847.495.9516.67483.335.3720.67471.284.0414.77741.672.948.89764.711.139.71264.520.22-12.0-15.3810.9014.9854.61243.9511.1426.69110.45-3.614.32-10.9125.25-23.6412.89-14.47-21.31
21Q4 (18)12.54-2.1814.635.10-1.54117.954.45-27.526257.143.52-6.382055.562.70-8.162350.01.03-7.21505.880.250.0-7.419.48-15.8852.66219.496.8439.84114.5936.11-95.81-14.59-192.3199.4515.07-2.59-10.35
21Q3 (17)12.821.911.15.187.9219.636.1436.75281.373.76-3.34244.952.94-1.34302.741.11-2.63113.460.250.0-7.4111.2713.7238.79205.44-4.3825.9384.19-21.18-68.6515.81331.88109.3815.47-8.629.25
21Q2 (16)12.5846.79-23.764.80370.59-26.944.49377.66-13.983.89710.421.32.98776.4733.631.14267.745.560.25-3.8519.059.9140.57-24.64214.8411.5749.6106.820.88-14.79-6.8222.7373.8316.933.36-13.22
21Q1 (15)8.57-21.66-42.871.02-56.41-78.340.941242.86-95.080.48366.67-97.320.34383.33-97.40.3182.35-92.860.26-3.713.047.0513.53-73.28192.5622.68-4.4105.88-96.13329.45-8.8299.67-111.7116.38-2.56-11.51
20Q4 (14)10.94-13.72-30.722.34-45.96-66.230.07-95.65-96.55-0.18-116.51-110.53-0.12-116.44-107.790.17-67.31-76.710.270.03.856.21-23.52-25.09156.96-3.79-36.132733.33917.93696.76-2666.67-1482.42-1003.4516.8118.710
20Q3 (13)12.68-23.15-16.524.33-34.09-17.051.61-69.16-59.031.09-71.61-65.060.73-67.26-76.220.52-51.85-56.30.2728.57-3.578.12-38.25-24.25163.1413.6-36.67268.52114.21102.05-168.52-546.75-412.314.16-27.42-21.94
20Q2 (12)16.5010.056.846.5739.49228.55.22-72.66596.03.84-78.58910.532.23-82.92596.881.08-75.12157.140.21-8.7-8.713.15-50.1543.56143.61-28.7-42.35125.35408.42-53.72-26.06-134.5884.3719.515.410.92
20Q1 (11)15.00-5.070.454.71-32.031077.519.09840.394872.517.93948.541511.8113.06748.051432.654.34494.527133.330.23-11.544.5526.38218.21206.03201.43-18.03-19.6824.66-92.81124.6675.34131.18-63.8318.5107.87
19Q4 (10)15.793.9549.676.9332.76320.02.03-48.3595.191.71-45.1972.731.54-49.8473.030.73-38.6630.360.26-7.144.08.29-22.67-0.72245.74-4.6-6.96343.06158.14118.85-241.67-634.67-325.790.00-100.0-100.0
19Q3 (9)15.1944.3937.475.22161.0100.773.93424.03175.03.12721.054357.143.07859.385016.671.19183.33250.00.2821.747.6910.7217.0356.5257.603.410.38132.89-50.93-94.28-32.8980.2698.5218.143.137.59
19Q2 (8)10.5219.5558.22.00400.0174.630.75287.5112.120.38129.92106.130.32132.65106.690.42600.0137.170.234.550.09.166.26825.25249.10-0.67-1.03270.83370.83525.5-166.67-180.0-393.9417.592.51-8.72
19Q1 (7)8.80-16.5937.070.40-75.76115.87-0.40-138.4686.39-1.27-228.2856.8-0.98-210.1150.750.06-89.29113.640.22-12.00.08.623.23126.25250.77-5.0614.5-100.00-163.79-216.9208.33467.061340.9717.16-6.64-13.64
18Q4 (6)10.55-4.5231.551.65-36.54186.391.04766.67175.910.991314.29155.310.891383.33170.630.5664.71354.550.25-3.854.178.3521.968.01264.132.9239.1156.76-93.2612.75-56.7697.45-45.4418.389.02-5.5
18Q3 (5)11.0566.17-8.452.60197.0136.840.12101.94-78.570.07101.13-86.270.06101.26-83.330.34130.093.030.2613.044.06.85591.92-1.44256.631.9637.682325.005269.64605.8-2225.00-4024.09-845.6316.86-12.510.9
18Q2 (4)6.653.580.0-2.68-6.350.0-6.19-110.540.0-6.20-110.880.0-4.78-140.20.0-1.13-156.820.00.234.550.00.99-74.020.0251.6914.920.043.30-49.380.056.70292.180.019.27-3.020.0
18Q1 (3)6.42-19.950.0-2.52-31.940.0-2.94-114.60.0-2.94-64.250.0-1.99-57.940.0-0.44-100.00.00.22-8.330.03.81-23.340.0219.0115.340.085.54-38.470.014.46137.050.019.872.160.0
17Q4 (2)8.02-33.550.0-1.91-200.530.0-1.37-344.640.0-1.79-450.980.0-1.26-450.00.0-0.22-166.670.00.24-4.00.04.97-28.490.0189.881.870.0139.02-57.80.0-39.0283.410.019.4516.40.0
17Q3 (1)12.070.00.01.900.00.00.560.00.00.510.00.00.360.00.00.330.00.00.250.00.06.950.00.0186.390.00.0329.410.00.0-235.290.00.016.710.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2021 (10)11.72-13.634.12-5.294.42-20.094.11-33.282.99-44.428.83-41.213.75-38.021.027.379.50-27.31219.4939.84100.3142.15-0.3100.2615.9915.93-6.79
2020 (9)13.575.854.3513.585.53-4.66.16256.075.38376.1115.02279.296.05153.140.95-4.0413.0741.3156.96-36.1370.57-68.2129.4300.22112.3917.09-1.1
2019 (8)12.8244.863.8305.807.651.7301.1303.9602.3900.990.09.2578.57245.74-6.96221.9410420.0-121.9400.10-29.4417.28-6.59
2018 (7)8.85-16.9-0.0405.38-3.09-1.810-1.840-5.920-0.6400.99-4.815.18-19.57264.1339.12.11-99.8597.8900.15-25.4118.505.71
2017 (6)10.652.60.363500.05.56-17.070.03-91.670.08-27.270.21-27.590.7464.441.04-7.966.44-13.67189.8837.481400.0029300.0-1300.0000.20017.50-2.07
2016 (5)10.38-19.910.0106.70-17.280.3600.1100.2900.4501.1310.787.46-4.73138.112.994.76-97.2397.6200.00017.87-12.53
2015 (4)12.96-18.8-1.4408.103.32-0.830-0.830-1.970-0.4301.023.037.83-30.65134.104.47172.0477.46-72.0400.00020.432.56
2014 (3)15.9669.072.6607.84-11.682.7402.2205.1702.7600.9910.011.2952.57128.36-7.9696.95-20.092.7100.00019.920.1
2013 (2)9.440-3.0808.870-2.550-2.550-5.720-1.5200.9007.400139.460121.320-20.9300.00019.900

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