玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.8736.84-15.4510.48377.25-46.7211.82688.06-39.9410.42781.05-33.462.01494.12-48.21.101016.67-49.310.1025.0-23.0831.2239.44-10.1399.361.114.0588.70-52.74-11.2511.30112.8820860.4521.58-22.76-0.69
23Q3 (19)22.56-1.53-42.09-3.78-251.81-114.95-2.01-140.77-107.49-1.53-137.23-107.23-0.51-161.45-107.51-0.12-125.53-103.170.08-11.11-55.5622.39-15.0-42.8898.28-9.1319.32187.70270.7599.22-87.70-277.64-1617.4427.949.1830.81
23Q2 (18)22.91-2.22-38.252.49-47.69-89.554.93-2.18-80.714.1129.65-79.490.839.21-87.880.474.44-87.50.090.0-52.6326.344.9-28.42108.162.8732.1350.63-46.26-45.749.37751.65630.0925.594.5822.44
23Q1 (17)23.43-35.83-33.384.76-75.8-77.025.04-74.39-77.173.17-79.76-81.560.76-80.41-85.580.45-79.26-84.640.09-30.77-47.0625.11-27.72-25.29105.1420.6820.3494.20-5.750.475.8010653.62-6.424.4712.613.95
22Q4 (16)36.51-6.298.7619.67-22.199.419.68-26.6210.3115.66-25.961.563.88-42.86-18.662.17-42.74-21.940.13-27.78-27.7834.74-11.3817.3387.125.7713.1699.956.08-0.840.05-99.07106.8421.731.731.21
22Q3 (15)38.965.0118.1325.286.0845.9626.824.9345.0521.155.5431.456.79-0.8832.363.790.824.260.18-5.26-5.2639.206.5229.882.370.6217.7194.221.050.635.78-14.53-8.4421.362.2-7.77
22Q2 (14)37.105.4936.923.8315.0791.5625.5615.7697.2220.0416.5872.616.8529.9898.553.7628.3374.070.1911.765.5636.809.4945.2281.86-6.3115.8793.24-0.56-2.96.769.1869.9620.90-11.21-3.55
22Q1 (13)35.174.7759.020.7115.18242.3122.0823.77253.8517.1911.48233.145.2710.48311.722.935.4229.210.17-5.560.033.6113.5160.2887.3713.4866.993.76-6.97-3.466.19885.6999.5223.549.640.43
21Q4 (12)33.571.7939.6417.983.81147.6617.84-3.52235.3415.42-4.16252.054.77-7.02318.422.78-8.85243.210.18-5.260.029.61-1.9549.1776.9910.0265.32100.797.64-26.06-0.79-112.4997.8321.47-7.36.45
21Q3 (11)32.9821.757.8717.3239.23322.4418.4942.67462.0116.0938.59498.145.1348.7701.563.0541.2548.940.195.5611.7630.2019.1855.1969.98-0.9554.1493.63-2.49-24.966.3158.65125.4723.166.886.0
21Q2 (10)27.1022.5121.2512.44105.6298.4112.96107.69131.0211.61125.0135.023.45169.53192.372.16142.7154.120.185.885.8825.3420.8413.7970.6534.9659.9596.02-1.13-13.923.9828.17133.6921.67-7.55-1.23
21Q1 (9)22.12-7.9923.926.05-16.67317.246.2417.29220.05.1617.81285.071.2812.28357.140.899.88256.00.17-5.5621.4320.975.64-2.8752.3512.4117.9197.12-28.7629.873.10108.55-87.6923.4416.212.81
20Q4 (8)24.0415.0824.057.2677.07272.315.3261.7220.484.3862.83231.821.1478.12293.10.8172.34211.540.185.8820.019.852.0-3.6946.572.584.39136.329.2516.21-36.32-46.57-109.8420.17-7.69-11.07
20Q3 (7)20.89-6.5358.624.10-34.61223.873.29-41.35185.012.69-45.55162.270.64-45.76167.370.47-44.71185.450.170.021.4319.46-12.6221.3245.402.78-12.52124.7811.8645.47-24.78-109.79-269.0821.85-0.41-4.12
20Q2 (6)22.3525.21143.466.27332.41134.345.61187.69129.044.94268.66125.011.18321.43132.60.85240.0136.020.1721.4341.6722.273.15478.4444.17-0.52-15.71111.5549.1618.04-11.81-146.84-314.7521.94-3.77-12.9
20Q1 (5)17.85-7.89206.171.45-25.64111.351.9517.47113.361.341.52108.80.28-3.45110.980.25-3.85114.790.14-6.6716.6721.594.75127.9844.40-0.47-2.3174.78-36.25-14.525.22245.7101.1822.800.53-16.39
19Q4 (4)19.3847.150.01.95158.910.01.66142.890.01.32130.560.00.29130.530.00.26147.270.00.157.140.020.6128.490.044.61-14.050.0117.3136.760.0-17.31-218.10.022.68-0.480.0
19Q3 (3)13.1743.460.0-3.3181.870.0-3.8779.970.0-4.3278.130.0-0.9573.760.0-0.5576.690.00.1416.670.016.04316.620.051.90-0.950.085.78-9.230.014.66166.460.022.79-9.530.0
19Q2 (2)9.1857.460.0-18.26-42.990.0-19.32-32.330.0-19.75-29.680.0-3.62-41.960.0-2.36-39.640.00.120.00.03.85-59.350.052.4015.290.094.508.040.05.50-56.120.025.19-7.630.0
19Q1 (1)5.830.00.0-12.770.00.0-14.600.00.0-15.230.00.0-2.550.00.0-1.690.00.00.120.00.09.470.00.045.450.00.087.470.00.012.530.00.027.270.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.18-31.983.88-82.819.6965.85.31-77.674.36-76.673.00-86.431.91-84.510.36-44.6226.49-26.9299.3614.0573.07-22.9926.93426.670.05-18.5924.7213.24
2022 (9)37.0225.4522.5660.811.87-2.2123.7864.2318.6948.4522.1052.9412.3336.850.65-8.4536.2534.4187.1213.1694.89-2.15.1166.060.0716.9221.83-2.46
2021 (8)29.5137.4514.03183.4312.14-24.8514.48248.9212.59267.0614.45351.569.01283.40.7110.9426.9730.176.9965.3296.92-18.833.0800.06-24.4322.383.56
2020 (7)21.4773.714.95016.16-21.154.1503.4303.2002.3500.6420.7520.7358.8546.574.39119.4133.6-19.3200.070.6221.61-11.07
2019 (6)12.36-45.55-7.39020.4916.12-8.270-8.720-6.650-4.3500.53-5.3613.05-38.6244.613.0789.38-19.7610.6200.07111.2324.305.38
2018 (5)22.7021.783.3486.5917.6515.482.9926.161.7315.331.3825.451.2025.00.565.6621.2617.243.284.72111.3947.69-11.3900.04023.068.42
2017 (4)18.64-24.91.79-83.9915.282.192.37-78.631.50-83.241.10-83.580.96-81.10.53-3.6418.14-31.5241.3325.275.43-25.1924.5700.00021.277.48
2016 (3)24.82-3.9811.18-15.8814.957.8711.09-20.228.95-24.416.70-25.315.08-23.490.550.026.49-5.9333.01-13.83100.825.46-0.7800.00019.79-4.53
2015 (2)25.85-7.1813.29-17.313.8614.5813.90-16.4711.84-15.378.97-25.996.64-25.730.55-12.728.16-3.1338.314.6795.60-1.014.4329.520.00020.7325.64
2014 (1)27.85016.07012.10-4.1116.64013.99012.1208.9400.631.6129.071.0136.60-4.7996.582.993.42-45.040.00016.503.84

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