玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)20.98-13.56-32.82-22.78-17.18-1000.48-14.1717.09-904.96-32.80-91.93-4215.79-5.16-116.81-3869.23-3.39-115.92-34000.00.1110.0-15.38-8.4232.64-1035.5653.6531.538.2157.1438.6657.14-57.14-328.57-14.2931.301.7923.13
23Q3 (19)24.27114.02-12.29-19.4431.21-33.33-17.09-4.72-5240.62-17.09-4.85-3387.76-2.38-3.93-3300.0-1.57-1.95-5333.330.100.0-9.09-12.506.23-706.840.806.3622.27113.33-34.620-13.3381.82030.750.699.2
23Q2 (18)11.34-61.49-59.83-28.26-296.35-11.13-16.32-230.9874.97-16.30-230.9274.16-2.29-223.1262.64-1.54-205.4864.760.10-9.0942.86-13.33-185.3478.4738.363.934.04173.33397.14344.17-73.33-146.32-220.2730.540.43-27.61
23Q1 (17)29.45-5.716.87-7.13-244.4475.9212.46983.69119.812.451738.16119.81.861530.77128.621.4614500.0132.740.11-15.3857.1415.621635.56126.936.91-4.92-7.93-58.33-158.33-226.39158.33416.67208.7530.4119.63-39.39
22Q4 (16)31.2312.87128.29-2.0785.889.08-1.41-340.62-393.75-0.76-55.125.49-0.13-85.7135.00.01-66.67116.670.1318.180.00.90-56.31-69.3938.8216.33-18.2100.0000-50.000025.42-9.73-7.4
22Q3 (15)27.67-1.9830.64-14.5842.67-50.62-0.3299.5198.35-0.4999.2297.41-0.0798.8698.20.03100.69101.230.1157.14-15.382.06103.33111.9333.37-9.49-39.090.00-100.0-100.00.00-100.0-100.028.16-33.2510.56
22Q2 (14)28.2312.0229.5-25.4314.12-3490.67-65.19-3.61-1198.61-63.07-0.29-1048.82-6.135.69-303.29-4.372.02-345.920.070.0-63.16-61.90-6.61-1781.4636.87-8.03-32.5139.02-15.45412.260.9818.9-45.842.19-15.91130.04
22Q1 (13)25.2084.21-18.47-29.61-56.17-258.04-62.92-13208.33-1718.5-62.89-6065.69-1525.06-6.50-3150.0-983.33-4.46-7333.33-1015.00.07-46.15-36.36-58.06-2074.83-4820.3440.09-15.530.0546.150-80.2251.280138.4650.1782.7756.83
21Q4 (12)13.68-35.41-43.93-18.96-95.87-53.770.48102.47101.49-1.0294.6197.03-0.2094.8596.3-0.0697.5498.540.130.08.332.94117.02109.847.46-13.3834.370.00-100.0-100.00.00-100.0-100.027.457.77-1.44
21Q3 (11)21.18-2.84-9.64-9.68-1390.6757.43-19.44-287.25-698.15-18.93-244.81-4043.75-3.88-155.26-6566.67-2.44-148.98-4166.670.13-31.5818.18-17.27-424.92-436.6554.790.29105.0552.38519.05108.7352.38-53.44-92.1425.4738.88-28.8
21Q2 (10)21.80-29.4719.850.75109.07102.88-5.02-45.09-112.17-5.49-41.86-113.66-1.52-153.33-126.86-0.98-145.0-121.730.1972.7372.73-3.29-178.81-107.3154.6336.34110.68-12.50-105.3680.36112.50184.37-29.9518.34-42.670
21Q1 (9)30.9126.68301.95-8.2732.9384.38-3.4689.2795.34-3.8788.7395.08-0.6088.8993.07-0.4090.2794.190.11-8.3322.22-1.1896.0798.2740.0713.4550.7233.33515.15232.32-133.33-314.81-582.0531.9914.870
20Q4 (8)24.404.1244.63-12.3345.7881.67-32.24-1092.050.56-34.35-7256.2535.66-5.40-9100.0-3.65-4.11-6950.01.440.129.0950.0-30.00-684.848.5735.3232.1945.8937.93106.32-63.0262.07-90.692520.6927.85-22.14-53.41
20Q3 (7)23.4428.8632.21-22.7412.7153.83.25-92.12106.540.48-98.81101.150.06-98.94101.460.06-98.67101.850.110.037.55.13-88.6111.9726.723.0512.74-600.00-842.86-700.0666.67315.09035.770-36.66
20Q2 (6)18.19136.54-19.76-26.0550.7822.3341.24155.55226.1540.20151.14234.945.66165.36251.344.51165.55251.850.1122.2210.045.00165.93257.5125.93-2.484.51-63.64-190.63-161.36160.61480.654436.360.000-100.0
20Q1 (5)7.698.62-55.63-52.9321.32-39.55-74.24-13.85-187.98-78.61-47.24-243.13-8.66-66.22-229.28-6.88-64.99-227.620.0912.50.0-68.25-17.01-217.1526.599.838.1870.21-31.54-53.1927.661178.72155.320.00-100.0-100.0
19Q4 (4)7.08-60.070.0-67.27-36.670.0-65.21-31.290.0-53.39-28.00.0-5.21-26.760.0-4.17-28.310.00.080.00.0-58.33-36.090.024.212.150.0102.562.560.0-2.5600.059.785.860.0
19Q3 (3)17.73-21.790.0-49.22-46.750.0-49.67-51.940.0-41.71-40.010.0-4.11-9.890.0-3.25-9.430.00.08-20.00.0-42.86-50.020.023.70-4.470.0100.00-3.570.00.00100.00.056.4729.250.0
19Q2 (2)22.6730.810.0-33.5411.570.0-32.69-26.80.0-29.79-30.030.0-3.74-42.210.0-2.97-41.430.00.1011.110.0-28.57-32.760.024.810.940.0103.70-30.860.0-3.7092.590.043.69-3.380.0
19Q1 (1)17.330.00.0-37.930.00.0-25.780.00.0-22.910.00.0-2.630.00.0-2.100.00.00.090.00.0-21.520.00.024.580.00.0150.000.00.0-50.000.00.045.220.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.61-24.2-19.2502.4334.59-8.450-13.250-7.970-4.9700.412.5-4.05053.6538.2229.03268.25-129.0300.00030.75-9.56
2022 (9)28.5132.42-15.2601.8135.54-24.630-24.060-13.710-9.2700.40-32.2-21.39038.82-18.262.20-44.7237.8000.00034.0037.37
2021 (8)21.5312.31-8.0001.33-58.67-7.000-7.460-6.190-4.1500.5940.48-4.89047.4634.37112.50-45.78-15.6200.00024.75-31.15
2020 (7)19.1713.84-26.7303.23-29.03-13.020-15.490-8.330-6.3500.4216.67-9.68035.3245.89207.5089.81-107.5000.00035.95-28.53
2019 (6)16.840-45.2704.55285.45-41.330-35.450-15.620-12.5200.36-18.18-36.01024.217.79109.327.84-9.3200.00050.3023.65
2018 (5)-1.010-51.9801.1811.64-51.460-43.340-23.290-19.1500.44-8.33-50.00022.4611.52101.38-3.36-0.9200.00040.686.72
2017 (4)27.53-15.21-18.8701.06100.88-17.880-18.250-11.060-8.7400.48-42.86-16.73020.14-32.05104.90150.15-5.8800.00038.1266.97
2016 (3)32.4732.581.1300.53-23.292.6701.4301.6501.3000.846.333.42029.64-33.5341.94-59.1758.0600.00022.83-20.45
2015 (2)24.49-15.76-16.2600.69-6.37-15.890-15.060-16.430-11.7500.79-21.0-14.91044.5930.72102.70-12.36-2.1600.00028.7020.94
2014 (1)29.070-9.1400.7314.01-7.800-7.790-10.600-7.6901.00-16.67-6.89034.11-10.87117.1912.5-17.1900.00023.7320.4

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