玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)28.62-16.27-12.216.77-30.42-40.828.26-48.57-25.659.43-17.3519.072.38-4.0318.411.66-1.1920.290.1713.330.011.63-42.25-18.6145.163.03-2.185.7140.82-18.5721.43-45.24507.1424.80-15.07-0.4
23Q3 (19)34.188.5416.939.739.737.2416.065.86.8511.41-2.736.842.48-12.37-16.221.68-14.29-13.40.15-6.25-16.6720.145.8911.3343.83-18.65-1.7960.878.731.139.13-2.17-26.9629.2012.5220.16
23Q2 (18)31.495.143.488.877.78-21.515.1852.26-23.1411.7374.81-19.162.8389.93-30.121.9686.67-25.190.160.0-11.1119.0241.31-15.553.8832.09-15.2456.00-31.08-3.2740.00113.33-5.025.951.332.08
23Q1 (17)29.95-8.130.448.23-28.061.869.97-10.26-12.086.71-15.28-15.381.49-25.87-21.161.05-23.91-15.320.16-5.886.6713.46-5.81-8.5640.79-11.58-21.8981.25-22.8112.518.75456.25-32.525.612.857.15
22Q4 (16)32.6011.533.6211.4461.35-10.8311.11-26.08-19.557.92-25.84-19.352.01-32.09-32.781.38-28.87-28.870.17-5.56-15.014.29-21.01-8.7546.133.36-19.03105.26126.7213.68-5.26-109.82-171.0524.902.4725.63
22Q3 (15)29.23-3.94-2.737.09-37.26-39.415.03-23.90.010.68-26.4-3.72.96-26.91-16.621.94-25.95-14.160.180.0-10.018.09-19.646.4144.63-29.79-18.6346.43-19.81-39.4453.5727.23129.5924.30-4.4111.52
22Q2 (14)30.432.055.0411.3039.8519.5819.7574.1686.8514.5182.9873.364.05114.2980.02.62111.2974.670.1820.00.022.5152.9274.963.5721.736.8657.89-19.84-34.8742.1151.58278.9525.426.3618.23
22Q1 (13)29.82-5.213.188.08-37.0215.9311.34-17.8922.077.93-19.2519.071.89-36.7930.341.24-36.0825.250.15-25.00.014.72-6.023.852.22-8.3420.9172.22-22.0-6.1127.78275.020.3723.9020.59-8.57
21Q4 (12)31.464.693.2212.839.669.6613.81-8.1241.649.82-11.4531.992.99-15.7765.191.94-14.1663.030.200.025.015.66-7.8827.7356.973.874.0992.5920.77-22.847.41-68.25137.0419.82-9.04-15.08
21Q3 (11)30.053.73-13.2311.7023.81-26.4615.0342.19-3.7211.0932.5-6.13.5557.7814.522.2650.6714.140.2011.1117.6517.0032.09-5.6154.85-7.80.6876.67-13.75-26.2823.33110.0021.791.35-2.51
21Q2 (10)28.970.24-14.429.4535.58-19.2310.5713.78-17.618.3725.68-12.992.2555.17-4.261.5051.52-2.60.1820.012.512.878.24-15.559.4937.74-3.688.8915.56-6.1711.11-51.855.5621.50-17.750
21Q1 (9)28.90-5.18-13.166.97-40.43-23.499.29-4.72-32.396.66-10.48-30.261.45-19.89-22.460.99-16.81-22.660.15-6.2515.3811.89-3.02-28.6743.19-21.09-8.1876.92-35.918.8823.08215.38-34.6226.1412.00
20Q4 (8)30.48-11.98-11.0611.70-26.4647.919.75-37.5451.637.44-37.0104.961.81-41.61154.931.19-39.9142.860.16-5.8823.0812.26-31.9328.7854.730.4611.13120.0015.38-4.0-20.00020.023.344.430
20Q3 (7)34.632.3-9.9115.9135.987.515.6121.67-17.4911.8122.77-14.33.1031.91-17.551.9828.57-19.510.176.25-5.5618.0118.25-12.9554.48-11.721.76104.009.7832.00.00-100.0-100.022.350-4.41
20Q2 (6)33.851.71-5.8711.7028.436.8512.83-6.62-15.659.620.73-18.132.3525.67-15.471.5420.31-19.790.1623.080.015.23-8.64-10.8861.7131.1918.3894.7446.4133.7510.53-70.18-63.910.000-100.0
20Q1 (5)33.28-2.89-5.569.1115.17-2.3613.74113.6913.379.55163.0928.711.87163.3814.021.28161.228.470.130.0-18.7516.6775.1119.8447.04-4.4923.464.71-48.24-16.8135.29241.1858.820.000-100.0
19Q4 (4)34.27-10.850.07.91-46.550.06.43-66.010.03.63-73.660.00.71-81.120.00.49-80.080.00.13-27.780.09.52-53.990.049.25-8.010.0125.0058.650.0-25.00-217.860.00.00-100.00.0
19Q3 (3)38.446.90.014.8035.160.018.9224.390.013.7817.280.03.7635.250.02.4628.130.00.1812.50.020.6921.060.053.542.70.078.7911.230.021.21-27.270.023.38-1.560.0
19Q2 (2)35.962.040.010.9517.360.015.2125.50.011.7558.360.02.7869.510.01.9262.710.00.160.00.017.0922.860.052.1336.750.070.83-8.930.029.1731.250.023.75-2.50.0
19Q1 (1)35.240.00.09.330.00.012.120.00.07.420.00.01.640.00.01.180.00.00.160.00.013.910.00.038.120.00.077.780.00.022.220.00.024.360.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.941.418.34-12.213.6229.8512.22-15.679.80-5.779.04-17.746.26-14.710.63-10.015.91-8.7245.16-2.167.953.9232.05-7.410.00026.306.69
2022 (9)30.511.879.50-9.72.7932.414.4916.2910.4013.1710.9910.457.3414.150.701.4517.4319.346.13-19.0365.38-22.4134.62120.050.00024.6511.79
2021 (8)29.95-9.4110.52-14.42.11-3.912.46-3.939.19-4.579.9512.686.439.350.6915.014.61-4.8256.974.0984.27-11.1115.73202.810.00022.05-8.39
2020 (7)33.06-8.5212.2911.522.192.712.97-5.269.630.528.83-1.015.88-4.70.60-6.2515.35-3.6454.7311.1394.8117.455.19-73.050.00024.07-7.28
2019 (6)36.14-5.0711.02-28.352.13255.2113.69-26.839.58-19.778.92-42.866.17-43.60.64-30.4315.93-17.1649.2517.8580.72-1.6219.287.40.00025.966.35
2018 (5)38.07-8.6815.38-17.620.6019.7418.71-0.8511.94-8.7215.61-12.5510.94-13.790.92-5.1519.23-1.1341.79-4.6182.05-17.417.951246.150.00024.4118.27
2017 (4)41.691.1218.6718.020.50-35.9618.87-2.0813.08-0.6817.8510.5912.696.550.977.7819.45-3.0443.8117.399.3320.971.33-92.550.00020.64-13.64
2016 (3)41.2310.3915.8255.40.78-31.8219.2728.4713.1731.3116.1424.2511.9125.50.90-5.2620.0624.6737.359.4382.1120.5217.89-43.870.00023.902.58
2015 (2)37.3552.8910.1879.231.15128.2215.00110.9710.0391.7812.99-45.499.49-44.470.95-70.7716.09109.7834.13-14.2268.13-15.1731.8755.660.00023.30119.19
2014 (1)24.4305.6800.50-22.697.1105.23023.83017.0903.25513.217.67-67.2939.79-2.1280.31290.120.47-74.220.00010.63-57.77

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