玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)72.4520.1736.835.20153.66209.249.15479.111088.319.15479.111088.312.36490.01023.811.38245.0318.180.120.00.019.2360.2573.09105.38-6.1-15.0250.000050.000033.52-0.92475.95
23Q3 (19)60.29-15.02-9.382.05-84.16-89.761.58134.35-76.421.58134.35-76.420.40136.04-82.910.40233.33-66.670.129.09-14.2912.0044.06-18.42112.22-0.71-16.230.00100.0-100.00.00-100.0100.033.835.8846.96
23Q2 (18)70.9511.2626.9912.941604.65-11.55-4.60-328.86-15433.33-4.60-328.86-15433.33-1.11-341.3-11200.0-0.30-168.18-225.00.110.0-21.438.33-36.12-8.36113.02-0.31-23.86-300.0000400.000031.95-15.79-22.04
23Q1 (17)63.7720.43-4.19-0.8681.93-127.222.01161.0428.852.01161.0428.850.46119.0517.950.4433.3315.790.11-8.3322.2213.0417.37-4.4113.37-8.58-29.940.00000.000037.94551.89-5.13
22Q4 (16)52.95-20.41172.09-4.76-123.7896.310.77-88.51100.610.77-88.51100.610.21-91.03100.650.33-72.5102.480.12-14.299.0911.11-24.47109.68124.01-7.43-25.20.00-100.0-100.00.00100.0100.05.82-74.72-66.69
22Q3 (15)66.5319.0814.9220.0236.84499.46.7022233.336190.916.7022233.338275.02.3423300.011600.01.20400.0531.580.140.040.014.7161.8337.35133.96-9.7512.29350.0000-200.000023.02-43.83-20.07
22Q2 (14)55.87-16.06-15.7414.63362.97101.790.03-98.08-99.690.03-98.08-99.690.01-97.44-99.520.24-36.84-78.760.1455.5640.09.09-33.36-59.09148.43-8.2717.540.000-100.00.000-100.040.982.48141.48
22Q1 (13)66.56190.6237.553.16102.45227.941.56101.23121.941.56101.23121.940.39101.21123.490.38102.85176.00.09-18.18-10.013.64111.88295.36161.81-2.423.00.00-100.0-100.00.00100.0-100.039.99128.91-29.99
21Q4 (12)-73.45-226.88-297.08-129.12-3965.87-304.51-126.66-115045.45-640.27-126.66-158425.0-640.27-32.34-161800.0-859.64-13.33-7115.79-941.410.1110.022.22-114.81-1171.99-2770.25165.7938.9725.84102.940-48.53-2.94097.0617.47-39.34-25.53
21Q3 (11)57.89-12.737.283.34-53.93132.59-0.11-101.15-114.470.08-99.16-89.470.02-99.05-88.890.19-83.19-29.630.100.0-9.0910.71-51.8-16.98119.30-5.53-5.20.00-100.000.00-100.0028.8069.714.05
21Q2 (10)66.3137.0353.147.25393.52126.369.55234.32278.849.55234.32278.842.10226.51356.11.13326.0806.250.100.042.8622.22544.06133.4126.28-4.013.2966.6733.33-88.8933.33-33.33106.6716.97-70.290
21Q1 (9)48.3929.840.48-2.4792.2688.21-7.1158.4542.85-7.1158.4542.85-1.6650.7421.7-0.5060.9429.580.1011.1125.03.45186.25-20.69131.55-0.155.350.00-75.0-70.050.00150.0175.057.12143.480
20Q4 (8)37.27-11.62-28.19-31.92-211.41-392.59-17.11-2351.32-262.64-17.11-2351.32-266.12-3.37-1972.22-266.83-1.28-574.07-216.360.09-18.180.0-4.00-131.01-115.43131.754.77.41200.000400.0-100.000-160.023.46-15.25-17.74
20Q3 (7)42.17-2.61-22.55-10.2562.73-1523.610.76114.23-74.060.76114.23-74.060.18121.95-74.290.27268.75-47.060.1157.1410.012.9035.5-17.41125.842.93-1.40.00-100.000.00100.0-100.027.68010.19
20Q2 (6)43.30-10.09-22.09-27.50-31.26-504.41-5.3457.07-330.65-5.3457.07-330.65-0.8261.32-164.52-0.1677.46-300.00.07-12.5-36.369.52118.85-21.45122.26-2.14-5.49600.00260.00-500.00-650.000.000-100.0
20Q1 (5)48.16-7.213.17-20.95-223.3-24.7-12.44-218.25-475.83-12.44-220.78-475.83-2.12-204.95-394.44-0.71-164.55-236.540.08-11.11-27.274.35-83.22-69.56124.931.85-9.67166.67350.0133.33-66.67-140.0-111.110.00-100.0-100.0
19Q4 (4)51.90-4.680.0-6.48-1000.00.010.52259.040.010.30251.540.02.02188.570.01.10115.690.00.09-10.00.025.9366.010.0122.66-3.890.0-66.6700.0166.6766.670.028.5213.540.0
19Q3 (3)54.45-2.030.00.72-89.410.02.93336.290.02.93336.290.00.70325.810.00.51537.50.00.10-9.090.015.6228.880.0127.63-1.340.00.0000.0100.0000.025.126.260.0
19Q2 (2)55.5819.070.06.80140.480.0-1.24-137.460.0-1.24-137.460.0-0.31-143.060.00.08-84.620.00.110.00.012.12-15.190.0129.36-6.470.00.00100.00.00.00-100.00.023.64-27.570.0
19Q1 (1)46.680.00.0-16.800.00.03.310.00.03.310.00.00.720.00.00.520.00.00.110.00.014.290.00.0138.310.00.0-500.000.00.0600.000.00.032.640.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)66.9310.944.86-48.849.1818.372.20-9.472.20-9.472.15-28.811.90-12.840.46-9.814.2910.52105.38-15.02250.00-31.82-150.0000.00034.2424.96
2022 (9)60.33136.139.5007.76-13.882.4302.4303.0202.1800.5118.612.930124.01-25.2366.67277.78-266.6700.00027.40-10.16
2021 (8)25.55-39.97-29.4109.01-17.28-30.340-30.290-31.800-12.0600.4326.47-18.920165.7925.8497.06-64.712.9400.00030.50-7.58
2020 (7)42.56-18.72-21.69010.898.91-8.020-8.020-6.190-1.8900.34-24.445.94-62.48131.757.41275.000-175.0000.00033.0021.15
2019 (6)52.3623.37-3.33010.00181.673.55113.863.51111.453.1534.622.4875.890.45-35.7115.83197.0122.6672.66-100.000200.00-25.00.00027.2432.55
2018 (5)42.44-4.41-2.9703.55-33.961.6601.6602.3401.4100.7037.255.33-0.9371.04-49.81-166.670266.6700.00020.55-18.74
2017 (4)44.40323.66-6.4705.38-21.27-2.600-2.600-4.540-0.4400.5134.215.380141.54-59.72240.00174.64-140.0000.00025.29-4.17
2016 (3)10.48-64.56-47.3906.8318.83-54.160-57.440-73.970-20.8600.38-2.56-43.900351.3690.4387.39-0.2812.6111.220.00026.39-24.81
2015 (2)29.57-28.33-32.7405.7516.45-37.090-37.090-37.020-13.6600.39-37.1-28.350184.5136.4887.63-23.3211.3400.00035.1028.62
2014 (1)41.260-6.3304.94-5.45-5.420-5.420-6.870-2.7400.62-4.621.560135.1981.34114.296.96-19.0500.00027.290.11

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