玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.39-6.91-30.220.72-76.32-88.99-12.67-211.43-189.27-8.87-191.63-454.37-0.84-150.0-394.12-0.66-149.25-560.00.08-42.860.0-6.06-141.06-641.0722.810.26-18.24-6.90-125.4695.13106.9046.6-55.7717.5454.8110.25
23Q3 (19)18.68-17.45-16.083.04-38.09-69.6611.37-2.07-39.849.6815.65-36.061.6817.48-65.431.3421.82-62.040.147.69-39.1314.76-3.09-28.9722.75-29.72-38.5327.08-36.35-48.8872.9226.9355.0811.33-1.2267.6
23Q2 (18)22.63-17.26-10.164.91-56.51-65.011.6110.26-34.188.377.31-37.911.43-4.03-68.221.10-5.17-65.520.13-13.33-45.8315.2311.82-22.132.37-5.35-19.0142.55-60.66-46.3357.45803.72177.3311.4713.2367.94
23Q1 (17)27.359.755.6411.2972.63-18.3110.53340.41-43.237.80587.5-45.761.49976.47-60.791.161260.0-58.570.1587.5-21.0513.621116.07-34.6834.2022.58-20.67108.16176.3545.46-8.16-103.38-131.8410.13-36.3324.6
22Q4 (16)24.9211.9542.246.54-34.73-24.57-4.38-123.17-148.08-1.60-110.57-121.39-0.17-103.5-110.76-0.10-102.83-108.260.08-65.22-50.01.12-94.61-90.627.90-24.61-6.38-141.67-367.4-251.33241.67413.975579.1715.91135.3679.77
22Q3 (15)22.26-11.633.5310.02-28.5811.8318.907.14118.7515.1412.31122.324.868.0249.643.5310.66246.080.23-4.1753.3320.786.2978.2237.01-7.419.6952.98-33.18-49.4347.02126.991087.426.76-1.02-25.8
22Q2 (14)25.19-2.7-18.1614.031.5216.8217.64-4.91-68.0513.48-6.26-62.164.5018.42-48.573.1913.93-46.480.2426.3241.1819.55-6.24-66.0339.97-7.28-6.3979.296.63262.6220.71-19.21-73.496.83-15.99-45.18
22Q1 (13)25.8947.77-22.4213.8259.4-15.6318.55103.6234.7114.3892.2532.533.80140.5149.022.80131.459.090.1918.7518.7520.8575.0627.5243.1144.66-17.6274.36-20.57-37.7525.64502.56231.878.13-8.14-25.0
21Q4 (12)17.52-18.51-8.378.67-3.2430.389.115.441418.337.489.84256.191.5813.67444.831.2118.63426.090.166.6760.011.912.14114.9829.80-11.68-27.0193.62-10.64-90.644.26189.36100.458.85-2.85-30.97
21Q3 (11)21.50-30.15-23.138.96-25.4-38.338.64-84.35-25.196.81-80.88-20.811.39-84.11-7.331.02-82.89-6.420.15-11.7625.011.66-79.74-27.2233.74-20.98-9.74104.76379.13-15.82-4.76-106.0982.149.11-26.89-23.89
21Q2 (10)30.78-7.761.1812.01-26.68-33.3555.21300.94248.3335.62228.29218.68.75243.14214.755.96238.64202.540.176.250.057.55251.99203.3742.70-18.41.4521.86-81.69-80.8178.14501.84659.9712.4614.940
21Q1 (9)33.3774.53-0.616.38146.32-16.4313.772195.0-31.4210.85416.67-26.542.55779.31-37.041.76665.22-39.730.1660.0-20.016.35195.13-28.7952.3328.1720.02119.44-88.0622.48-19.4497.95-884.2610.84-15.440
20Q4 (8)19.12-31.64-20.236.65-54.23-38.430.60-94.81-88.572.10-75.58-64.940.29-80.67-68.820.23-78.9-67.140.10-16.67-9.095.54-65.42-45.6940.839.2312.421000.00703.57386.49-950.00-3462.5-800.012.827.17.46
20Q3 (7)27.97-8.05-1.214.53-19.37-0.8211.55-27.13-22.698.60-23.08-24.691.50-46.04-44.441.09-44.67-43.230.12-29.41-29.4116.02-15.55-12.8437.38-11.19-6.57124.449.2126.08-26.67-91.11-2153.3311.97025.21
20Q2 (6)30.42-9.382.8718.02-8.0614.5615.85-21.07-8.1211.18-24.31-12.452.78-31.36-23.21.97-32.53-24.810.17-15.0-15.018.97-17.38-5.6242.09-3.46-1.24113.9516.8524.42-13.95-662.79-265.890.000-100.0
20Q1 (5)33.5740.0520.2819.6081.4833.4220.08282.4830.9814.77146.5830.594.05335.4830.652.92317.1428.070.2081.820.022.96125.125.3343.6020.0420.1197.52-52.562.02.48102.35-43.60.00-100.0-100.0
19Q4 (4)23.97-15.330.010.80-26.280.05.25-64.860.05.99-47.550.00.93-65.560.00.70-63.540.00.11-35.290.010.20-44.50.036.32-9.220.0205.56108.260.0-105.56-8227.780.011.9324.790.0
19Q3 (3)28.31-4.260.014.65-6.870.014.94-13.390.011.42-10.570.02.70-25.410.01.92-26.720.00.17-15.00.018.38-8.560.040.01-6.120.098.707.770.01.30-84.560.09.5614.220.0
19Q2 (2)29.575.950.015.737.080.017.2512.520.012.7712.910.03.6216.770.02.6214.910.00.200.00.020.109.720.042.6217.410.091.59-4.20.08.4191.360.08.372.320.0
19Q1 (1)27.910.00.014.690.00.015.330.00.011.310.00.03.100.00.02.280.00.00.200.00.018.320.00.036.300.00.095.600.00.04.400.00.08.180.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.20-9.025.73-51.813.6763.137.54-52.645.95-52.853.66-70.913.01-69.410.49-36.3611.46-37.2722.81-18.2475.651.4724.35-3.340.00011.9447.23
2022 (9)24.40-6.1911.892.772.25-13.0315.92-29.5312.62-19.8712.58-9.639.84-5.110.7718.4618.27-27.8427.90-6.3874.5645.4225.19-48.310.0008.11-21.87
2021 (8)26.01-10.4611.57-27.232.58-24.6322.5963.9315.7552.9113.9265.3210.3768.620.6510.1725.3245.3529.80-27.0151.27-55.5848.7300.00010.384.85
2020 (7)29.054.2715.9010.83.437.9313.78-2.5510.30-5.428.42-19.046.15-19.820.59-15.7117.42-0.3440.8312.42115.4213.87-15.4200.37-5.499.907.61
2019 (6)27.8620.2914.3545.13.189.414.1423.610.8929.4910.4019.547.6722.130.70-5.4117.4820.7236.32-4.35101.3616.92-1.3600.40-2.979.208.11
2018 (5)23.16-3.669.89-8.432.90-5.9211.4431.958.4127.628.7030.836.2831.930.744.2314.4821.0737.97-11.9486.69-30.3413.3100.4108.51-5.44
2017 (4)24.041.2210.8012.153.095.948.67-13.566.59-10.466.65-19.784.76-19.590.71-10.1311.96-8.9843.121.22124.4430.08-24.4400.0009.0011.8
2016 (3)23.7513.379.639.062.911.0910.034.817.363.818.291.975.923.140.79-1.2513.143.8742.60-0.7595.673.63.90-49.120.0008.052.81
2015 (2)20.95-4.258.83-18.322.8823.749.57-16.857.09-20.168.13-34.545.74-33.410.80-16.6712.65-9.5142.92-4.7392.34-1.657.6625.340.0007.8324.48
2014 (1)21.88010.8102.33-9.2111.5108.88012.4208.6200.965.4913.9814.5945.05-3.3793.894.696.11-40.770.0006.29-1.41

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