玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)6.4972.1520.86-14.06-20.17-128.62-65.71-206.98-60.23-52.46-206.47-56.5-10.60-214.1-48.04-2.55-198.46-47.40.050.0-16.67-51.22-167.13-53.17279.091.22-2.8721.16209.7944.8178.31-34.02-7.4626.513.6852.53
23Q3 (19)3.77-16.04148.03-11.7023.03-104.1961.4275.24-13.0249.2785.09-12.369.2992.74-37.532.5982.39-36.520.0525.0-28.5776.3051.420.49275.73-16.844.86-19.2856.01-133.95118.67-16.8310.0225.571.1557.26
23Q2 (18)4.49-69.54-8.55-15.20-1166.67-2275.035.05857.025.3826.62923.854.034.82845.1-39.91.42294.44-37.170.04-20.0-50.050.39602.7933.94331.5810.5912.89-43.82-289.89-1944.94142.7085.5140.6925.289.7788.66
23Q1 (17)14.74174.492881.13-1.2080.4987.06-4.6388.71-113.272.60107.76-90.670.51107.12-90.890.36120.81-77.910.05-16.670.07.17121.44-82.57299.834.3517.8123.0857.89185.8576.92-9.09-38.8623.0332.5115.32
22Q4 (16)5.37253.293083.33-6.15-7.331.6-41.01-158.08-273.84-33.52-159.62-274.94-7.16-148.15-186.4-1.73-142.4-193.220.06-14.29-25.0-33.44-144.04-427.44287.339.273.7714.62277.38-74.5884.62-21.5599.117.386.8924.77
22Q3 (15)1.52-69.04-72.11-5.73-795.31-451.5370.61112.35130.3756.22119.74585.014.8785.413204.444.0880.531754.550.07-12.5-36.3675.93101.831515.53262.96-10.484.89-8.24-284.52-107.21107.876.35855.0616.2621.3445.7
22Q2 (14)4.911026.423676.92-0.6493.184.0433.26-4.7289.5225.59-8.21281.498.0243.21278.622.2638.65260.280.0860.0-27.2737.62-8.53367.19293.7315.4134.81-2.1492.03-109.45101.43-19.3831.1613.40-32.96.18
22Q1 (13)-0.53-194.44-112.65-9.27-48.32-186.1134.90418.14-68.9927.88411.86-74.895.60324.0-84.911.63376.27-86.060.05-37.5-50.041.13748.74-64.72254.50-8.0936.81-26.88-146.75-797.44125.81196.0222.1519.9743.3619.94
21Q4 (12)-0.18-103.3-103.77-6.25-483.44-551.04-10.97-912.5913.49-8.94-845.010.96-2.50-655.5633.51-0.59-368.1839.180.08-27.27-27.27-6.34-234.8924.16276.9010.452.9257.50-49.69762.542.50397.5-54.4613.9324.82-3.13
21Q3 (11)5.454092.31572.841.63140.65119.291.35107.69104.691.20108.51105.220.45110.02108.620.22115.6114.470.110.057.144.70133.38121.01250.7115.067.82114.29404.2296.99-14.29-118.47-120.511.16-11.57-44.03
21Q2 (10)0.13-96.9100.53-4.01-23.7787.16-17.55-115.5968.71-14.10-112.766.85-4.49-112.132.99-1.41-112.0634.110.1110.0120.0-14.08-112.0870.45217.8917.132.6822.67856.72-58.9477.33-24.9276.7612.62-24.20
21Q1 (9)4.19-12.16422.31-3.24-237.556.39112.55987.627862.07111.021205.789053.2337.111086.9711345.4511.691305.1500.10-9.0911.11116.581494.53147.35186.03-30.86-0.05-3.00-144.93-100.52103.0010.35122.8916.6515.79-8.97
20Q4 (8)4.77488.89450.74-0.9688.6488.97-12.6855.9758.23-10.0456.3358.65-3.7627.9740.79-0.9736.1856.110.1157.1410.0-8.3662.6366.56269.0515.7147.416.67-76.84-77.0493.3333.9129.5514.38-27.88-15.06
20Q3 (7)0.81103.33-63.01-8.4572.94-161.61-28.8048.65-16841.18-22.9945.94-7316.13-5.2222.09-5120.0-1.5228.97-2271.430.0740.0-41.67-22.3753.05-704.59232.539.5841.1728.79-47.86-97.669.7059.31105.8119.94031.44
20Q2 (6)-24.30-1769.23-464.86-31.23-320.32-3161.76-56.09-3768.28-488.7-42.53-3329.84-530.47-6.70-1930.3-366.93-2.140-296.330.05-44.44-50.0-47.65-1427.3-354.4212.2114.0240.9355.21-90.4728.1343.75109.72-53.120.00-100.0-100.0
20Q1 (5)-1.304.41-120.47-7.4314.6-524.57-1.4595.22-113.49-1.2494.89-114.29-0.3394.8-112.890.00100.0-100.00.09-10.0-18.183.59114.36-75.66186.121.9716.96575.001880.563637.5-450.00-724.63-631.8218.298.0320.65
19Q4 (4)-1.36-162.10.0-8.70-169.350.0-30.36-17758.820.0-24.28-7732.260.0-6.35-6250.00.0-2.21-3257.140.00.10-16.670.0-25.00-775.680.0182.5210.810.029.03-97.580.072.04106.00.016.9311.60.0
19Q3 (3)2.19-67.120.0-3.23-416.670.0-0.17-101.180.0-0.31-103.140.0-0.10-103.980.00.07-93.580.00.1220.00.03.70-80.250.0164.729.390.01200.0017900.00.0-1200.00-1385.710.015.17-11.390.0
19Q2 (2)6.664.880.01.02-41.710.014.4334.230.09.8813.820.02.51-1.950.01.094.810.00.10-9.090.018.7326.980.0150.58-5.370.06.67-56.670.093.3310.30.017.1212.930.0
19Q1 (1)6.350.00.01.750.00.010.750.00.08.680.00.02.560.00.01.040.00.00.110.00.014.750.00.0159.130.00.015.380.00.084.620.00.015.160.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.47145.72-10.4406.51109.054.85-81.875.23-74.94.11-80.62.16-64.470.20-25.9319.08-41.22279.09-2.87-215.090315.09166.062.2915.625.1053.42
2022 (9)3.0418.29-4.9603.1220.5126.7536.220.841.3621.19-31.116.08-29.30.27-32.532.4638.42287.333.77-18.430118.434.381.98-12.016.3622.0
2021 (8)2.570-2.6702.59-33.0219.64020.56030.7608.6000.4025.023.450276.902.92-13.460113.46113.742.25-28.8813.41-22.66
2020 (7)-2.490-9.2803.8635.32-19.870-15.500-15.830-4.5000.32-20.0-14.310269.0547.4146.92-85.4453.0803.17-7.2617.348.31
2019 (6)3.53-51.18-2.1502.8549.09-0.680-0.950-1.1000.03-99.520.40-21.573.58-78.6182.52-5.19322.221294.44-222.2203.42016.0126.46
2018 (5)7.2310.553.1535.781.91-9.2213.72011.19018.2206.2100.518.5116.730192.52-21.7423.11076.89-36.530.00012.66-3.43
2017 (4)6.54-31.872.32-42.722.11-6.04-10.830-8.740-12.800-3.6700.472.17-7.560246.0037.02-21.140121.1400.00013.11-3.32
2016 (3)9.6024.514.05313.272.240.352.56-76.872.15-76.962.58-73.431.39-69.980.462.225.91-59.55179.5427.5157.891709.72-57.8900.00013.56-10.61
2015 (2)7.71-20.920.98-71.922.240.5311.07-22.539.33-24.459.71-36.954.63-29.850.45-10.014.61-17.55140.8213.048.72-64.4390.6020.050.00015.179.93
2014 (1)9.7503.4902.22-25.6514.29012.35015.4006.6000.50-3.8517.7237.68124.57-32.1924.53-42.0275.4730.820.00013.8011.92

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