玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
20Q3 (20)16.83-8.2340.139.16-9.58159.499.80-13.96107.635.96-12.094157.142.58-4.446350.01.29-17.311072.730.21-4.5523.5320.19-10.032.33120.1934.0478.9193.495.1724.966.51-41.4-74.410.000-100.0
20Q2 (19)18.34246.9681.7610.13135.36358.3711.39145.61166.126.78126.9833800.02.70161.9326900.01.56161.661318.180.22120.037.522.441285.1912.8889.6732.9428.3988.90-22.5271.8711.10175.34-77.00.00-100.0-100.0
20Q1 (18)-12.48-228.26-599.2-28.65-6411.36-244.35-24.97-1870.92-209.8-25.13-11522.73-151.3-4.36-7366.67-115.84-2.53-2400.0-132.110.10-37.5-16.671.62-90.52-87.3867.45-2.19-1.4114.74465.9211.2-14.74-111.22-363.841.6446.7219.72
19Q4 (17)9.73-18.98-32.71-0.44-112.46-105.791.41-70.13-86.20.2257.14-95.360.0650.0-95.970.110.0-88.780.16-5.88-15.7917.08-13.43-27.6668.962.65-1.92-31.36-141.91-142.13131.36416.75413.5728.3811.690.6
19Q3 (16)12.0119.03424.453.5359.73156.754.7210.28188.390.14600.0101.410.04300.0101.730.110.0108.150.176.2521.4319.73-0.7565.2467.18-3.814.974.8244.65-35.6725.42-47.34255.9325.41-2.76-28.7
19Q2 (15)10.09303.6273.372.21126.56112.014.28153.1127.510.02100.2100.130.01100.5100.380.11110.09106.710.1633.3345.4519.8854.83322.9869.842.0921.3651.72-49.87-56.2748.281619.27364.2626.13-24.87-33.53
19Q1 (14)2.50-82.7162.34-8.32-209.4721.44-8.06-178.8616.74-10.00-310.97-31.75-2.02-235.57-31.17-1.09-211.22-22.470.12-36.84-7.6912.84-45.6256.5968.41-2.733.4103.1838.64-5.62-3.18-112.4265.9134.7823.29-3.87
18Q4 (13)14.46531.4430.157.60222.19125.5210.22291.39141.044.74147.6963.451.49164.547.520.98172.5948.480.1935.71-5.023.6197.7459.7470.319.79-1.3774.42-36.01-6.4125.58256.924.9128.21-20.85-5.05
18Q3 (12)2.29139.35-86.9-6.2266.2-164.32-5.3465.68-153.19-9.9434.52-239.02-2.3112.83-197.47-1.3517.68-193.10.1427.27-26.3211.94154.04-41.7364.0411.28-11.69116.30-1.6620.77-16.3010.76-528.0435.64-9.3410.2
18Q2 (11)-5.82-477.92-141.87-18.40-73.75-394.87-15.56-60.74-372.5-15.18-100.0-419.58-2.65-72.08-293.43-1.64-84.27-288.510.11-15.38-35.294.70-42.68-72.4257.5512.23-17.77118.278.188.39-18.27-96.0-100.539.318.6541.91
18Q1 (10)1.54-86.14-90.39-10.59-414.24-304.44-9.68-328.3-228.55-7.59-361.72-240.82-1.54-252.48-227.27-0.89-234.85-217.110.13-35.00.08.20-44.52-60.9251.28-28.07-25.9109.3237.4759.31-9.32-145.52-129.936.1821.782.9
17Q4 (9)11.11-36.44-48.523.37-65.15-74.764.24-57.77-72.212.90-59.44-72.351.01-57.38-73.490.66-54.48-71.30.205.26-9.0914.78-27.87-37.1371.29-1.7-6.2579.52-17.42-9.0820.48437.6563.3929.71-8.13-4.56
17Q3 (8)17.4825.7648.269.6754.97148.5910.0475.83131.347.1550.5346.822.3772.9983.721.4566.6770.590.1911.7611.7620.4920.2529.5272.523.6120.6196.30-11.747.183.81141.8-62.4932.3416.75-0.89
17Q2 (7)13.90-13.29-16.166.2420.462.135.71-24.17-22.944.75-11.87-28.461.3713.22-4.860.8714.47-10.310.1730.7721.4317.04-18.78-16.9669.991.1430.92109.1159.0132.02-9.11-129.23-151.8827.70-21.22-8.67
17Q1 (6)16.03-25.7205.18-61.207.53-50.6605.39-48.6201.21-68.2400.76-66.9600.13-40.91020.98-10.76-14.3769.20-9.0068.62-21.55031.17148.74035.1612.950
16Q4 (5)21.5883.04013.35243.19015.26251.61010.49115.403.81195.3502.30170.5900.2229.41023.5148.61-27.5176.0426.46087.47-2.65012.5323.42031.13-4.60
16Q3 (4)11.79-28.890.03.89-36.330.04.34-41.430.04.87-26.660.01.29-10.420.00.85-12.370.00.1721.430.015.82-22.90.060.1312.480.089.858.710.010.15-42.180.032.637.580.0
16Q2 (3)16.5800.06.1100.07.4100.06.6400.01.4400.00.9700.00.1400.020.52-16.240.053.4600.082.6400.017.5600.030.3300.0
16Q1 (2)0.0000.00.0000.00.0000.00.0000.00.0000.00.0000.00.0000.024.50-24.450.00.0000.00.0000.00.0000.00.0000.0
15Q4 (1)0.000.00.00.000.00.00.000.00.00.000.00.00.000.00.00.000.00.00.000.00.032.430.00.00.000.00.00.000.00.00.000.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2019 (10)8.9796.28-0.25015.65-1.671.160-1.930-1.990-0.8000.615.1717.6930.1768.96-1.92-21.750121.7502.045.1628.27-16.83
2018 (9)4.57-68.4-4.97015.9248.42-3.120-5.580-5.550-2.9300.58-13.4313.59-24.7970.31-1.37159.4177.25-59.4101.94033.999.36
2017 (8)14.46-24.966.13-39.6710.736.636.82-38.674.98-41.755.78-38.383.57-37.70.671.5218.07-15.671.29-6.2589.94-1.5210.0616.030.00031.083.98
2016 (7)19.27-24.3710.16-38.9110.0635.3611.12-44.688.55-41.449.38-50.615.73-52.090.66-18.5221.41-23.476.0432.2991.3310.378.67-49.740.00029.8910.46
2015 (6)25.48-2.1116.63-8.937.433.020.1011.1714.602.3818.992.8711.966.120.813.8527.958.4657.48-9.0482.74-18.0317.2600.00027.06-0.37
2014 (5)26.03-15.618.26-19.387.2211.518.08-18.7114.26-14.9218.46-38.0311.27-28.170.78-15.2225.77-14.8963.19-7.5100.95-0.87-0.9500.00027.1621.58
2013 (4)30.84022.6506.47022.24016.76029.79015.6900.92030.28068.310101.830-1.8300.00022.340

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