玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-2.74-185.8986.82-22.90-82.9146.88-29.27-228.1459.45-29.26-219.4359.36-20.35-132.8429.54-5.42-222.6249.30.20-4.7633.33-19.89-8747.8362.37197.34-42.690.3778.18-43.9530.5221.82155.27-45.5944.6111.72-11.38
23Q3 (19)3.19-13.08121.8-12.52-5.1262.95-8.92-171.1255.8-9.16-101.7654.09-8.74-117.96-11.05-1.68-158.4644.550.210.031.250.23-96.42106.28344.36-0.1142.66139.47-60.95-17.07-39.4784.6542.1139.93-2.2-11.05
23Q2 (18)3.67137.18-68.2-11.9160.07-504.57-3.2989.62-164.38-4.5485.93-188.16-4.0178.74-220.42-0.6587.48-146.430.2123.53-16.06.43135.88-58.25344.719.92121.31357.14279.71009.09-257.14-4428.57-284.6240.83-16.8416.36
23Q1 (17)-9.8752.53-210.65-29.8330.8-375.76-31.6956.1-522.59-32.2655.19-484.42-18.8634.7-468.07-5.1951.45-363.390.1713.33-22.73-17.9266.1-394.74313.6159.583.194.0657.02-23.585.94-85.19125.7449.10-2.4628.33
22Q4 (16)-20.79-42.11-251.75-43.11-27.58-1570.93-72.18-257.68-1956.41-72.00-260.9-1799.74-28.88-266.96-1059.84-10.69-252.81-1203.660.15-6.25-40.0-52.86-1344.26-830.11196.6238.5520.3259.90-64.38-20.1340.10158.8160.450.3412.1437.13
22Q3 (15)-14.63-226.78-224.94-33.79-1615.23-1632.82-20.18-494.91-720.33-19.95-487.38-673.26-7.87-336.34-371.26-3.03-316.43-573.330.16-36.0-36.0-3.66-123.77-139.83141.91-8.89-10.81168.18528.1114.05-68.18-148.95-418.1844.8927.9340.5
22Q2 (14)11.5429.37-6.79-1.9768.58-2088.895.11200.39257.725.15193.3257.983.33200.3256.341.40225.0308.960.2513.640.015.40153.2980.12155.76-9.06-4.61-39.29-131.92-846.43139.29703.5747.0235.09-8.2910.52
22Q1 (13)8.92-34.896.7-6.27-143.02-16.11-5.09-45.010.0-5.52-45.652.82-3.32-33.33-2.79-1.12-36.591.750.22-12.0-4.356.08-16.02-30.75171.284.8111.98123.0864.118.68-23.08-192.31-211.5438.264.2212.83
21Q4 (12)13.7016.9926.38-2.58-32.3158.92-3.51-42.6876.07-3.79-46.976.66-2.49-49.174.49-0.82-82.2272.850.250.025.07.24-21.22285.11163.422.718.9575.00-4.5575.025.0016.67-56.2536.7114.91.21
21Q3 (11)11.71-5.4122.36-1.95-2066.6754.33-2.4624.07-26.8-2.5820.86-16.22-1.6721.63.47-0.4532.84-400.00.250.031.589.197.49-39.5159.11-2.55-41.7778.571392.86-64.2921.43-77.38117.8631.950.634.79
21Q2 (10)12.3848.09967.24-0.0998.3399.3-3.2436.3579.99-3.2642.6180.18-2.1334.0681.18-0.6741.2371.850.258.756.258.55-2.62354.79163.286.75-52.295.26-94.92-93.3894.741378.95361.8431.75-6.373.29
21Q1 (9)8.36-22.88182.77-5.4014.0180.3-5.0965.380.84-5.6865.0278.68-3.2366.9175.42-1.1462.2566.570.2315.076.928.78367.02304.19152.961.98-52.17103.70141.980.82-7.41-112.96-159.2633.91-6.51-7.83
20Q4 (8)10.8413.2729.67-6.28-47.07-912.9-14.67-656.19-43.96-16.24-631.53-54.67-9.76-464.16-12.83-3.02-3255.56-58.950.205.26-4.761.88-87.62-68.56149.99-45.11-31.5142.86-80.52521.4357.14147.62-39.7436.2718.960
20Q3 (7)9.57725.053.86-4.2766.855.61-1.9488.0275.96-2.2286.578.04-1.7384.7282.02-0.0996.2294.380.1918.750.015.19707.9855.16273.26-20.15-35.33220.00176.7785.49-120.00-685.0-545.030.49-0.81-6.44
20Q2 (6)1.16111.49110.07-12.8653.0858.76-16.1939.0746.43-16.4538.2540.95-11.3213.8550.0-2.3830.2149.040.1623.08-11.111.88143.72114.72342.206.99-13.9179.49-22.72-22.8420.51817.95781.0330.74-16.44-4.62
20Q1 (5)-10.10-220.81-169.33-27.41-4320.97-42.32-26.57-160.75-27.01-26.64-153.71-32.21-13.14-51.9116.2-3.41-79.476.580.13-38.1-31.58-4.30-171.9124.69319.8346.05-3.01102.861391.4311.29-2.86-103.01-137.7136.79022.92
19Q4 (4)8.3634.410.0-0.6293.560.0-10.19-26.270.0-10.50-3.860.0-8.6510.080.0-1.90-18.750.00.2110.530.05.98-38.920.0218.98-48.170.06.90-94.190.094.83609.70.00.00-100.00.0
19Q3 (3)6.22153.990.0-9.6269.150.0-8.0773.30.0-10.1163.710.0-9.6257.510.0-1.6065.740.00.195.560.09.79176.660.0422.526.290.0118.6015.140.0-18.60-517.670.032.591.120.0
19Q2 (2)-11.52-207.20.0-31.18-61.890.0-30.22-44.460.0-27.86-38.260.0-22.64-44.390.0-4.67-27.950.00.18-5.260.0-12.77-123.640.0397.5020.550.0103.0111.460.0-3.01-139.760.032.237.680.0
19Q1 (1)-3.750.00.0-19.260.00.0-20.920.00.0-20.150.00.0-15.680.00.0-3.650.00.00.190.00.0-5.710.00.0329.750.00.092.420.00.07.580.00.029.930.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-0.820-18.4608.44-31.28-17.060-17.580-43.520-13.5000.830.0-6.750197.340.37108.375.2-8.3700.10-54.6243.216.59
2022 (9)0.18-98.45-16.43012.2810.53-15.920-15.960-36.870-12.7000.83-15.31-2.630196.6220.32103.0147.96-3.3800.23-14.9640.5420.8
2021 (8)11.60225.84-2.43011.11-31.63-3.540-3.790-9.480-3.0800.9834.258.47101.67163.428.9569.62-17.4631.65102.220.27-10.3133.560.54
2020 (7)3.560-11.91016.2511.56-14.110-14.680-30.320-9.6400.73-2.674.200149.99-31.5184.35-3.2515.6522.120.30-25.6933.384.35
2019 (6)-0.270-15.22014.568.11-17.480-17.250-45.510-11.9700.7510.29-0.920218.98-21.8487.19-19.6612.8100.40-11.7531.99-3.91
2018 (5)0.96-85.69-15.83013.4733.87-14.590-14.010-37.330-8.7300.68-13.920.70-66.35280.18-6.49108.5256.35-8.5200.45-9.8433.2920.14
2017 (4)6.7110.73-6.33010.0615.88-9.130-8.950-23.280-6.4600.792.62.08940.0299.6370.5869.41-30.8830.5900.50027.71-11.89
2016 (3)6.06-66.39-9.3308.6884.45-9.270-9.390-16.300-6.9000.77-25.960.20-98.34175.6598.9100.4314.85-0.8600.00031.4515.33
2015 (2)18.03-23.016.08-45.914.713.726.94-36.625.54-48.3711.79-62.196.02-51.611.04-7.1412.03-24.9588.31-29.1387.44-14.7512.5600.00027.27-0.11
2014 (1)23.42011.2404.544.0610.95010.73031.18012.4401.12-12.516.0314.26124.60-41.53102.574.04-2.5700.00027.3016.77

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